In this episode, Charlie sits down with Clinical Architecture's VP of Marketing, Jaime Lira, to unpack the whirlwind of the spring healthcare conference season. 

From ViVE and HIMSS to the CMS Quality Conference and the ASTP Annual Meeting, they cover what made this year's circuit stand out. Including why booth conversations felt deeper than ever, how different conferences serve completely different purposes, and what it really looks like to be a vendor navigating it all. 

They also dive into the growing importance of data quality across the industry, the value of community groups like Swaay and Bluebird Leaders, and some honest advice for anyone trying to figure out where to spend their conference budget. 

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Thanks for listening!