Kathrin Zenkina (00:00:00) - Everyone internalizing other people's belief systems. I'm going to have to fight for those customers. And so they'll looking at like, how am I showing up in those areas of my life? Like, what am I saying to myself? What investments am I making? What conversations am I having with people? What am I taking on other people's opinions about how relationships are supposed to be like? It's.
Jasmine Star (00:00:32) - Welcome to the Jasmine Star show. As many of you know, we have been truly delighted and completely honored to be sitting with our resident co-host, Lori Harter. She has been cultivating and curating a select group of brilliant minds to come on the podcast. And our guest today is exactly that because she has a really epic bio. I want to read it to make sure that I get it right. You might know her as manifestation babe. Kathryn. She has the most incredible story and I'm going to let her tell you more about that. But she's a first generation from the Soviet Union. Today. She is a self-made multi-millionaire, a mindset coach who helps people reach their fullest potential with deepest desires about caring for people, showing up, creating content and showing people what is possible.
Jasmine Star (00:01:12) - Katherine. Welcome to the Jasmine Star show.
Kathrin Zenkina (00:01:14) - Oh my God, what an intro. Thank you so much for having me. So excited you're here!
Lori Harder (00:01:17) - When she was asking about who I could book on the show, I was literally listening to your podcast at that time because I was trying to really get back into the place of just manifesting and being the magnet, and I was like, okay, we're going to bring her into our lives selfishly, and it's going to benefit all of the listeners. So I'm super excited to chat with you.
Kathrin Zenkina (00:01:35) - I love that, Lori. Also, you were a huge inspiration to me over the summer because we were supposed to do a podcast for your podcast, and I ended up canceling it, and something that you said set off an amazing manifestation for me this summer because you said, I'm taking the summer off, and so therefore we can't be recording until the end of the summer. And I heard this voice say, and, Kathryn, you're going to take the whole summer off.
Kathrin Zenkina (00:01:59) - To mind you, I had an entire summer planned with launches planned with course creation, so many plans, photoshoots, the whole shebang, and I realized how exhausted I was inside and I was like, ooh, I want what she has. How can I create that for myself? I literally the next day called an emergency executive meeting, canceled my whole summer, spent the whole summer with my baby, and still made millions of dollars. My team, like, just slate it for manifestation, babe, and the energy that I come with today is a result of that summer. Like, just.
Jasmine Star (00:02:34) - Like.
Kathrin Zenkina (00:02:34) - Completely refresh.
Jasmine Star (00:02:35) - Wow, that is the.
Kathrin Zenkina (00:02:36) - Summer.
Jasmine Star (00:02:37) - Of it.
Kathrin Zenkina (00:02:38) - So thank you.
Jasmine Star (00:02:40) - So that's.
Lori Harder (00:02:41) - Amazing.
Jasmine Star (00:02:44) - Yeah, exactly. I'm like, let's figure that out. Okay, I'll send.
Kathrin Zenkina (00:02:46) - You a check.
Jasmine Star (00:02:46) - I want to make sure I want to read something, and I'm going to read it from your website because I want to make sure it's right. I left behind all the comfort and security I had known to move to Los Angeles, where I found myself with $25,000 in debt, a failing online business, and living on my grandma's couch.
Jasmine Star (00:02:58) - It was then that I decided to begin my one year experiment. I would spend the next 12 months of my life living as if my success was inevitable. I would develop the ultimate success mindset and ignore all the beliefs and opinions that didn't serve me. So if we go back to that version of Kathryn in this experiment in those first 12 months, what did you learn?
Kathrin Zenkina (00:03:21) - Oh my gosh. Well, I have to bring you back a little bit because my entire life, my parents just drilled into me that my only chance of success in life is to go to medical school. So we're Russian immigrants. We have a couple options. We have you can be an engineer, you can be a lawyer, you can be a doctor, or you can be a failure. And that was just ingrained in me from a young age. Yeah. Like, here are your choices. Go to school, choose wisely. Choose accordingly. And so I chose that path. And there was a very divine moment that happened when I was 16 years old in high school, and I was hanging out with my friend at her house, and out of nowhere were just in her living room having like, casual conversation.
Kathrin Zenkina (00:04:07) - We usually do homework together, catch up on like the hot boys in school, talk all the gossip, and she pulls out this book out of nowhere, like it seemed like to come out of her couch or something. And she hands it to me and she says, Catherine, this is how my grandpa has everything that he wants in life because she's talked about her grandpa. He's like super successful, blah, blah, blah. And he doesn't work for money. Money works for him. Well, as a 16 year old who's just getting her first job, I'm like, I don't want to work for money. I want money to work for me. This sounds great. So I took the book home and I read it from cover to cover. In the book was The Secret. So this is my introduction to the Law of Attraction and Manifestation. What year was this? 2008. Okay. And I was beyond obsessed and I found myself in this like basically living these two lives where there's the left brain Catherine that is studying biology and getting good grades and taking a nap, physiology classes and applying for school and getting a biology degree.
Kathrin Zenkina (00:05:07) - But at the same time, I'm reading Abraham Hicks and Dr. Wayne Dyer and all of these very ultra spiritual woowoo books. And for whatever reason, it just made sense to me. I can't describe it. It's almost like I've been doing this for many, many, many lives. And all of a sudden it's like, Catherine, this is what you're meant to be doing. But at the same time, I couldn't ever see myself letting go of. School because that was so ingrained in me. That was like my whole belief system was, maybe I can use this magic woo woo Law of Attraction stuff to get the good grades that I need to get into the medical school to not take out as many loans. Like maybe I could somehow make money, manifest money. And so I was in that world for a little bit, and I like to say I manifested all my dreams at 16, but of course I didn't. I had this whole life, took me this whole other path. And it wasn't until I discovered the online business space, the network marketing space, which I know you're familiar with, Lori, where I stepped into a world of online business, like the fact that you can make money on the internet on Facebook was, yes, like, this is what I want to do, right? And I was very into fitness at the time, and I came across this doctor on Instagram.
Kathrin Zenkina (00:06:21) - I was just scrolling on Instagram and I came across this doctor promoting some business opportunity where she is both a resident of Harvard as an MD, but also created like a six figure business on the side, selling these fitness programs and these fitness shakes and things like that. And I thought to myself, that's how I'm going to manifest the money for medical school. Got it. So I emailed her and I will never forget it was like three in the morning and I'm writing this email to her or no, I emailed her right away and then like she sent me back a link to sign up and I was like, nah, like, this is weird, right? And three nights later, I can't stop thinking about it. It's like three in the morning. I realize I make so many decisions. Some of my best decisions I made at three in the morning, and I decided to email her back and sign up. I think it was like a $50 investment or something like that, which was a lot of money for me at the time.
Kathrin Zenkina (00:07:12) - I was in college and working almost full time. I would say like 30 hours a week at the movie theater. So it was a lot of money for me, and I just invested and I was like, okay, this is going to be my thing. And then my grades started to slip in school because all I wanted to do was like, build this online business. And at the same time, it was like hiding it from my parents, because I didn't want them to get any indication that I was not getting good grades anymore at school. So I was like this whole thing. And when I graduated from college, my upline, this doctor in the network marketing space, she just went to a Tony Robbins event and she was like, Katherine, this is so up your alley because I realized my favorite part of network marketing was all the personal development stuff. Totally. So it was an excuse for me to dive even deeper into mindset, manifestation, spirituality. I was like, I have weight, this actually equals success.
Kathrin Zenkina (00:08:02) - Whoa. Okay, so I had like a three hour commute to my university. So an hour and a half there, an hour and a half back because I decided to live with my parents and save more money. And I had all this time in the car. So I would just play all these audio books. Podcasts were just beginning at the time. I remember listening to like the first podcast that were focused on personal development, and I was like, this is what I want to do. And she's like, Kathryn, this guy is so up your alley, she goes, see Tony Robbins. And you know, like find where he's at and just go to an event. So I saw that there was one in LA like a few months ahead. And I had my boyfriend at the time buy me a ticket as my birthday present, which is kind of a funny part of the story, I'll tell you later on. And then I went and I went to this event and just, you know, by this point I was applying to medical school or like kind of pretending and like when I was at home, I'd open up the applications and like, something within me was like, this is not right.
Kathrin Zenkina (00:08:57) - Like it was hard for me to even write my name down. You know, you pay your address like you start the application process. We're not even talking about the long questions, the essays, the interviews. Like just putting my name on the application felt like the most dreadful process. And knowing, looking back now, it's like that was my intuition speaking to me, obviously, but at the time I'm like, I don't know what's going on. So I went to that event and I want to say like three days into the event, Tony Robbins was talking about like limiting beliefs and like describing, you know, we have all these limiting beliefs and here's how you clear them. And I heard this voice in my head, go, Kathryn, who are you living for? And at first I just like wrote it down, like, oh, that's a good question. You know, do do do do. And then it just got progressively louder. Katherine, who are you living for? Katherine. Who are you living or who the f are you living for? And the answer was everybody but myself.
Kathrin Zenkina (00:09:52) - And I realized that I was pursuing this dream. That wasn't my own dream. It was my parents wanting me to go to medical school. I was living at the time in Washington state. Like I hated it there. Like, I am not a Rain girl, I need sunshine. I grew up in Los Angeles like I need the sun. So what's keeping me here? Oh. The boyfriend. Okay. And I realized that the boyfriend that I was with just wasn't the right relationship for me. It was just one where we just grew really comfortable. We were really good friends. It was just easy to be together. But it wasn't like that true soulmate, kind of passionate love, you know, that people look for.
Lori Harder (00:10:29) - So he invested in the breakup.
Kathrin Zenkina (00:10:31) - He invested in the breakup. He is happily married and has kids nowadays. So I would say led him to his soulmate. But that weekend, I made the craziest decisions of my life. I decided that's it. Not going to medical school.
Kathrin Zenkina (00:10:46) - I'm pursuing my business full time. I'm moving to Los Angeles, and I am breaking up with this guy, and I'm investing in more Tony Robbins programs. So that's how I got into debt by $25,000 is because I signed up for the lowest, like payment plan that I could possibly get on. I maxed out a credit card, and then I figured out, okay, over three years, I'll figure out how to pay this. And of course, I by that point had an idea that when you invest in yourself, like you're going to make the money back, like when you put the energy out there, it's going to come back to you as long as, of course, you take action. So I was like, I'll figure it out. It's fine. And my life dramatically changed overnight. Five months later, I finally made it to Los Angeles and I initially moved in with my dad. I think I had like I was trying to figure out how to grow this network marketing business and for whatever reason, it just wasn't growing and I couldn't figure out why.
Kathrin Zenkina (00:11:40) - And, you know, eventually I realized, like, I wasn't passionate about fitness. I was passionate about personal development. Like I really wanted to help people change their minds. I really wanted to help people tap into spirituality and, like, tap into the universal laws. Like that's where my passion was. But I couldn't figure out how to monetize it. And at the time, I discovered, like a couple of people on the internet who were manifestation teachers like Gabby Bernstein, for example, the one that a lot of people know. And I went, oh, I could just do this. Wait, they're not doing fitness too. They're just doing the personal development piece. Oh, okay. Long story short, my dad and I don't have the best relationship. So two weeks into living with him and just trying to figure out my life, I just left his house overnight, called my grandma because she also lived in LA and she lived in a tiny apartment. Like I had nowhere to be in her apartment, but I just, I was like, I need to live with you.
Kathrin Zenkina (00:12:34) - I need to figure it out. Can I just crash on your couch? And she's like, of course. So this sweet woman, she cleared out a dresser, put it in her living room. The her couch was my bed and, like, created a little bedroom for me behind the couch. It was so sweet. And I lived with her for, well, at this point, didn't know how long, but I pretty much came to this moment where I was like, what am I doing? I have this business isn't growing. I don't want to do it anymore. I don't have any. I'm not going to medical school. So like, what am I going to do for a living? Like, what am I going to do with my life? And it was a really scary moment for me at the time. I got a job for $15 an hour, just being a receptionist at my mom's best friend's office that was also in LA, and it was just kind of like my way of just, you know, creating some sort of financial security while I figured out my life.
Kathrin Zenkina (00:13:24) - And I just had this epiphany one night while scrolling on Instagram, I actually, ironically, came across a Tony Robbins quote, and the quote was live as though your prayers have already been answered. And that just. I remember closing my phone, thinking about it for a second and being like, Holy crap, what if I actually did that? Like, what if I actually started to live my life? Not like I'm coming from grandma's couch, but that I'm already successful? Like, first of all, what would that life be? You know, having clarity on what that dream life is. So I wrote it out and I wrote out like I'm traveling around the world first class every single month, going to a new country. I have $1 million business. I have this, this, this, this, this, this, this. And that's where that experiment came from, where I came to this recognization of like, okay, I'm still relatively young, like I was only 23 at the time.
Kathrin Zenkina (00:14:22) - If I actually go for it, like let's say I just said screw it and went for it for a year of my life. If it doesn't work out, I'm already living the worst case scenario. I'm already on my grandma's couch. I can always move back here.
Lori Harder (00:14:39) - Just go back to grandma's.
Kathrin Zenkina (00:14:40) - I can always go back to grandma's. But if I succeed, I'm just going to keep doing that. And that's around the time when the idea for I just started getting like these downloads of like Catherine, create a course, share your knowledge. Because by then I had so much information around manifestation, it was a matter of me taking action on it. So I started taking action on it and I started to follow more people. I would listen to audiobooks all day, podcasts, like any bit of information that I can pick up and just apply and take action on, I would. And over time, you know, people, my Instagram account just started growing like crazy because I didn't approach it as like, hey, I'm the expert, but like, hey, this is how I'm applying it in my life.
Kathrin Zenkina (00:15:20) - Like, follow along my story, follow along my journey. Like, let's figure this out together. And can we pause.
Jasmine Star (00:15:26) - There for a second?
Kathrin Zenkina (00:15:26) - Yes, of course.
Jasmine Star (00:15:27) - Because this is. A little bit of where our paths intersect. Unbeknownst to unbeknownst to us at the time, we all met literally on the same day at the same event. But Lori totally forgot about it because I said it and she's like, no, no, no, I wasn't in. Okay, so the incident, the incident, the experience we're talking about, you know, the experience we're talking about is we had all signed up for Lewis Houses Mastermind. Yeah. Now, I told Lori, I'm like, yeah, I met Kathryn at Lewis's Mastermind. And then Lori says, oh, that was probably the year that I didn't do it. Chris did it that year, and in my mind I'm like, I remember seeing Lori there, but maybe it was just at dinners that Chris was bringing her to. So she convinced me, right? And brought back.
Lori Harder (00:16:08) - All my memories of everyone.
Kathrin Zenkina (00:16:10) - Didn't do it alone the next year.
Lori Harder (00:16:12) - Yeah, he did okay.
Jasmine Star (00:16:13) - That was the year. Yeah. But we had all met and she had said no. I think I met Kathryn at a different point in time. So then you sit down and you're like, yeah, we met at Lewis's Mastermind and Lori's like we did. I was like, I have been trying to tell you, this woman, I remember you there at these experiences. Okay. So it's around this time. So this is Lewis's mastermind. It's 2018, 2018 okay. And so it's around this time that I'm wondering how did you grow your Instagram following? And I think if my memory serves me correct, you were going live on Instagram every every day.
Kathrin Zenkina (00:16:43) - Yes.
Jasmine Star (00:16:44) - Or something like that. Yeah. Okay. So okay. So that's where I want to tap a little bit because we're going through this journey and like that sounds amazing. But like let's get down into the dirty right right right here there is I have a piece of paper with my future vision.
Jasmine Star (00:16:56) - Yes. That I tuck under my grandma's couch. Yes. Pretty much like so people want to know. Great. And then you're like, my Instagram following just grew because I'm in sharing it and people are like, great, I can do that. But then they immediately get to how so let's go. This is not everybody's house, but this is your house that happened to work at that time. Can we talk about like the nitty gritty of that?
Kathrin Zenkina (00:17:14) - Yeah, we can talk about nitty gritty for sure. Let's see. In terms of Instagram, it was just a matter of me at first. It was just like I was kind of hiding behind the brand. And so I was just sharing mostly quotes, like inspirational quotes with the little tidbit underneath, inspirational quote, little tidbit. And that's what worked really well on Instagram back then. And then I started showing my face, and I was kind of embarrassed at the time because I was like, there's no way I'm going to show where I live, right? So it would always be like pictures of me at my work.
Kathrin Zenkina (00:17:41) - At the time, they had like a nice white wall. Like if you look at any of my.
Lori Harder (00:17:44) - Pictures, white wall. Yeah.
Kathrin Zenkina (00:17:45) - If you look at any of my pictures back then on my Instagram, you'll see either me and my car or me behind a white wall or in front of a white wall. So I was just sharing like like universal laws, universal principles, like how to manifest, like what are the steps? Like how am I applying it to this? Like money, mindset, beliefs, whatever came to me, I would just share, share, share, share. Like I was a nonstop like tap of just, you know, so the live thing came later. So the live thing was actually when I moved into my studio apartment and I, um, for whatever reason, and I'm trying to remember, like, what exactly inspired me to do this? I think it was when I opened up my Facebook group. This was the key to my business building a community. That's what it was.
Kathrin Zenkina (00:18:28) - So I started a Facebook group in early 2017, and I would just share, you know, a couple posts here and there, kind of promote my Facebook group on Facebook. I had a little bit of a Facebook audience because of the network marketing business, but then I had this idea of like, okay, I get ready for work every single day, and then I have like this hour that I'm just drinking coffee and just messing around, working on my business, you know, building a website, doing the things that I need to be doing, all the admin stuff that you do in online business. And then I would get in my car and drive to work. Well, I just had this idea of like, what if I invited people to like coffee with me? So I called it a coffee chat. And what if I just share, like my learnings, how to rewire your mind mindset manifestation. Like all the stuff that I'm sharing on Instagram, I just have conversations with these people. At first one person would show up and I'm just talking to one person and I'm going to tell you, this scared the living crap out of me.
Kathrin Zenkina (00:19:23) - Like public speaking, going live, just talking to an audience used to be my biggest fear. Like, I had a lot of childhood trauma around this stuff, and I knew that this is one of the biggest things that's going to hold me back and was holding me back at the time from creating success in my life and from pursuing a successful business. So I, knowing what I knew about, like rewiring neural pathways in the brain. Action is what crystallizes a change. Actions like the cement, it's like the finishing touch, the final product. If you just take action enough. That's how habits are built, right? Habits are built because you're taking a specific action every single day, and you're telling your brain like, this is what you do at this time. This is just a normal thing. So that was my challenge and I was I'm telling you, I was so scared. I remember like shaking and being so nervous and like talking to this one person and then also pretending like they're not there.
Kathrin Zenkina (00:20:18) - And I also had this fear of even talking to camera where no one's watching me. It's just like extreme camera shyness. Yeah. And so, you know, eventually, like that one person would be like, oh my God, this was so good. And tag like their friend. Well, their friends on on Facebook group. So they would invite their friend into the Facebook group. So then their friend would come in and then the next live like a week later. I have two people now watching me, and then it's like three and then ten and then 20, and everyone thought it was like, this is actually how my podcast started, was me translating these coffee chats onto a platform where it wouldn't be lost in the Facebook algorithm because I was like, how do you organize? Like, I know you can organize Facebook groups nowadays, and I haven't been on Facebook and forever, but this was like my way of organizing them. Like, I need a podcast because I need a place to save all these recordings.
Kathrin Zenkina (00:21:06) - And that's where my audience started to grow. And the Facebook group fed the Instagram, the Instagram fed the Facebook group, and I realized that whatever platform that I was in most excited about, the platform that I wanted to be on, was the one that was growing.
Lori Harder (00:21:23) - How did you feel during that time when the white wall period, when you weren't yet there and you were like, hey, I'm literally going to experiment with this, not tell anyone I'm experimenting with it. I'm sure you had to, like, create a whole world of practices to go around with. Like, I'm literally posting as if because I think this is where everybody listening, who's starting such that as, like, how do I go and do the thing and and act as if. Yeah, yeah.
Kathrin Zenkina (00:21:48) - For me, it was really taking myself to the future. This is actually a practice that I learned from Tony Robbins. It's called the rocking chair exercise. And it's like you're sitting in a rocking chair. You're 80 years old.
Kathrin Zenkina (00:21:57) - You're looking back in your life like, what are you most proud of yourself for doing? Like, who are the people that actually matter? Who are the ones who are on your journey with you, whose opinions actually matter? And it was just me realizing that when I'm the only one who's going to live with the consequences of not doing something, I'm the only one who's going to live with the consequences of not trying something like people are so in their own world and in their own lives anyway, when you really think about it, like when you see something weird going on, like someone walking by you and they're wearing a weird outfit, how how long do you actually think about that person? It's literally like a split second you notice and then you move on with your life. Something else happens. But to that person, when they really care about what people think of them, they think that the person that noticed them for justice. Second, is thinking about them all day long and talk about them.
Lori Harder (00:22:46) - And writing.
Kathrin Zenkina (00:22:47) - Writing books about them and just doing a whole deep dive and like thinking about them 30 years later. It's just not true. And when I thought about that, I was like, wait, no one actually cares? Like no one actually cares. Everyone cares more about themselves anyway, so why not? Like, why not just put myself out there like who cares? And again, like I said, it was really scary at first, but I just I just did it. I just did it. And every single little success because a lot of people think that they need to be confident in order to do something in, in order to create success, but it's actually stacking successes that create confidence. So you don't have to be confident from the start. It's actually from you doing it and then collecting these little stacking of successes that then create the confidence that you see people where they're now standing on stage, they're now having all this success million dollar business. They're they have like, you know, podcasts with millions of downloads.
Kathrin Zenkina (00:23:41) - Like that was a stacking effect of one thing at a time that led them there. It's not like they're just like, oh, I'm the best. I'm so successful. And let me just present that to the world. It just it's just not how it works.
Lori Harder (00:23:52) - Can I ask about that feeling, though, because I know that you're like, oh, I was so scared. I was so nervous. But there's somebody sitting at home who was like, yeah, but you don't get what I get. I can't breathe, I feel like I'm going to die, like I'm going to pass out. Tell me about that feeling and how you work through it and how long it actually lasts.
Kathrin Zenkina (00:24:09) - Oh my gosh. First of all, disappears the moment you start doing something nervous. System regulation is everything. Like I am constantly utilizing tools like I really love just breathwork breathing exercises. Like when you are doing something that scares the crap out of you, like most of the time you realize like check in with your physiology, check in with your posture, check in with your breathing rate.
Kathrin Zenkina (00:24:30) - Like, what are you doing to cause those feelings right? Mind causes feelings to cause actions, to either do something or to stop doing something. And so it is perceiving whatever you're about to do as a threat. Right? So you have to convince your mind that this is not a threat. This is safe. Well, when you're feeling safe, like, how do you like what's your posture like, how are you breathing? What are you thinking about? What are you focusing on? And just like bringing yourself to that of like, okay, deep breaths. Like, what do I need to tell myself? Whatever it is I need to tell myself. And just like another tool I love to use is emotional freedom technique. I don't know if you've heard of it. It's like tapping on these energy meridian points on your face and your body that just sends a signal to your body that it's safe for you to calm down and the presence of this perceived threat. So I'll do that. I'll do a lot of visualization, like mental rehearsal is so powerful, like, even if you're scared of something.
Kathrin Zenkina (00:25:28) - Just visualizing yourself going through it and not just going through it, where you're experiencing doomsday. Like a lot of people, they use visualization to create the worst case scenario, right? They really tap into like, well, what if what if people laugh at me? What if this, what if I fall, what if I whatever? And it's like, yeah, that's one way of using mental rehearsal and it will work for you, but not necessarily in your favor. Or you can use mental rehearsal to visualize the best possible outcome. And the mind cannot tell the difference between what's real and imagined, because the mind which when I say mine, I'm mostly talking about the subconscious mind. The subconscious mind lives in the present moment. It has no conceptualization of past. It doesn't know what future is. It only knows now. And it understands emotions, feelings, imagery, symbolism, metaphors, things like that. It doesn't understand logic. So if you just logically tell yourself, no, there's nothing to be afraid of, like it's speaking a different language, you're conscious mind could be speaking English, but your subconscious mind could be speaking Russian.
Kathrin Zenkina (00:26:33) - Like they just don't communicate very well with each other. One is very primitive. One is more modern, we would say. And so utilizing your subconscious mind as much as possible to show yourself like, no, this thing is safe, I'm going to be okay. I can do it before you do it. And of course, like you got to take action because that's the crystallization. Like that can go so so far.
Jasmine Star (00:26:56) - Okay, I have to go back to the white wall, like okay. So part of the reason we have the white wall, we do we do.
Lori Harder (00:27:02) - White wall era. Yes.
Jasmine Star (00:27:04) - Or white wall area. That's right. So part of the reason why we wanted to have the podcast was because Lori and I had conversations about, I don't know, a year and some change ago, and we had said, I wish more people were talking about this. Like there is something about looking at success and an aspiration path and like frameworks on how to achieve that which we love and we consume and we create for sure.
Jasmine Star (00:27:23) - But then there's also this like undercurrent of like the stuff that we don't talk about. So was there ever a time during your white Wall era that somebody had said something in a comment or a passing that betrayed the truth of your reality and made you feel doubtful of it? So someone's just like you're talking about manifestation and you just got off your grandma's couch, whether or not they know that or not. Was there ever an instance then or thereafter that revealed a chink in the armor? And then how did you come back from that? How did you work your way through that? Yeah.
Kathrin Zenkina (00:27:54) - I kept telling myself to just like, yes, this is my current reality, but I have to ignore it. Like, I have to keep in mind the reality that I'm creating. And according to quantum physics, like, if you can think of something, it already exists. There's a version of you in another timeline that's already living that life. Right? And it's a matter of you stepping into that version of you that will cause the two timelines to collapse.
Kathrin Zenkina (00:28:18) - When people talk about collapsing timelines, that's what they mean when they talk about quantum leaping, that's what they mean. You're just matching the frequency of what you want, and you can't help but attract it. Like the universe will align opportunities, people, circumstances, all these things in order to come to you. And then all you have to do is say yes to it. So at the time, like, yeah, of course I wasn't living my dream reality, do I? Did I get negative comments? Of course I did. Like my friends. I barely had any friends at the time, but my family members especially were like, Kathryn's lost her mind like poor her crazy one. Everyone I will never forget. Actually, New Year's Eve before I moved to LA, this is when I was still pursuing Beach Body and I was wearing headphones sitting in my laptop in the living room, just doing my thing, making my Facebook posts like, hey, do you guys want to buy this product for me? Right? Like whatever I was doing or DMing people or messaging and I wasn't listening to music and we had family over for New Year's Eve, like Christmas, New Year's Eve.
Kathrin Zenkina (00:29:21) - And they were all in the kitchen and I wasn't listening again, like I could hear them, but they didn't know I could hear them. And I heard them say things like, oh, Katherine, poor girl. She's so smart. She's just wasting her life. She's just throwing it away. Like I was just hearing horrible things. Like my mom and my mom knows this. My mom and I are super close today, but she was like, I'm just really concerned that all you'll ever amount to be is a janitor. And I'm like, mom. Like, who says that? First of all, right. Like, my mom was coming at me with her own trauma, but it was just like nasty, nasty things. And it took everything in me to have a very strong mindset and just be like, the reality that I create is based off of my beliefs, not other people's beliefs. So unless we internalize other people's beliefs about ourselves, we're not going to manifest that. We're not going to create that.
Kathrin Zenkina (00:30:14) - The only thing that creates our reality is our own belief systems. And also, like I said, unless you internalize their belief systems, like you're just not going to create it. And can we.
Jasmine Star (00:30:26) - It's going to come back to you, but can I? Two things, because the Catherine, you were on that couch listening to, people were saying and you were not. You were making the active decision to not internalize their belief about you. A couple weeks ago, I was watching on Instagram a post that you'd created and you were folding Ryan's clothes, and there was you overheard somebody say something, can you take us there and then talk about how you're not internalizing? And then specifically, I got the chills in my right arm to talk about how you would never allow or believe what somebody said about your son, about what they're saying about you. Yeah.
Kathrin Zenkina (00:30:59) - Real quick, the thing that came back to me is when people communicate something to you, like their opinion, the comment on Instagram, they're actually telling you more about themselves than they are about you.
Kathrin Zenkina (00:31:09) - Like people are only reflecting their own internal world at you, so you can never take it personally in terms of okay, so that week was a really weird hard week for me. For whatever reason.
Jasmine Star (00:31:19) - You get the T, like I'm just like, y'all buckle up.
Kathrin Zenkina (00:31:21) - Yeah, things that normally don't affect me were affecting me. I just had gone through a spiritual retreat. So I was kind of coming back into like the world from that. And at the time, you know, like the war broke out in the world. So those it's heavy, heavy stuff was going on and I was just kind of like, whoa, what happened over the weekend? Like, let me just come back to this. And for whatever reason, I received the most amount of haters on the internet that I have in a really long time. Like, people had all these opinions. People said like, who am I to get a Birkin for my birthday when there's a war going on in the world? And like, who am I to care about such materialistic things? And I'm just like, oh my God, I'm just celebrating my birthday.
Kathrin Zenkina (00:32:01) - I'm sorry, you guys, and normally never affects me, right? And then it culminated with, it's my birthday, my baby just had a blowout and I'm changing him with my husband while we're FaceTiming a family member. And it's actually two family members. So we have the phone on a tripod and we're like, changing the baby. And then I like they think that we're not listening, but I hear out of the out of my ear, oh my God, look how fat Katherine's gotten. And as someone who really struggled with postpartum like weight loss and finally figured out the root of my where that's coming from, but I really, really struggled. Like I really wanted to hide from the camera for the most part of the last year. Like if you if you look at my camera roll right now, there's barely any pictures of me. It's usually like screenshots of things or like content for the internet. And if there's photos of me, it's like a professional photo shoot. So it's something that I've been struggling with.
Kathrin Zenkina (00:32:56) - And it finally hit me one day where I'm like, wait a second, what if I just manifest this? Like, what if I just apply what I do in my business and all these other areas of my life? Why am I not applying it to this area of my life? And it just like hit me. And I've been on this journey since like the summer. And so that really affected me because so much of, um, like eating disorders and things that I struggled with as a teenager came from my family constantly harping on my weight because I was also dancer at it at the time, and my ballroom dance teacher when I was like eight years old would always say like, suck in your stomach, suck in your stomach, suck in your stomach, you need to lose weight. Stop eating so much. My partner would be like, Kathryn, you'd be a better dancer if he were £20 lighter, right? So that was always like that. Programming was there. And so this really triggered me and I was just so thrown off for like an hour.
Kathrin Zenkina (00:33:46) - I just cried on my birthday, and I decided to go on a walk with my son because anything to stretch them till bedtime, right? Like when they're getting close, we're going to go on a stroller. And he loves stroller walks. So we're going on a stroller. And one of my tips that I give for, like squashing a limiting belief, is to put in third person perspective. Like, imagine that someone your best friend is coming to for advice. And they had that limiting belief. Like what would you tell them? And for whatever reason, when it's someone else's limiting belief or someone else's.
Jasmine Star (00:34:16) - Right.
Kathrin Zenkina (00:34:16) - It's so easy for you to fix. You're like, this is obvious. The answer's right here. Like, that's obviously a lie. And I remember looking at my son and it just hit me where I imagined that he was me. Or like he had a social media account, and he was getting the same comments that I was getting all week. And instantly I looked at him and it just was like, well, of course that's a lie.
Kathrin Zenkina (00:34:38) - Like it just immediately was like, lie, right? It sounded so ridiculous. I'm like, obviously this is not the truth of my son. Like, regardless of what he looks like, regardless of what he does, these are not his truths. This is not in alignment with him being a child of God or child of the universe. It's like a total lie. And from that point, I was able to instantly reframe it and see it as like, oh, if the way that I love him so much as my child like unconditional love, like whatever you believe in, creator, divine, divine intelligence, God, angels, universe, whatever. Like you are loved in the exact same way. And so whatever you see is the truth for your children. Like that's how God sees you. And obviously these things are lies and they're not the truth of who I am. And that just. Immediately allowed me to shift it and get it out.
Jasmine Star (00:35:29) - So okay, so I know people and this is like I just know my audience.
Jasmine Star (00:35:33) - But actually people who are listening are watching. Cosign on this. Okay, well, I'm going to apply the same thing I did in business to my weight loss journey. I think that that's going to be an emotional chew toy for somebody to be like, but how? What did she do? So how is this? We're definitely not a weight loss podcast. We are a business podcast, but there are principles that you've applied. So here is a new project. So Kathryn's taking on the new project of getting Kathryn to work. Kathryn wants to be even though she's perfectly and wonderfully made. There's a decision I want to change. Yeah. Now, in the same way, in business, you're like, I want to take on a new project. Yeah, I want to do anything. What are the similarities between both of those and how are you approaching them? Because we want to. Yeah.
Kathrin Zenkina (00:36:07) - Yeah. So something that I teach is like, look, an area of your life that's going really, really well and use that as an example for an area of your life that maybe isn't going so well.
Kathrin Zenkina (00:36:18) - And just notice how you're being in this area versus this area, like when you're looking in the mirror and talking to yourself or as you're having like this internal self dialogue when you are engaging in this area of life, let's say like you have a killer career, but like, again, really crappy like fitness, health goals, like you're just not killing in this area of life. So the way that I talk to myself when I'm running my business is completely different here. I'm looking in the mirror and I'm like, oh man, I'm too big here, too wide. They're like, oh, like, I just wish I was this, I wish I was that and I just can feel my energy. I'm just like, I'm really getting down on myself and in this area of my life, I'm like, oh, Catherine, you're doing amazing, blah blah blah, right? So looking at self-talk, looking at how you're showing up, what kind of decisions are you making? Are you showing up in that area of life like it already is? Like the prayers have already been answered, like the Tony Robbins quote.
Kathrin Zenkina (00:37:13) - If not, then take a look. You'll instantly see what needs to be changed here. And I realized that what needed to be changed here is that I wasn't eating as my highest self. Like I wasn't exercising like my highest self. When I thought about the version of me who is already fit and at her fitness goals, how is she maintaining those goals? And that's like a huge shifter for me. That was shared with me in one of my coaching sessions of like, instead of striving so much and achieving like when you're in the process of trying to achieve something, you are actually coming from a lack of energy because it's not there yet and you're constantly trying to chase it. And instead, if you're coming from maintenance energy, like I'm just maintaining, I'm already there, what am I doing to maintain it? All of a sudden it was like, boop, boop, boop boop boop. And immediately my intuition was like, you should try this. There's this particular diet that works incredibly well for me.
Kathrin Zenkina (00:38:10) - So far, it's called animal based. I don't know if you've heard of it. It's basically you're eating from four different food groups. You're eating all animal products, you're eating fruit, honey and raw dairy. And I just decided to do like a 30 day experiment. Like what happens if I follow this for 30 days? Well, the first 17 days were really freaking hard because I'm like, where are my vegetables? Because you can't eat vegetables on it. Because the belief is that there's a lot of oxalates in vegetables, and I forget exactly what they do, but they're not good for you. And I was like, missing all this stuff. And then by day 30, I started to lose weight. And I was like, I feel so energized. I feel the best I've ever felt like, oh my God, this is amazing. I discovered in that moment, just being that version of me. Like the universe will present little urges and nudges and callings and conversations and things will come up where it's like, ooh, I want to check this out, or you'll see something on social media at the right time and click on it, and it'll be this product that you buy that changes your life.
Kathrin Zenkina (00:39:04) - Right. So I discovered my Pilates studio and I've been loving Pilates so far. I discovered a functional medicine doctor that did testing that no other doctor has ever done, like I've pursued. I know.
Jasmine Star (00:39:15) - We know, we talked about this.
Kathrin Zenkina (00:39:17) - Yeah, yeah, like like I'm just getting all the things all the time. I need my IVs and vitamins and minerals. And so I finally, for the first time ever, got a micro toxin test, which is testing if you have mold in your body. Oh, your girl has black mold in her body. Okay. And parasites and Lyme bacteria and other Lyme co-infections and glyphosate, which is the chemical and roundup that is in our soil. And a lot of foods like if you don't eat gluten free bread, like you're probably eating like phosphate and other things. And so all of a sudden I'm like, oh, this is the root cause. But all of these discoveries and of course, I have, you know, many actions to steps to take care.
Kathrin Zenkina (00:39:56) - But the all of this was a manifestation of me being like, okay, I'm not being the version of myself who's already fit and is already maintaining her health.
Jasmine Star (00:40:08) - Okay, so can I put you on the spot? Oh, you know, that's what you're here. I love the spot. Okay, okay, okay. So applying what Kathryn talked about and.
Lori Harder (00:40:18) - They had it already.
Jasmine Star (00:40:19) - Okay. So what was that area.
Lori Harder (00:40:22) - My relationships always they I mean now especially because I've put so much work in them. In my relationship with Chris, I have never, ever really struggled with that. We went through a small period, but I think it's always been easy. I've always expected love. I've always like, felt really embraced in every possible way. I always feel very secure. I never feel jealous. I'm never worried, ever. Like I could throw them in a room of supermodels and I would feel very confident. Okay. So I feel very confident in that.
Jasmine Star (00:40:52) - So the energy that's associated with your relationships.
Jasmine Star (00:40:55) - Yeah. Personal and romantic. Yeah. Killing it, killing it. And then in another area in your life, where do you think that that same energy is not being applied?
Lori Harder (00:41:03) - I mean, right now, especially with launch of a new product, like it's really easy to get in my head and think it's going to be hard because everyone's telling me it's hard. So I'm like, so in this conversation with you.
Kathrin Zenkina (00:41:14) - He is everyone is telling me it's hard, everyone internalizing other people's belief systems and.
Lori Harder (00:41:18) - To say, who am I to think that this could be easy? And that's never the path. So I'm going to have to fight for those customers. I'm going to have to fight for a company I'm going to like. Even different things in my head are like, am I going to lose my health to this? Because I've also heard, like, if you want a successful company, you're probably going to have to sacrifice your health. And those are all the things. Yeah.
Jasmine Star (00:41:40) - And so when you hear this Katherine.
Jasmine Star (00:41:42) - Yeah. What is the boo boo boo? Yeah.
Kathrin Zenkina (00:41:44) - I mean, it's everything that you just described, all those belief systems, they're not yours. And it's realizing that all realities are possible. So you can absolutely build just like you have an amazing relationship. You can also have a crappy relationship, like just how you have amazing connections and networking. There's a lot of people who are struggling with that. And so looking at like, how am I showing up in those areas of my life? Like, what am I saying to myself? What investments am I making? What conversations am I having with people? What am I taking on other people's opinions about how relationships are supposed to be like? A lot of people say that marriage is hard and marriage sucks and relationships are hard, and people cheat and this and that, and it's like you're blocking that out, I'm sure. Like that's just not something that even comes into your head. And even if it does, like, obviously you're human, like it could totally come in, but you're not internalizing that.
Kathrin Zenkina (00:42:34) - You're not taking that on as an identity. I think a lot of people, they hear thoughts and they think that their thoughts are them, or they think that their thoughts are identities and they just internalize way too much. And it's de identifying yourself from those thoughts and just being like, no, like, what is it that I want to create? What is it that I want to be intentional about? What is it that I want to focus on? If you're focusing on like how hard something is going to be or it's going to take a long time, then yeah, it's a self-fulfilling prophecy. Your mind will actually find evidence for it. It will create evidence for it, because that's how the mind works. It's whatever it is that it believes. It is a self-fulfilling prophecy. So instead, you just got to clear that out and just be like, okay, how what do I want? And how do I want it to feel? So in terms of you creating your new business, like what do you want and how do you want it to feel? That's like the first step to getting clarity on.
Lori Harder (00:43:29) - It's so crazy. When you were talking and thinking of that question, the the thing that came to me that literally made me teary was in my relationship that could be also applied to this business is that I trust myself in that relationship. I trust our journey like I actually trust the journey that no matter what, even if we've had this conversation, even if for some reason we are no longer together, like I have to trust that that that is like what was meant for us. Now I'll fight like hell for that. But then the other thing is that I trust myself. I trust the process. I also add value, like the reason I think we do so well and he does so well. Like why we do so well together is because I'm just always seeking how to add value to him or what he needs. And if I apply that to business, it would be like, how do I add value to the community or the customer and just focus on that, and then also trust myself, because when other people are saying all of these things, it's really easy to give yourself over to the experts, right? Until totally let go of your journey that you were actually meant to go on.
Jasmine Star (00:44:31) - Kathryn, can I ask a clarifying question from your perspective? There were two things I heard, and one of them was in the White Wall era. It was to focus on as if it has already happened. And then in the journey path, it was the maintenance energy. So where Lori is and I know it's probably nuanced, but does she come from I'm living as if that is my reality, or I am living as if I'm maintaining something I've already achieved? And is there some.
Kathrin Zenkina (00:44:57) - Sort of basically the same thing? Okay, yeah. And something else that came to mind is hold on, I the mold thing makes me lose my train of thought so much more.
Jasmine Star (00:45:08) - But I have to tell you, this is the third time I've heard it in two weeks. And I told JD I was like, but we built the house new. But he's like, it doesn't matter if he get it tested. I know I got my.
Kathrin Zenkina (00:45:16) - New house tested. It came back clear. I don't know where I got it.
Kathrin Zenkina (00:45:19) - This is a new discovery from last week, but everything is making sense all of a sudden where I'm like, oh, that's where my brain fog is coming from. That's why I forget basic words when I'm podcasting. Like I can't even think of doors and window.
Jasmine Star (00:45:31) - Do you have a reaction to mold? Not everybody has it. It's like a certain. It's like a certain thing within your body that reacts to it.
Kathrin Zenkina (00:45:38) - For Gene.
Jasmine Star (00:45:39) - That is.
Kathrin Zenkina (00:45:40) - It. There's two variants. Again, I'm no expert, so nobody quote me here.
Jasmine Star (00:45:44) - But there's like a business podcast about fitness I love this.
Lori Harder (00:45:48) - I'm on every pound.
Kathrin Zenkina (00:45:49) - Why not? There's like two variants. There's one that is worse than the other I have the less worse one.
Jasmine Star (00:45:55) - Okay.
Kathrin Zenkina (00:45:55) - And then it's 70% of the population is like normal. And you can detox mold so you can walk into a moldy house and walk out just fine and be okay. But 30% of the population, like their body, just holds it in, like it just doesn't.
Kathrin Zenkina (00:46:08) - The detox pathways aren't working properly. They're like compromised. And so I'm the lucky 30% that. And then we can talk about like the energetic aspect. And that's something that I've been asking myself like huh. How did I attract myself into this situation. Like what within me energetically created this and what is this trying to teach me? And like, what is mold a representation of what are parasites representation of? It's like me giving my power away to something. And I can see so many different examples over the last two years where I've given my power away to someone and stressed about life and like, really gotten into trying to control, like trying to control my partner, trying to control my pregnancy, trying to control my birth, trying to control the postpartum stage, trying to control my business and my team. Like there's so many things that we can go into here where I'm also like, wow, that also needs to be healed in conjunction with the actual physical stuff, because the physical is truly a manifestation of the emotional and energetic.
Kathrin Zenkina (00:47:05) - That doesn't mean that you don't take care of yourself physically. You absolutely do, because you're here in the three D physical plane, but it's supporting all the other aspects as well.
Jasmine Star (00:47:15) - Okay, so if we tap on the business front, there is somebody who hears this and hears like, this is whew, this is not for me. This is a little weird. Like there are people, a different sect who've been okay, so I've been thinking like I'm living already, as if. And then they go through their launch, their product drop services, new offerings, and it doesn't happen the way that they had imagined. So they feel burned and they're like, this is. Yeah. So let's go through the process of something that was in total alignment for you and then something that wasn't like, how do you know you're in alignment in the middle of it to not end up on the back side of it wondering like, why not?
Kathrin Zenkina (00:47:48) - So something I like to tap into is I like to think about the finished completion, having the goal.
Kathrin Zenkina (00:47:54) - And I ask myself, does it feel good to have done meaning when I'm on the other side of it? Is this still something that I really want? And if it is, I don't give up no matter what. So just because something doesn't work your way, like I just see it as a redirection. I just see it as a way that it won't work. That's it. It's not the way, it's just a way that I won't work. So my first like three launches in my business, like nobody signed up. Like my first launch, nobody signed up.
Jasmine Star (00:48:20) - What were you.
Kathrin Zenkina (00:48:20) - Selling? I was selling this program called come the Happiest Version of You or something like that. And it was just like a four week course where I wanted to create, like, a group program. So I wanted to, like, coach people in a group setting. And I had one on one client at the time, and I was like, okay, how do I expand from that? I think one person sign up the first launch, second launch.
Kathrin Zenkina (00:48:40) - Nobody signed up. Third launch. I'm like, all right, this isn't working. And I just realized it's not me. It's the course. Like it's not me. It's just like, do I really want to do group coaching? Or maybe do I want to branch out into like, not feeling like I need to trade my time for money? Maybe I just want to do a course where people can sign up. I don't have to show up and then they just buy things from me. So my next course that I created was like that. And that's what ended up being successful. Like that's what really skyrocketed. Manifestation babe was January 2017 because in all of 2016, my business made $9,000. In 2017, I made 600 K like it was a massive quantum leap. And it's just it's just knowing that. Here's the thing. A lot of people, they get sucked into timelines and timeline. It's a toxic, toxic thing because what is time anyway? Time is a human created construct. It literally doesn't exist.
Kathrin Zenkina (00:49:32) - If you didn't have a watch or a clock, or you didn't see the sunset and rise like you want to know what time it is. And so a lot of people, they say, I need to manifest XYZ thing by like this date. And that can work for some people, the people that work really great under pressure. I feel like they have success with that methodology. I don't you give me pressure, I will not manifest the thing. So I like to extend the timeline and look at it as like over the course of my lifetime, can I make this happen? And of course, the answer is yes for the most part. Like people are like, yeah, over the course of my entire lifetime, can I think of ways that I could create a six figure business or seven figure business or whatever? And it seems so much more possible when you just branch it out and extend it. Or the other hack that I like to do is I call it the ladder of believability. So I ask myself, yes, eventually I'll get to this goal.
Kathrin Zenkina (00:50:24) - But what is a smaller goal that. That I can actually energetically get behind right now in this moment, like it's a stretch for me. I definitely encourage people to stretch themselves. It's a stretch, but it's not so far fetched where I'm going from making $10,000 in a year to like $1 million. Yes, that's possible, but if you don't fully believe in it, believe that it's possible for you. Because belief is what drives behavior, you're not going to actually behave like it's possible, then it's not going to work. So you want to either decrease the goal temporarily until you go up these ladder rungs, the stepping stones, or extend the timeline and just be like over the next ten years, over the next 20 years. And what that ends up doing is it ends up getting your energy behind the goal to where you're like, okay, this launch didn't work out. That's fine. This thing didn't work out. That's fine. But I still have my entire lifetime to get to this goal. And then once you release the pressure, it's like you can breathe.
Kathrin Zenkina (00:51:22) - You feel free, you feel light, you feel energized and pressure does something else to the subconscious mind, which equates pressure. It equates needing something as life or death. So it actually puts you into survival mode, where you go into fight or flight. And what happens in fight or flight is blood leaves the brain and goes into your legs so you can run super fast, or it goes into your jaw so you can bite someone really hard. Anger into the jaw, fear into the legs, and like, yeah, that's useful if you're running from a predator or you're trying to bite someone, like actually like fight.
Lori Harder (00:51:57) - Good to know.
Kathrin Zenkina (00:51:58) - But it's not useful to have blood leave your brain when you are doing anything else.
Jasmine Star (00:52:04) - Right?
Kathrin Zenkina (00:52:04) - Anything else right. When you're in a launch, you need some blood in your brain, and so it will cut you off from intuition. It'll cut you off from logic. It'll cut you off from strategy, from focus, from joy, from humor. All these things that from finding solutions and possibilities and all those things are a lot more useful than running really fast in the middle of a launch.
Kathrin Zenkina (00:52:26) - Right? So when you shift energy from being a need, like I have to have this happen, like you just you want to control everything and you transition it into a bonus energy where it's like, I want this, but I don't need it. I don't need it to affect how I see myself. I don't need it to be considered a great entrepreneur. I don't need it to feel abundant, like a lot of people think they need to have lots of money to feel abundant. No, there's money all around you. Just like sit in your house and look around like your phone is a representation of money. This painting is a representation of money, like your car is a representation of money. There's money in abundance all around you. This all how you think about it. It's all how you frame it, right? And so in those periods, like you really want access, you want full blood in your brain. And so you want to create bonus energy. And bonus energy is, like I said, like I want it, but I don't need to have it.
Kathrin Zenkina (00:53:18) - And that changes everything. That's where manifestation feels like it's instant, because you already feel like you have it. Because for as far as you know, the reason why you want things is because of the way that you think it's going to make you feel. So if you can conjure up those feelings already without actually having that thing, it's basically like you already have that thing. And when you are in the energy of already having that thing like the next step, the next obvious step energetically is it's going to be brought into your reality.
Lori Harder (00:53:49) - What happens if you I know, like, hold on, hold on. Okay. So I can think of times when it's like, yes, I practiced that over and over, like, okay, I don't, I don't need it. Except your back is up against the wall and stuff is getting tight and like a desperate energy where you are. Yeah, your life is reflecting. You are desperate. You need this. Yes.
Kathrin Zenkina (00:54:08) - It's all perception of mind, right? Like who is creating the timeline in the first place? Who's creating this idea that you need this or else something bad's going to happen? Like it's all your perception as far as, like we're concerned, the the only thing that matters is that you're breathing, you're alive.
Kathrin Zenkina (00:54:27) - You have basic needs like anything beyond that is bonus energy, and you're the one who is looking at it from an angle and a perspective and a belief system that's causing that pressure to begin with. So we are basically in charge of the stresses and charge of the anxieties and charge of all this stuff that's affecting us. Okay.
Jasmine Star (00:54:47) - So when you look at the juxtaposition between the launches that didn't work and your biggest launch. Yeah. What are some of the key lessons in your biggest launch that allowed you to hit that revenue number? Who were you?
Kathrin Zenkina (00:54:59) - Yeah, I was a much more relaxed version of myself, that's for one. I know that in the launches that didn't work out, I was very like, I want to say like superstitious and ritualistic and like thinking in ways of like, oh my God, yesterday I drank this much water and we had this many signups. So I have to drink that much water today, right? Or like, oh my God, this my husband just picked a fight with me.
Kathrin Zenkina (00:55:23) - And so therefore it's not going to be as good of a day, right? Like you. I just, I just got so like into fear and into, like something bad is going to happen and the launch is that successful. Like I lived the most normal days if I treated my launches, especially the enrollment days, like any other day in my business, they would be the most successful because at that point, it's like it's already done. At that point it's already done. It's just a matter of mechanics. Like the energetics are there, it's a matter of mechanics. And if it doesn't happen this launch again, it's giving myself permission to learn from this experience. And who's in charge of these launches in the first place? Like who created the concept of a launch? I did, I'm the one who set the dates. If this one doesn't work out, I can choose the next month, choose new dates, and reopen cart and try it all over again. Like, we just create all of these perceptions of pressure that aren't even real in the first place.
Jasmine Star (00:56:20) - And they are struggling with putting ideas and believing the ideas as facts. So as we close, what is the one thing that you want to tell the person who is internalizing that as fact? And it's in fact fear? What is the one thing that you able to tell that person right now? Yeah.
Kathrin Zenkina (00:56:38) - So it's really interesting, like the concept of truth. There's people who get so hung up on like facts and truth and evidence. And the thing is, is like if you look at any field, like for example, the weight loss industry is a great example, you will find evidence, scientific papers that prove coffee is horrible for you. And at the same vein, you're going to find evidence and proof that coffee's great for you. Meat is bad, meat is good, this is bad. This is good. And you'll actually find the evidence for it. And you have these experts that are constantly fighting each other, arguing with each other. There's wars that are fought over what is the truth like what is the religious truth, right? Like what is actually fact? And I just like gave up on truth and facts a long time ago because what I've realized is that in the end, it's like what is true for you and also what is it's more useful to think like what is useful for me.
Kathrin Zenkina (00:57:32) - Like, is this thought actually useful? Is this belief actually useful? Is is serving me or not serving me because there's no such thing as right or wrong? Like we create the idea of what is right or wrong. We create the idea of what is right or wrong for us, for other people, for the world. But ultimately that doesn't exist. And so I just asked myself, like, okay, all of this aside, all of society's conditioning aside, like, is this belief? Is this thought, is this action useful for me? Is it going to get me to where I want to go or is it not? And if it's not, delete it. And if it is, follow it.
Jasmine Star (00:58:03) - I couldn't think of a better way for somebody who is listening right now to be like, first thing I'm going to do first course of action beyond anything else is to ask myself, is this thought useful? And if it's not, delete it. Can I share.
Kathrin Zenkina (00:58:13) - A quick story please based off of this? So I was in an Uber and I typically like if I'm out in public and people are like, what do you do for a living? Like don't even ask me.
Kathrin Zenkina (00:58:22) - Like, I hate talking about it because I don't know how to describe it. First of all, to like a normal person who just, you know, is doing normal things or more societally normal things. And also when people are like, tell me about manifestation. I've never heard of it. I'm like, oh God, like, because it's just I really vibe more with people who have an idea of it, and they want to hone it in and they want to go to the advanced level. I'm not the person to come to to share all the beginning. I'm not the gateway make up a job.
Lori Harder (00:58:47) - Exactly.
Kathrin Zenkina (00:58:48) - So I was in this Uber and he's like, so what do you do? And I go, oh, here we go. And so we had this conversation. And you can just tell that he was like not vibing with anything I was saying. And he was like at the end he's taking us to the airport. Actually, he's like four in the morning. Me and Brennan, my husband, and he was like, oh, so you basically just lie to yourself to or like, that's what manifestation is.
Kathrin Zenkina (00:59:10) - And I went, you know what? You're right. I do lie to myself. Just like you lie to yourself that life isn't working out for you. I lie to myself that life is working out for me and so it doesn't matter. In the end, we're all just lying to ourselves. We're all just making things up, and the universe is responding to whatever it is that we make up for ourselves. And for whatever reason, I was just like, wow, that's never come out of my my mouth before is a little aggressive, but okay, we got out of the car, we went on the plane, and after we landed, I go on my Instagram DMs and I have a DM from the Uber driver and he said, what you said to me literally changed my life. I bought your book. I'm listening to your podcast. Like he's like, you're right. Like, if I'm going to lie to myself, it might as well be a really good lie that works for me and gets me what I want.
Jasmine Star (00:59:58) - We're going to lie to ourselves. Ladies and gentlemen, may it be a good lie. Make it a good lie that changes our lives, Katherine. Or do people go to go deeper with you to learn more, to be the Uber driver, the person who's a skeptic? Let's turn them into evangelists.
Kathrin Zenkina (01:00:12) - Where do the drivers. Um. You can find me on Instagram at Manifestation babe. You can also find me on manifestation. And then my podcast is Manifestation Babe Podcast.
Jasmine Star (01:00:22) - Oh, so Lori, thank you so much for generously bringing. Catherine and us back together. Full circle moment.
Kathrin Zenkina (01:00:29) - Thank you. One more thing. Sorry. Can I just share? Yes. When we met in Lewis. Because you brought up Lewis House's mastermind. When we met, I looked at you two and I was like, there's no way in hell these two women are ever going to talk to me. Like they're just. They're just way too cool. Way too beautiful. Like, way too popular. I had this whole insecurity moment the whole year in The Mastermind.
Kathrin Zenkina (01:00:50) - And I remember, like, you and I were in James's mastermind the year after, and then you and I had dinner and we talked about this, and it was just like the funniest thing.
Jasmine Star (01:00:59) - It's so crazy that you bring that up. Because before you came, when Laurie and I had our own podcast earlier this morning and I said, oh, she walked in, I was super intimidated. I was like, not going to be that girl's friend. And then she didn't say the same thing. And so you come back and here we say like, can we stop? Actually, can we start lying to ourselves? Can we walk into a room and lie to ourselves and say, I, you know that that girl can be my friend. She doesn't even know it yet. Yes. I'm like, let's lie to ourselves that nobody is better or above. May that be the lie we choose. That is such an empowering note to edit on mean to edit on no, end it on. Thank you Catherine.
Jasmine Star (01:01:32) - We love we appreciate you. I mean continue to bring the most cutest babies in the world. I think every parent thinks that their baby is the best looking and none of us are wrong. But Ryan, he's just like, he's got that little, he's got that little thing. He's got that baby model look like I'm like, come on, kid, how can he be this cute? Anyway, thank you for being on the show, Lori. Thank you for making us. Thank you guys. Thank you for listening and watching The Jasmine Star show, like always. Tag manifestation babe at Lori harder at Jasmine Star, we want to know where you're listening and the positive lies you are telling yourself. Many thanks. Appreciate you. Have a good day. Be.