The School Of Hard Knox
The School of HardKnox isn’t a motivational podcast—it’s a lived conversation.
Join Mark W. Knox every Monday for real, unfiltered dialogue about life as it actually shows up: his life, your life, and the lessons we earn along the way. This show sits at the intersection of business, relationships, health, faith, and balance—because success in one area without alignment in the others is a liability, not a win.
Each episode challenges listeners to think more clearly, move more intentionally, and lead themselves better. Mark draws from his own journey—wins, losses, silence, and seasons of rebuilding—while bringing in voices from his network of operators and thinkers: entrepreneurs, small business owners, executives, creators, investors, authors, and coaches who’ve done the work, not just studied it.
This is a podcast for people who are done chasing motivation and ready to build discipline.
For those who want to turn setbacks into leverage, ideas into execution, and pressure into clarity.
If you’re serious about capitalizing on opportunity, making sharper decisions, strengthening your relationships, and transforming failure into an asset—this is your room.
The School of HardKnox is about growth with accountability.
Progress with purpose.
And becoming the kind of person your goals require.
Pull up every Monday.
Expect to be challenged.
Leave better than you showed up.
The School Of Hard Knox
#81: Elevator Pitch: What do you do?
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On this weeks show I am going to tell you why the elevator pitch is so important and how most people get it all wrong! I'm going to give you the tips to craft a flawless and compelling answer to the age old question of curiosity..." what do you do?". It doesn't matter if you are a business owner, corporate professional or aspiring for one or the other, you need to perfect your response so you don't miss another opportunity! The old rules don't apply anymore. When someone ask, "what do you do?", give them an answer that will peak their curiosity and make them think they cant go another day without getting to know YOU! I know what I do, DO YOU?
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