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When Automation Fails: Broad Match vs Manual Control in Google Ads (Episode 475)
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
When Automation Fails: Broad Match vs Manual Control in Google Ads (Episode 475)
Aug 10, 2025
Episode 475
Chris Schaeffer, Certified Google Ads Specialist
There is a scam going around to Google Ads managers that could cause some major destruction for anyone that is caught by the scammers. In this episode of the Paid Search Podcast Chris Schaeffer talks about how to avoid scammers and a very important issue around Google Ads automation and how to build a successful campaign when that automation fails.
Try Opteo for free for 28 days - https://opteo.com/psp
Chris Schaeffer - http://www.chrisschaeffer.com
Watch this episode on YouTube: https://youtu.be/O9x9Y6KQbtk
Submit a Question - https://www.paidsearchpodcast.com
