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Q&A: Answering Questions from Listeners (Episode 497)
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Q&A: Answering Questions from Listeners (Episode 497)
Jan 25, 2026
Episode 497
Chris Schaeffer, Certified Google Ads Specialist
Let's talk about your biggest questions in Google Ads. These questions come directly from listeners and Chris Schaeffer provides answers to the big issues that haunt PPC managers today. This week we are talking about how to deal with a sudden drop in performance, the recommendation system, the many different campaign types, and the "bid for new customers" option in search campaigns.
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Chris Schaeffer - http://www.chrisschaeffer.com
Submit a Question - https://www.paidsearchpodcast.com