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Stealing Clicks From Your Competitors (Episode 507)
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Stealing Clicks From Your Competitors (Episode 507)
Apr 05, 2026
Episode 507
Chris Schaeffer, Certified Google Ads Specialist
Let's talk about competitor campaigns on Google Search. Should you run ads against competitors? Is it worth it? In today's episode Chris Schaeffer discusses the best way to proceed if you plan to spend money on competitor bids.
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Chris Schaeffer - http://www.chrisschaeffer.com
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