The State of Google Ads in 2026 (Episode 511)

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
The State of Google Ads in 2026 (Episode 511)
May 03, 2026 Episode 511
Chris Schaeffer, Certified Google Ads Specialist

This week Chris Schaeffer a Google Ads expert manager and consultant discusses the state of Google Ads in 2026. There are a lot of things that have changed and these topics are weighing heavy on today's advertisers. Let's talk about the wide diversity in today's google ppc ads.

Try Opteo for free for 28 days - https://opteo.com/psp

Chris Schaeffer - http://www.chrisschaeffer.com

Submit a Question - https://www.paidsearchpodcast.com
Episode Artwork The State of Google Ads in 2026 (Episode 511) 29:56 Episode Artwork The Hidden Lies Of Google Ads Agencies (Episode 510) 30:01 Episode Artwork How I Would Launch a New Campaign From Scratch In 2026 (Episode 509) 30:42 Episode Artwork 10 Hidden Settings In Google Ads (Episode 508) 33:52 Episode Artwork Stealing Clicks From Your Competitors (Episode 507) 25:47 Episode Artwork Tips for Shopping, Search, and Display Campaigns (Episode 506) 37:42 Episode Artwork How To Train Google Ads With Conversions (Episode 505) 27:50 Episode Artwork Your Paid Search Questions Answered (Episode 504) 29:48 Episode Artwork #1 Secret to Improving Broad Match Keywords (Episode 503) 21:07 Episode Artwork How Exact Match Keywords Actually Function (Episode 502) 26:52 Episode Artwork Demystifying Performance Max (Episode 501) 29:28 Episode Artwork 6 REALLY GOOD Questions from Listeners (Episode 500) 30:12 Episode Artwork 3 Reasons Your Google Ads is Wasting Money (Episode 499) 26:42 Episode Artwork Big Changes Coming to Shopping Campaigns in February (Episode 498) 25:57 Episode Artwork Q&A: Answering Questions from Listeners (Episode 497) 29:54 Episode Artwork PPC for Home Services is Dying (Episode 496) 28:25 Episode Artwork Ranking Bid Strategies From Worst to Best (Episode 495) 30:05 Episode Artwork PPC Basics - Simple Ad Strategy That Works (Episode 494) 29:43 Episode Artwork My 3 Favorite Google Ads POWER TOOLS (Episode 493) 25:15 Episode Artwork 5 Things You Need to Know About a CLICK in Google Ads (Episode 492) 26:43 Episode Artwork Let's Audit an Account with 29.6% Optimization Score (Episode 491) 31:30 Episode Artwork How to Build a Successful Search Campaign + Easy to Follow Instructions (Episode 490) 32:14 Episode Artwork Answering PPC Questions from Subscribers (Episode 489) 34:07 Episode Artwork PPC Basics - How to Pick The Best Keywords (Episode 488) 32:13 Episode Artwork PPC Basics - Building Your First Campaign (Episode 487) 32:25