Ponderings Radio

The Wisdom Of Seth

August 03, 2020 Ponderings Magazine Season 3 Episode 6
Ponderings Radio
The Wisdom Of Seth
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Ponderings Radio
The Wisdom Of Seth
Aug 03, 2020 Season 3 Episode 6
Ponderings Magazine

author, entrepreneur, marketer, and public speaker.

Seth’s idealogy in business speaks volumes on integrity and smart ideas. He has published over 19 best-selling books. One of my all-time favourites is Purple Cow: Transform Your Business By Being Remarkable. 

It goes a little like this: 


“You’re either a Purple Cow or you’re not. You’re either remarkable or invisible. Make your choice. The old checklist of P’s used by marketers – Pricing, Promotion, Publicity – aren’t working anymore. The golden age of advertising is over. It’s time to add a new P – the Purple Cow.”  



Intrigued? You should be! 

Support the show (https://ponderings.com.au/subscribe-to-ponderings-magazine/)

Show Notes

author, entrepreneur, marketer, and public speaker.

Seth’s idealogy in business speaks volumes on integrity and smart ideas. He has published over 19 best-selling books. One of my all-time favourites is Purple Cow: Transform Your Business By Being Remarkable. 

It goes a little like this: 


“You’re either a Purple Cow or you’re not. You’re either remarkable or invisible. Make your choice. The old checklist of P’s used by marketers – Pricing, Promotion, Publicity – aren’t working anymore. The golden age of advertising is over. It’s time to add a new P – the Purple Cow.”  



Intrigued? You should be! 

Support the show (https://ponderings.com.au/subscribe-to-ponderings-magazine/)