{"version":"1.0.0","segments":[{"startTime":0.049,"endTime":1.31,"body":"Can AI predict when I'll die?"},{"startTime":1.34,"endTime":2.239,"body":"Let's find out what today."},{"startTime":2.239,"endTime":4.25,"body":"A special guest, Scott Zimmerman."},{"startTime":4.77,"endTime":8.4,"body":"Welcome to the Artificial Intelligence"},{"startTime":4.77,"endTime":8.4,"body":"Podcast, where we make AI simple,"},{"startTime":8.46,"endTime":11.67,"body":"practical, and accessible for"},{"startTime":8.46,"endTime":11.67,"body":"small business owners and leaders."},{"startTime":11.76,"endTime":14.76,"body":"Forget the complicated T talk"},{"startTime":11.76,"endTime":14.76,"body":"or expensive consultants."},{"startTime":14.82,"endTime":17.82,"body":"This is where you'll learn how to"},{"startTime":14.82,"endTime":17.82,"body":"implement AI strategies that are"},{"startTime":17.88,"endTime":21.15,"body":"easy to understand and can make"},{"startTime":17.88,"endTime":21.15,"body":"a big impact for your business."},{"startTime":21.175,"endTime":23.395,"body":"The Artificial Intelligence"},{"startTime":21.175,"endTime":23.395,"body":"Podcast is brought to you by"},{"startTime":23.395,"endTime":26.755,"body":"fraction, a IO, the trusted partner"},{"startTime":23.395,"endTime":26.755,"body":"for AI Digital transformation."},{"startTime":26.815,"endTime":30.505,"body":"At fraction a IO, we help small and"},{"startTime":26.815,"endTime":30.505,"body":"medium sized businesses boost revenue"},{"startTime":30.505,"endTime":34.705,"body":"by eliminating time wasting non-revenue"},{"startTime":30.505,"endTime":34.705,"body":"generating tasks that frustrate your team."},{"startTime":34.825,"endTime":38.845,"body":"With our custom AI bots, tools and"},{"startTime":34.825,"endTime":38.845,"body":"automations, we make it easy to"},{"startTime":38.845,"endTime":40.495,"body":"shift your team's focus to the task."},{"startTime":40.5,"endTime":41.34,"body":"That matter most."},{"startTime":41.34,"endTime":45.6,"body":"Driving growth and results, we"},{"startTime":41.34,"endTime":45.6,"body":"guide you through a smooth, seamless"},{"startTime":45.6,"endTime":49.23,"body":"transition to ai, ensuring you avoid"},{"startTime":45.6,"endTime":49.23,"body":"policy mistakes and invest in the"},{"startTime":49.23,"endTime":51.21,"body":"tools that truly deliver value."},{"startTime":51.24,"endTime":52.35,"body":"Don't get left behind."},{"startTime":52.38,"endTime":53.76,"body":"Let fraction aio help you."},{"startTime":53.76,"endTime":55.83,"body":"Stay ahead in today's AI driven world."},{"startTime":56.01,"endTime":56.67,"body":"Learn more."},{"startTime":56.82,"endTime":57.48,"body":"Get started."},{"startTime":57.51,"endTime":59.49,"body":"Fraction aio.com."},{"startTime":62.174,"endTime":65.534,"body":"Now, as an expert in the world of life"},{"startTime":62.174,"endTime":65.534,"body":"insurance, one of the first things"},{"startTime":65.534,"endTime":68.684,"body":"we're always looking for AI to do"},{"startTime":65.534,"endTime":68.684,"body":"is predict things, and we know that."},{"startTime":69.644,"endTime":72.254,"body":"Every time I'm making an insurance"},{"startTime":69.644,"endTime":72.254,"body":"decision, I'm trying to figure"},{"startTime":72.254,"endTime":74.924,"body":"out what does it cost versus the"},{"startTime":72.254,"endTime":74.924,"body":"odds this is gonna happen, and one"},{"startTime":74.924,"endTime":76.364,"body":"thing that is inevitable is death."},{"startTime":77.084,"endTime":80.024,"body":"We're all gonna die at some"},{"startTime":77.084,"endTime":80.024,"body":"point, whether it's now or later."},{"startTime":80.534,"endTime":85.364,"body":"And I really wanna get a baseline of"},{"startTime":80.534,"endTime":85.364,"body":"like, how has the life insurance industry"},{"startTime":85.364,"endTime":88.634,"body":"changed basically across your career?"},{"startTime":88.634,"endTime":91.214,"body":"Is it that different now than"},{"startTime":88.634,"endTime":91.214,"body":"it was 10, 20, or 30 years ago?"},{"startTime":92.279,"endTime":92.609,"body":"Yeah."},{"startTime":92.609,"endTime":92.909,"body":"Don."},{"startTime":92.959,"endTime":93.319,"body":"It is."},{"startTime":93.319,"endTime":93.979,"body":"Thanks Jonathan."},{"startTime":94.059,"endTime":97.029,"body":"Life insurance I've been doing, this is"},{"startTime":94.059,"endTime":97.029,"body":"my 35th year of doing life insurance."},{"startTime":97.029,"endTime":100.609,"body":"When I got first, got started, it was,"},{"startTime":97.029,"endTime":100.609,"body":"everything was different back then."},{"startTime":100.619,"endTime":101.669,"body":"You'd see people."},{"startTime":101.939,"endTime":103.139,"body":"Everything was done in person."},{"startTime":103.139,"endTime":103.469,"body":"Now, every."},{"startTime":104.314,"endTime":107.384,"body":"Very rarely do you see anybody,"},{"startTime":104.314,"endTime":107.384,"body":"it's on Zoom and every once in"},{"startTime":107.384,"endTime":108.284,"body":"a while you get to see somebody."},{"startTime":108.284,"endTime":111.194,"body":"Just as far as the underwriting"},{"startTime":108.284,"endTime":111.194,"body":"process, the way it used to be, it"},{"startTime":111.194,"endTime":115.334,"body":"used to be a paper application go"},{"startTime":111.194,"endTime":115.334,"body":"through the process, blood tests."},{"startTime":115.604,"endTime":117.374,"body":"First one would have to do a"},{"startTime":115.604,"endTime":117.374,"body":"blood test to get approved."},{"startTime":117.374,"endTime":119.294,"body":"It matter what the size of the policy was."},{"startTime":119.574,"endTime":122.989,"body":"Getting retrieving medical"},{"startTime":119.574,"endTime":122.989,"body":"records was a huge process."},{"startTime":122.989,"endTime":124.219,"body":"It was a very long process."},{"startTime":124.489,"endTime":125.539,"body":"Now with ai."},{"startTime":126.954,"endTime":130.194,"body":"You can go online, do an application,"},{"startTime":126.954,"endTime":130.194,"body":"get instant approval because they're"},{"startTime":130.194,"endTime":134.014,"body":"running, all of these companies"},{"startTime":130.194,"endTime":134.014,"body":"are running your, all your medical"},{"startTime":134.014,"endTime":137.134,"body":"records in running all prescriptions."},{"startTime":138.594,"endTime":141.774,"body":"And they can easily make an"},{"startTime":138.594,"endTime":141.774,"body":"approval within literally minutes"},{"startTime":141.774,"endTime":143.874,"body":"while you're on the phone with the"},{"startTime":141.774,"endTime":143.874,"body":"person filling out an application."},{"startTime":144.354,"endTime":147.574,"body":"And some of the other processes"},{"startTime":144.354,"endTime":147.574,"body":"just get how they're getting, just"},{"startTime":147.624,"endTime":148.974,"body":"things are out there on people."},{"startTime":148.974,"endTime":152.214,"body":"It's just so much easier with AI"},{"startTime":148.974,"endTime":152.214,"body":"just to gather that information."},{"startTime":152.214,"endTime":156.264,"body":"So things are, things in a way have been"},{"startTime":152.214,"endTime":156.264,"body":"really good because it's really fast, it's"},{"startTime":156.264,"endTime":161.834,"body":"efficient for people at the same time AI"},{"startTime":156.264,"endTime":161.834,"body":"is not perfect, for that type of thing."},{"startTime":161.934,"endTime":162.114,"body":"Yeah."},{"startTime":162.114,"endTime":164.994,"body":"You brought up something really"},{"startTime":162.114,"endTime":164.994,"body":"interesting to me, which is, I remember"},{"startTime":165.474,"endTime":167.904,"body":"when I was younger and you would"},{"startTime":165.474,"endTime":167.904,"body":"switch doctors, you'd have to go to"},{"startTime":167.904,"endTime":171.444,"body":"the first doctor and get a copy of your"},{"startTime":167.904,"endTime":171.444,"body":"records and bring it to the new doctor."},{"startTime":171.834,"endTime":174.774,"body":"And I've lived around the world a"},{"startTime":171.834,"endTime":174.774,"body":"lot of different places, so I had"},{"startTime":174.774,"endTime":178.344,"body":"to do this a few times or fax your"},{"startTime":174.774,"endTime":178.344,"body":"records or what have you done here?"},{"startTime":178.344,"endTime":180.054,"body":"And it's was like really hard."},{"startTime":180.054,"endTime":182.994,"body":"And now it's like everything's"},{"startTime":180.054,"endTime":182.994,"body":"much more organized."},{"startTime":182.994,"endTime":185.064,"body":"Everything's digital, so it's so instant."},{"startTime":185.634,"endTime":187.224,"body":"So for the person who's."},{"startTime":187.654,"endTime":192.364,"body":"I know in certain industries there's"},{"startTime":187.654,"endTime":192.364,"body":"this risk that like you could, if you"},{"startTime":192.364,"endTime":195.664,"body":"are on certain, if you have depression"},{"startTime":192.364,"endTime":195.664,"body":"or certain things or you go to the"},{"startTime":195.664,"endTime":197.254,"body":"doctor, you could lose your career."},{"startTime":197.344,"endTime":201.394,"body":"And so there's this trend, especially in"},{"startTime":197.344,"endTime":201.394,"body":"like military and police and different"},{"startTime":201.464,"endTime":203.434,"body":"public service areas where they're"},{"startTime":201.464,"endTime":203.434,"body":"like I go to the doctor and they"},{"startTime":203.434,"endTime":207.424,"body":"say I have this, I can lose my job,"},{"startTime":203.434,"endTime":207.424,"body":"which kind of makes the cycle worse."},{"startTime":207.424,"endTime":209.214,"body":"And it's that's a thing that"},{"startTime":207.424,"endTime":209.214,"body":"needs to get solved as well."},{"startTime":209.214,"endTime":211.484,"body":"But I know for a long time"},{"startTime":209.214,"endTime":211.484,"body":"people have always tried to like."},{"startTime":212.159,"endTime":213.779,"body":"Stay one step ahead of life insurance."},{"startTime":213.779,"endTime":217.499,"body":"You get a diagnosis, you go I better get"},{"startTime":213.779,"endTime":217.499,"body":"the insurance before they figure it out."},{"startTime":217.889,"endTime":219.779,"body":"Now that loophole seems to have closed."},{"startTime":220.169,"endTime":223.859,"body":"I guess the next really bigger area"},{"startTime":220.169,"endTime":223.859,"body":"I kind of wonder about is that,"},{"startTime":223.939,"endTime":226.039,"body":"exactly that is the accuracy of ai."},{"startTime":226.069,"endTime":229.729,"body":"'cause one of the challenges is"},{"startTime":226.069,"endTime":229.729,"body":"that you could put your thumb on the"},{"startTime":229.729,"endTime":232.909,"body":"scale with the way you ask a question"},{"startTime":229.729,"endTime":232.909,"body":"can affect how the AI answers it."},{"startTime":232.909,"endTime":236.359,"body":"Because AI seek affirmation, not"},{"startTime":232.909,"endTime":236.359,"body":"honesty, like it's never gonna give"},{"startTime":236.359,"endTime":241.639,"body":"you a hard truth if you ask the same"},{"startTime":236.359,"endTime":241.639,"body":"question in different ways, it's"},{"startTime":241.639,"endTime":243.199,"body":"gonna give you two different answers."},{"startTime":243.229,"endTime":247.729,"body":"So have you seen that it's"},{"startTime":243.229,"endTime":247.729,"body":"been a net positive or a net"},{"startTime":247.729,"endTime":249.319,"body":"negative in recent times?"},{"startTime":250.209,"endTime":254.014,"body":"Just as the, what I do with would"},{"startTime":250.209,"endTime":254.014,"body":"help I'm a, I have an agency here,"},{"startTime":254.014,"endTime":255.894,"body":"but we, I still, I'm a producer."},{"startTime":255.899,"endTime":257.994,"body":"I, I help people with insurance."},{"startTime":258.654,"endTime":264.604,"body":"I feel it's a positive over the long"},{"startTime":258.654,"endTime":264.604,"body":"positive, over negative, just meaning I."},{"startTime":265.654,"endTime":269.254,"body":"How fast you can get somebody approved"},{"startTime":265.654,"endTime":269.254,"body":"that if somebody's interested in life"},{"startTime":269.254,"endTime":271.714,"body":"insurance use, 'cause they love somebody,"},{"startTime":269.254,"endTime":271.714,"body":"they wanna take care of somebody there."},{"startTime":271.774,"endTime":274.384,"body":"There's usually a reason, just"},{"startTime":271.774,"endTime":274.384,"body":"giving people peace of mind"},{"startTime":274.384,"endTime":275.734,"body":"of how quick it can be done."},{"startTime":276.174,"endTime":278.394,"body":"I would say total positive."},{"startTime":278.634,"endTime":281.784,"body":"The negative is it's fixable."},{"startTime":281.994,"endTime":283.884,"body":"The negative is when you're running these."},{"startTime":284.874,"endTime":285.444,"body":"Prescription."},{"startTime":285.444,"endTime":288.634,"body":"Who, who's these companies are running,"},{"startTime":285.444,"endTime":288.634,"body":"who, what prescriptions are being taken."},{"startTime":289.114,"endTime":293.794,"body":"It doesn't really say the full picture,"},{"startTime":289.114,"endTime":293.794,"body":"meaning maybe someone had anxiety totally"},{"startTime":293.794,"endTime":296.944,"body":"making stuff up and the doctor prescribed"},{"startTime":293.794,"endTime":296.944,"body":"it, but the person never took it."},{"startTime":297.394,"endTime":299.434,"body":"So it doesn't, the, that"},{"startTime":297.394,"endTime":299.434,"body":"doesn't show anything."},{"startTime":299.434,"endTime":301.804,"body":"So that could be a negative effect"},{"startTime":299.434,"endTime":301.804,"body":"on getting somebody approved."},{"startTime":301.804,"endTime":303.154,"body":"'cause they're seeing these records that."},{"startTime":303.619,"endTime":309.829,"body":"Don't give the full picture, but overall"},{"startTime":303.619,"endTime":309.829,"body":"as a positive, how fast things are done."},{"startTime":310.429,"endTime":311.299,"body":"It's been amazing."},{"startTime":311.539,"endTime":312.109,"body":"Amazing."},{"startTime":312.319,"endTime":316.819,"body":"You used to be, like, as I was saying"},{"startTime":312.319,"endTime":316.819,"body":"before, you, somebody was buying $25,000"},{"startTime":316.819,"endTime":320.179,"body":"a life insurance, they'd have to do"},{"startTime":316.819,"endTime":320.179,"body":"the full medical exam, everything."},{"startTime":320.179,"endTime":322.429,"body":"Now you, some people"},{"startTime":320.179,"endTime":322.429,"body":"can get up to 2 million."},{"startTime":322.639,"endTime":325.429,"body":"A lot of companies are up to"},{"startTime":322.639,"endTime":325.429,"body":"$2 million instant approval."},{"startTime":325.759,"endTime":326.959,"body":"Some companies are much higher."},{"startTime":327.049,"endTime":328.739,"body":"So it's just it's pretty amazing."},{"startTime":331.439,"endTime":335.129,"body":"Has AI become a part of"},{"startTime":331.439,"endTime":335.129,"body":"the claims process as well?"},{"startTime":335.129,"endTime":338.909,"body":"Like you always hear these stories and"},{"startTime":335.129,"endTime":338.909,"body":"I certainly, with every health insurance"},{"startTime":338.909,"endTime":341.939,"body":"company I've ever worked with, it's"},{"startTime":338.909,"endTime":341.939,"body":"always been a nightmare getting payouts."},{"startTime":341.939,"endTime":343.779,"body":"They go, oh, actually this, and this."},{"startTime":343.779,"endTime":347.849,"body":"And actually, so we constantly"},{"startTime":343.779,"endTime":347.849,"body":"deal with that challenge."},{"startTime":347.849,"endTime":351.059,"body":"No one ever says, oh, I had an amazing"},{"startTime":347.849,"endTime":351.059,"body":"experience with my insurance company."},{"startTime":351.884,"endTime":353.864,"body":"It's always like a negative experience."},{"startTime":353.864,"endTime":355.934,"body":"Like it's positive they're getting"},{"startTime":353.864,"endTime":355.934,"body":"negative at the end of the payout."},{"startTime":355.934,"endTime":361.214,"body":"And then how much is AI getting involved"},{"startTime":355.934,"endTime":361.214,"body":"in like different parts of insurance?"},{"startTime":361.214,"endTime":365.774,"body":"Like I'm more familiar with, let's say"},{"startTime":361.214,"endTime":365.774,"body":"you have like renter's insurance, which is"},{"startTime":365.774,"endTime":369.644,"body":"like, where people always, let's just say"},{"startTime":365.774,"endTime":369.644,"body":"massage the numbers about how much stuff"},{"startTime":369.644,"endTime":371.054,"body":"was in the house when something happened."},{"startTime":371.594,"endTime":374.624,"body":"Is AI getting involved in kind of"},{"startTime":371.594,"endTime":374.624,"body":"that part of the process as well as"},{"startTime":374.624,"endTime":377.774,"body":"going, did you really have the entire"},{"startTime":374.624,"endTime":377.774,"body":"collection of these DVDs and that"},{"startTime":377.774,"endTime":381.724,"body":"DVDs and is it analyzing to look for"},{"startTime":377.774,"endTime":381.724,"body":"inconsistencies and things there?"},{"startTime":382.514,"endTime":384.044,"body":"Not on a death, not on a claim."},{"startTime":384.144,"endTime":387.864,"body":"The claims I'm dealing with are usually"},{"startTime":384.144,"endTime":387.864,"body":"a death claim or long-term care claim."},{"startTime":388.284,"endTime":391.644,"body":"And so when it comes down"},{"startTime":388.284,"endTime":391.644,"body":"to it, it's like finite."},{"startTime":391.644,"endTime":396.084,"body":"Like somebody passed away, the rules"},{"startTime":391.644,"endTime":396.084,"body":"are with, in, with life insurance,"},{"startTime":396.084,"endTime":397.704,"body":"there's a two contestability period."},{"startTime":397.974,"endTime":400.164,"body":"The first two years that someone"},{"startTime":397.974,"endTime":400.164,"body":"passed away, they have the right"},{"startTime":400.164,"endTime":404.184,"body":"to look and see if there's anything"},{"startTime":400.164,"endTime":404.184,"body":"that somebody was not sharing."},{"startTime":404.454,"endTime":407.934,"body":"So if there's any fraud or if somebody"},{"startTime":404.454,"endTime":407.934,"body":"commits suicide in the first two"},{"startTime":407.934,"endTime":409.399,"body":"years, they just refund the premium."},{"startTime":409.429,"endTime":414.619,"body":"But other than that, that a lot of claims,"},{"startTime":409.429,"endTime":414.619,"body":"and I haven't had any issues with ai who's"},{"startTime":414.619,"endTime":416.809,"body":"gotten involved as the claims part yet?"},{"startTime":416.959,"endTime":418.039,"body":"I don't even think it's involved."},{"startTime":419.629,"endTime":424.159,"body":"So is the main type of fraud,"},{"startTime":419.629,"endTime":424.159,"body":"either they hit a disease or they"},{"startTime":424.159,"endTime":427.489,"body":"fake their own death, are those the"},{"startTime":424.159,"endTime":427.489,"body":"types of things that used to happen?"},{"startTime":427.489,"endTime":428.509,"body":"It seems like that's harder now."},{"startTime":428.929,"endTime":429.079,"body":"Yeah."},{"startTime":429.479,"endTime":432.969,"body":"The, that the, I haven't had any"},{"startTime":429.479,"endTime":432.969,"body":"fake your own death stuff, but yeah,"},{"startTime":432.969,"endTime":436.749,"body":"people, if somebody were to pass"},{"startTime":432.969,"endTime":436.749,"body":"away in the first two years and they."},{"startTime":437.439,"endTime":438.339,"body":"They checked off."},{"startTime":438.339,"endTime":439.659,"body":"I don't have any heart issues."},{"startTime":439.989,"endTime":444.314,"body":"And maybe something wasn't seen in the,"},{"startTime":439.989,"endTime":444.314,"body":"by doing, running the MIB the Medical"},{"startTime":444.314,"endTime":447.614,"body":"Investigator Bureau, where they're looking"},{"startTime":444.314,"endTime":447.614,"body":"at the medical records, if somebody passed"},{"startTime":447.614,"endTime":450.974,"body":"away, somebody had a, the first years,"},{"startTime":447.614,"endTime":450.974,"body":"the insurance company does have the right."},{"startTime":451.829,"endTime":453.749,"body":"To investigate, to make"},{"startTime":451.829,"endTime":453.749,"body":"sure there's nothing hidden."},{"startTime":453.959,"endTime":456.299,"body":"So those are the type of things"},{"startTime":453.959,"endTime":456.299,"body":"that would normally come."},{"startTime":456.299,"endTime":459.949,"body":"Someone hid that or they hit a cancer,"},{"startTime":456.299,"endTime":459.949,"body":"or they hit, things of that nature."},{"startTime":460.219,"endTime":461.959,"body":"Those are things that they're looking for."},{"startTime":462.769,"endTime":463.639,"body":"So as long as you"},{"startTime":463.639,"endTime":467.389,"body":"live for two years after you start"},{"startTime":463.639,"endTime":467.389,"body":"a policy, you're pretty much golden"},{"startTime":468.079,"endTime":469.489,"body":"unless it's total fraud."},{"startTime":470.644,"endTime":474.574,"body":"Yeah, told, there's a two year"},{"startTime":470.644,"endTime":474.574,"body":"contestability period, but there's other"},{"startTime":474.574,"endTime":478.444,"body":"things, there's other things they look"},{"startTime":474.574,"endTime":478.444,"body":"for also, but that's the rules with about"},{"startTime":478.624,"endTime":480.004,"body":"this two year contestability period."},{"startTime":480.274,"endTime":482.404,"body":"Look, I haven't had anybody"},{"startTime":480.274,"endTime":482.404,"body":"my business partner and I have"},{"startTime":482.404,"endTime":483.574,"body":"written thousands of policies."},{"startTime":483.814,"endTime":488.614,"body":"We haven't had anything weird"},{"startTime":483.814,"endTime":488.614,"body":"happen where they've question like"},{"startTime":488.644,"endTime":490.414,"body":"missing did somebody really die?"},{"startTime":490.684,"endTime":493.919,"body":"They're missing, maybe th"},{"startTime":490.684,"endTime":493.919,"body":"thousand claims over our time."},{"startTime":493.919,"endTime":494.909,"body":"Maybe more, I'm not sure."},{"startTime":494.909,"endTime":496.079,"body":"But nothing bad."},{"startTime":496.079,"endTime":498.539,"body":"And truth of the matter is I've"},{"startTime":496.079,"endTime":498.539,"body":"had some, we've had some, a very"},{"startTime":498.539,"endTime":500.249,"body":"few claims that were denied."},{"startTime":500.579,"endTime":503.969,"body":"And those were with the first two years"},{"startTime":500.579,"endTime":503.969,"body":"or someone in that type of situation."},{"startTime":504.269,"endTime":505.559,"body":"They had heart disease."},{"startTime":505.839,"endTime":509.149,"body":"They hid that they had someone"},{"startTime":505.839,"endTime":509.149,"body":"had, a mental illness disease, a"},{"startTime":509.149,"endTime":511.789,"body":"total mental illness disease where"},{"startTime":509.149,"endTime":511.789,"body":"an insurance company would never"},{"startTime":511.789,"endTime":513.619,"body":"have given them life insurance."},{"startTime":513.829,"endTime":516.379,"body":"They ended up finding out through"},{"startTime":513.829,"endTime":516.379,"body":"the, they went through their own s"},{"startTime":516.559,"endTime":519.199,"body":"psychologist, psychiatrist, they didn't"},{"startTime":516.559,"endTime":519.199,"body":"put it through insurance, but they ended"},{"startTime":519.199,"endTime":520.999,"body":"up finding it, things of that nature."},{"startTime":521.489,"endTime":525.934,"body":"But we haven't had any things happen,"},{"startTime":521.489,"endTime":525.934,"body":"but we know it's out there, and I would"},{"startTime":525.934,"endTime":530.134,"body":"say this also, Jonathan, you would"},{"startTime":525.934,"endTime":530.134,"body":"see if there's claims not being paid,"},{"startTime":530.494,"endTime":532.534,"body":"it be in the news every single day."},{"startTime":533.579,"endTime":535.109,"body":"You almost never see things like that."},{"startTime":535.109,"endTime":538.049,"body":"But when you do hear the negatives on"},{"startTime":535.109,"endTime":538.049,"body":"health insurance the way claims are"},{"startTime":538.049,"endTime":541.199,"body":"being done that way when it comes to"},{"startTime":538.049,"endTime":541.199,"body":"life insurance, things are really paid."},{"startTime":543.089,"endTime":547.289,"body":"So we see that there's a lot"},{"startTime":543.089,"endTime":547.289,"body":"of different types of products"},{"startTime":547.289,"endTime":548.879,"body":"get developed as market shift."},{"startTime":548.879,"endTime":552.749,"body":"And now that we're seeing a shift"},{"startTime":548.879,"endTime":552.749,"body":"towards more working from home and more"},{"startTime":552.749,"endTime":556.479,"body":"remote working and more AI working, more"},{"startTime":552.749,"endTime":556.479,"body":"technological working like, we used to"},{"startTime":556.479,"endTime":560.229,"body":"have just life insurance and those term"},{"startTime":556.479,"endTime":560.229,"body":"life insurance and are you seeing that?"},{"startTime":560.814,"endTime":562.644,"body":"There's more different types of products."},{"startTime":562.644,"endTime":564.414,"body":"Like now we've definitely seen"},{"startTime":562.644,"endTime":564.414,"body":"the thing where it's oh, you"},{"startTime":564.414,"endTime":565.794,"body":"can get insurance from an app."},{"startTime":565.794,"endTime":569.374,"body":"And you've seen a lot of those"},{"startTime":565.794,"endTime":569.374,"body":"companies that have shifted to"},{"startTime":569.404,"endTime":572.254,"body":"really fast decision making and."},{"startTime":574.069,"endTime":577.429,"body":"Rather than the kind of having a"},{"startTime":574.069,"endTime":577.429,"body":"relationship with your insurance person"},{"startTime":577.429,"endTime":580.849,"body":"where it's like someone, you know when"},{"startTime":577.429,"endTime":580.849,"body":"you go to a summer barbecue and like"},{"startTime":581.239,"endTime":582.619,"body":"you always go back to the same person."},{"startTime":582.619,"endTime":585.859,"body":"Now it's really shifted and become"},{"startTime":582.619,"endTime":585.859,"body":"much more of an impersonal industry."},{"startTime":585.859,"endTime":589.339,"body":"I think that's seems to be the direction"},{"startTime":585.859,"endTime":589.339,"body":"it's going in from my experience."},{"startTime":589.369,"endTime":593.774,"body":"So I. For like when people are"},{"startTime":589.369,"endTime":593.774,"body":"making decisions, are you seeing"},{"startTime":593.774,"endTime":596.714,"body":"there's new types of products getting"},{"startTime":593.774,"endTime":596.714,"body":"developed or people are making using"},{"startTime":596.714,"endTime":598.484,"body":"a different decision making process?"},{"startTime":599.084,"endTime":599.444,"body":"Totally."},{"startTime":599.444,"endTime":603.814,"body":"I will say most of our businesses"},{"startTime":599.444,"endTime":603.814,"body":"based on relationships, but we"},{"startTime":603.814,"endTime":607.834,"body":"do see, you can see it in social"},{"startTime":603.814,"endTime":607.834,"body":"media, just ads being put out."},{"startTime":608.014,"endTime":611.674,"body":"A lot ads on tv, just"},{"startTime":608.014,"endTime":611.674,"body":"things of instant approval."},{"startTime":612.094,"endTime":615.364,"body":"Yeah, so they're usually, and"},{"startTime":612.094,"endTime":615.364,"body":"I'm not saying this for a hundred"},{"startTime":615.364,"endTime":618.034,"body":"percent fact, usually what I see"},{"startTime":615.364,"endTime":618.034,"body":"happening on those type of policies,"},{"startTime":618.034,"endTime":619.594,"body":"somebody doesn't know an agent."},{"startTime":619.894,"endTime":622.174,"body":"Somebody sees something"},{"startTime":619.894,"endTime":622.174,"body":"like, oh, I'm interested."},{"startTime":622.664,"endTime":625.184,"body":"They're buying something"},{"startTime":622.664,"endTime":625.184,"body":"without a relationship."},{"startTime":625.424,"endTime":628.794,"body":"And usually those are just, one trick"},{"startTime":625.424,"endTime":628.794,"body":"point, I don't wanna say, not in a"},{"startTime":628.794,"endTime":632.214,"body":"negative way, but it's like one company"},{"startTime":628.794,"endTime":632.214,"body":"where you're dealing with a broker."},{"startTime":632.214,"endTime":635.754,"body":"They're able to shut the market based"},{"startTime":632.214,"endTime":635.754,"body":"on someone's health or each situation."},{"startTime":635.754,"endTime":638.814,"body":"It's just one company sign up"},{"startTime":635.754,"endTime":638.814,"body":"here and get instant approval."},{"startTime":638.874,"endTime":643.524,"body":"It's amazing 'cause they're bringing"},{"startTime":638.874,"endTime":643.524,"body":"the, these ads and ai, it's bringing."},{"startTime":643.874,"endTime":646.784,"body":"Insurance to people who probably"},{"startTime":643.874,"endTime":646.784,"body":"haven't not thought about it or"},{"startTime":646.784,"endTime":649.184,"body":"they don't have a relationship with"},{"startTime":646.784,"endTime":649.184,"body":"somebody, they're able to see it"},{"startTime":649.184,"endTime":650.594,"body":"and go, oh my gosh, I'm interested."},{"startTime":650.594,"endTime":652.154,"body":"Sign up and apply and get approved."},{"startTime":653.354,"endTime":658.544,"body":"So I guess my question is,"},{"startTime":653.354,"endTime":658.544,"body":"does that change the product?"},{"startTime":658.574,"endTime":661.724,"body":"'cause usually if something's"},{"startTime":658.574,"endTime":661.724,"body":"faster, there's a, it either"},{"startTime":661.724,"endTime":662.954,"body":"costs you more in the long run."},{"startTime":662.954,"endTime":665.984,"body":"Is it because it changes their algorithm,"},{"startTime":662.954,"endTime":665.984,"body":"like when they do the blood tests"},{"startTime":665.984,"endTime":669.084,"body":"and they have those other elements,"},{"startTime":665.984,"endTime":669.084,"body":"they have a little bit more of data."},{"startTime":669.084,"endTime":670.974,"body":"So they're, I think the."},{"startTime":671.364,"endTime":674.154,"body":"ACT tables are more accurate, are"},{"startTime":671.364,"endTime":674.154,"body":"they still maybe to maintain that"},{"startTime":674.154,"endTime":676.434,"body":"accuracy or does it mean you're"},{"startTime":674.154,"endTime":676.434,"body":"gonna, you do the instant approval"},{"startTime":676.434,"endTime":680.244,"body":"company, you're gonna end up paying a"},{"startTime":676.434,"endTime":680.244,"body":"little bit more for that convenience."},{"startTime":680.514,"endTime":683.539,"body":"A lot of those companies, if"},{"startTime":680.514,"endTime":683.539,"body":"you were to shop the market."},{"startTime":684.294,"endTime":688.314,"body":"They are more expensive and you're"},{"startTime":684.294,"endTime":688.314,"body":"not having a somebody to walk you"},{"startTime":688.314,"endTime":689.724,"body":"through the right type of policy."},{"startTime":689.724,"endTime":691.884,"body":"People are maybe buying the"},{"startTime":689.724,"endTime":691.884,"body":"wrong policies when they should"},{"startTime":691.884,"endTime":693.384,"body":"be buying different policies."},{"startTime":693.624,"endTime":697.854,"body":"That would be the part where I think it,"},{"startTime":693.624,"endTime":697.854,"body":"it's not maybe not helpful for people."},{"startTime":698.004,"endTime":700.464,"body":"It's helpful for to get people"},{"startTime":698.004,"endTime":700.464,"body":"insurance, but they never thought"},{"startTime":700.464,"endTime":703.884,"body":"about getting insurance or, and"},{"startTime":700.464,"endTime":703.884,"body":"they make it super simple, but I"},{"startTime":703.884,"endTime":707.494,"body":"don't feel as a, fiduciary guidance,"},{"startTime":703.884,"endTime":707.494,"body":"giving the right people the guidance."},{"startTime":707.494,"endTime":708.594,"body":"It's not fully there yet,"},{"startTime":709.704,"endTime":714.264,"body":"because I think one of the areas that's"},{"startTime":709.704,"endTime":714.264,"body":"really murky is you see, if you try"},{"startTime":714.264,"endTime":717.204,"body":"to do research, then you're gonna end"},{"startTime":714.264,"endTime":717.204,"body":"up going through like a comparison"},{"startTime":717.204,"endTime":721.434,"body":"website or someone's reviewing programs,"},{"startTime":717.204,"endTime":721.434,"body":"but they have a financial interest"},{"startTime":721.434,"endTime":724.194,"body":"because they have get an affiliate"},{"startTime":721.434,"endTime":724.194,"body":"payment or some type of commission."},{"startTime":724.194,"endTime":724.674,"body":"So they're."},{"startTime":725.414,"endTime":728.324,"body":"Financially motivated to whoever"},{"startTime":725.414,"endTime":728.324,"body":"pays them the largest commission."},{"startTime":728.324,"endTime":730.484,"body":"And maybe it's the same for"},{"startTime":728.324,"endTime":730.484,"body":"any type of insurance broker."},{"startTime":730.484,"endTime":734.834,"body":"So for someone who wants to find the"},{"startTime":730.484,"endTime":734.834,"body":"right information, because even an AI is"},{"startTime":734.834,"endTime":737.894,"body":"just trained on the information on the"},{"startTime":734.834,"endTime":737.894,"body":"internet and what's publicly available,"},{"startTime":737.894,"endTime":740.144,"body":"like you're going to get murky answers."},{"startTime":740.144,"endTime":743.264,"body":"I think that's what's really"},{"startTime":740.144,"endTime":743.264,"body":"challenging is that how can you"},{"startTime":743.264,"endTime":746.984,"body":"tell if a company is handling claims"},{"startTime":743.264,"endTime":746.984,"body":"directly or they're a reseller."},{"startTime":747.854,"endTime":751.424,"body":"Even like some of the banks I work with,"},{"startTime":747.854,"endTime":751.424,"body":"like the bank is actually just part"},{"startTime":751.424,"endTime":754.894,"body":"of another bank with a different name,"},{"startTime":751.424,"endTime":754.894,"body":"and it's just can get really confusing."},{"startTime":754.894,"endTime":757.654,"body":"And so sometimes you're buying"},{"startTime":754.894,"endTime":757.654,"body":"insurance from a company, then they"},{"startTime":757.654,"endTime":760.804,"body":"resell all their insurances as like"},{"startTime":757.654,"endTime":760.804,"body":"part of a larger package to another"},{"startTime":760.804,"endTime":762.454,"body":"company, to a secondary insurer."},{"startTime":762.994,"endTime":765.664,"body":"So what all of that murkiness?"},{"startTime":765.664,"endTime":766.744,"body":"What's the right way?"},{"startTime":767.314,"endTime":769.954,"body":"Or how can someone start to navigate?"},{"startTime":771.559,"endTime":775.349,"body":"The information that's out"},{"startTime":771.559,"endTime":775.349,"body":"there to separate the and find"},{"startTime":775.349,"endTime":776.549,"body":"the most accurate information."},{"startTime":777.659,"endTime":781.199,"body":"Are we talking ai, using AI or just as"},{"startTime":777.659,"endTime":781.199,"body":"a, or even not like whatever the right"},{"startTime":781.199,"endTime":781.559,"body":"method is?"},{"startTime":782.099,"endTime":783.629,"body":"It is an opinion."},{"startTime":783.719,"endTime":784.589,"body":"Strictly an opinion."},{"startTime":784.679,"endTime":792.344,"body":"My opinion is dealing with a. Broker"},{"startTime":784.679,"endTime":792.344,"body":"or somebody who represents most,"},{"startTime":792.344,"endTime":796.164,"body":"most of the companies out there,"},{"startTime":792.344,"endTime":796.164,"body":"it gives somebody a fair chance"},{"startTime":796.164,"endTime":797.244,"body":"of getting the right insurance."},{"startTime":797.544,"endTime":799.404,"body":"What's the right type of insurance to get?"},{"startTime":799.434,"endTime":801.814,"body":"What what, how much"},{"startTime":799.434,"endTime":801.814,"body":"insurance should you have?"},{"startTime":802.264,"endTime":804.844,"body":"Somebody's got health issues or"},{"startTime":802.264,"endTime":804.844,"body":"certain companies that are best."},{"startTime":805.879,"endTime":806.929,"body":"Than other companies."},{"startTime":807.179,"endTime":809.789,"body":"Somebody's heavy, this"},{"startTime":807.179,"endTime":809.789,"body":"company's usually the right one."},{"startTime":810.059,"endTime":813.089,"body":"A broker could usually do the work"},{"startTime":810.059,"endTime":813.089,"body":"to find the right company and the"},{"startTime":813.089,"endTime":815.369,"body":"right plan to fit each person's needs."},{"startTime":815.799,"endTime":818.669,"body":"It's interesting, Jonathan, when you"},{"startTime":815.799,"endTime":818.669,"body":"run, like I'm giving you a an example."},{"startTime":818.699,"endTime":821.939,"body":"I was running a million dollars of"},{"startTime":818.699,"endTime":821.939,"body":"term life insurance, which is an"},{"startTime":821.939,"endTime":823.559,"body":"inexpensive type of policy to buy."},{"startTime":823.679,"endTime":826.019,"body":"It's like the least expensive"},{"startTime":823.679,"endTime":826.019,"body":"type of policy to buy."},{"startTime":826.529,"endTime":830.639,"body":"You can go into a program and"},{"startTime":826.529,"endTime":830.639,"body":"I can say, Jonathan, age this."},{"startTime":831.349,"endTime":833.269,"body":"Spill up every, almost"},{"startTime":831.349,"endTime":833.269,"body":"every single company."},{"startTime":833.479,"endTime":836.359,"body":"And I'm looking at it going, I wanna do"},{"startTime":833.479,"endTime":836.359,"body":"the right thing for the right person."},{"startTime":836.419,"endTime":838.549,"body":"And there's different reasons"},{"startTime":836.419,"endTime":838.549,"body":"why you've used other companies."},{"startTime":838.819,"endTime":842.919,"body":"Conversion options guarantees,"},{"startTime":838.819,"endTime":842.919,"body":"strength of the company, et cetera."},{"startTime":843.249,"endTime":846.399,"body":"But I'm able to do that."},{"startTime":846.459,"endTime":849.969,"body":"So I think using a broker, you're able to"},{"startTime":846.459,"endTime":849.969,"body":"find the right company for each person."},{"startTime":849.969,"endTime":852.069,"body":"Sneeze instead of just going"},{"startTime":849.969,"endTime":852.069,"body":"to one company where you're"},{"startTime":852.069,"endTime":853.029,"body":"just buying their one company."},{"startTime":853.029,"endTime":854.169,"body":"And I see a lot people doing that."},{"startTime":854.169,"endTime":854.949,"body":"That's one thing."},{"startTime":855.349,"endTime":858.589,"body":"Just having the experience"},{"startTime":855.349,"endTime":858.589,"body":"of a, an advisor to help you,"},{"startTime":858.589,"endTime":859.609,"body":"I think makes more sense."},{"startTime":859.609,"endTime":863.539,"body":"Unless it was just something really"},{"startTime":859.609,"endTime":863.539,"body":"small where, it wasn't a big deal."},{"startTime":864.889,"endTime":865.069,"body":"Yeah."},{"startTime":865.069,"endTime":870.289,"body":"It's really hard to see a lot of"},{"startTime":865.069,"endTime":870.289,"body":"these shifts where we always think"},{"startTime":870.289,"endTime":873.109,"body":"that technology's the answer."},{"startTime":873.109,"endTime":874.729,"body":"So we've seen it happen"},{"startTime":873.109,"endTime":874.729,"body":"in the travel industry."},{"startTime":874.729,"endTime":876.979,"body":"It used to be you'd go to a"},{"startTime":874.729,"endTime":876.979,"body":"travel agent that would help you"},{"startTime":876.979,"endTime":879.079,"body":"plan the trip, and it was like."},{"startTime":879.664,"endTime":880.804,"body":"Everything was really organized."},{"startTime":880.804,"endTime":883.984,"body":"I can tell you now that traveling is"},{"startTime":880.804,"endTime":883.984,"body":"a nightmare compared to 20 years ago."},{"startTime":883.984,"endTime":885.064,"body":"Like it's so much worse."},{"startTime":885.364,"endTime":887.974,"body":"There's nobody out there who says,"},{"startTime":885.364,"endTime":887.974,"body":"oh yeah, flying's, way better now."},{"startTime":888.674,"endTime":889.544,"body":"Nobody says that."},{"startTime":889.544,"endTime":890.504,"body":"No one says traveling's better."},{"startTime":890.504,"endTime":894.104,"body":"And you use like one website to book"},{"startTime":890.504,"endTime":894.104,"body":"these typically, and even when I book"},{"startTime":894.284,"endTime":895.874,"body":"flights roughly with an airline, they."},{"startTime":896.894,"endTime":898.604,"body":"Always mess up their"},{"startTime":896.894,"endTime":898.604,"body":"own connecting flight."},{"startTime":898.604,"endTime":901.994,"body":"So I have to book two sets of separate"},{"startTime":898.604,"endTime":901.994,"body":"flights because they can't, they'll"},{"startTime":901.994,"endTime":905.624,"body":"charge you like double to make the"},{"startTime":901.994,"endTime":905.624,"body":"flights connecting and all of this stuff."},{"startTime":906.044,"endTime":907.154,"body":"So it's always a hassle."},{"startTime":907.154,"endTime":909.944,"body":"When I travel, I always have"},{"startTime":907.154,"endTime":909.944,"body":"to do two buffer days into each"},{"startTime":909.944,"endTime":911.504,"body":"direction because of flight."},{"startTime":911.504,"endTime":917.294,"body":"Cancellations are so common"},{"startTime":911.504,"endTime":917.294,"body":"and I think that it's has it"},{"startTime":917.294,"endTime":918.194,"body":"actually made things better?"},{"startTime":918.194,"endTime":920.294,"body":"Yeah, I guess you're not paying"},{"startTime":918.194,"endTime":920.294,"body":"the travel agent whatever their"},{"startTime":920.294,"endTime":921.514,"body":"fee was, but I don't know."},{"startTime":921.514,"endTime":923.464,"body":"I wish those, that"},{"startTime":921.514,"endTime":923.464,"body":"industry would come back."},{"startTime":923.464,"endTime":929.284,"body":"And I wonder if it's the same"},{"startTime":923.464,"endTime":929.284,"body":"for insurance, because as you see"},{"startTime":929.284,"endTime":932.754,"body":"commercials, then you think they're"},{"startTime":929.284,"endTime":932.754,"body":"running a lot of commercials."},{"startTime":932.754,"endTime":934.284,"body":"They must be paying to"},{"startTime":932.754,"endTime":934.284,"body":"run those commercials."},{"startTime":934.284,"endTime":936.204,"body":"There's something else going on."},{"startTime":936.324,"endTime":939.754,"body":"And that these shifts and"},{"startTime":936.324,"endTime":939.754,"body":"it's it is very complicated."},{"startTime":939.754,"endTime":943.634,"body":"Like we're in the middle of actually,"},{"startTime":939.754,"endTime":943.634,"body":"doing a cybersecurity insurance policy"},{"startTime":943.694,"endTime":945.254,"body":"for the main company I work for."},{"startTime":945.284,"endTime":946.154,"body":"And it's a whole thing."},{"startTime":946.574,"endTime":950.044,"body":"And it's first we asked our"},{"startTime":946.574,"endTime":950.044,"body":"lawyers and lawyers as never"},{"startTime":950.044,"endTime":951.124,"body":"wanna give your real answer."},{"startTime":951.124,"endTime":951.814,"body":"And I was like."},{"startTime":952.684,"endTime":955.084,"body":"If you're talking hundreds of dollars"},{"startTime":952.684,"endTime":955.084,"body":"a month, thousands of dollars a month,"},{"startTime":955.084,"endTime":956.704,"body":"$10,000 a month couldn't really say."},{"startTime":956.704,"endTime":959.374,"body":"I was like, I feel like you"},{"startTime":956.704,"endTime":959.374,"body":"could, you can't be that vague."},{"startTime":959.374,"endTime":964.274,"body":"And it's like you, it's very hard"},{"startTime":959.374,"endTime":964.274,"body":"to you either get really vague"},{"startTime":964.274,"endTime":968.504,"body":"recommendations or you get like something"},{"startTime":964.274,"endTime":968.504,"body":"that someone's personal experience."},{"startTime":968.504,"endTime":972.449,"body":"And the problem is that people always"},{"startTime":968.504,"endTime":972.449,"body":"tell the story where they're the hero."},{"startTime":972.629,"endTime":975.409,"body":"No one ever says I messed up, so"},{"startTime":972.629,"endTime":975.409,"body":"that's why they canceled my policy."},{"startTime":975.439,"endTime":978.859,"body":"No one ever tells it that way,"},{"startTime":975.439,"endTime":978.859,"body":"I can see there's a big value"},{"startTime":978.859,"endTime":980.089,"body":"because there are so many vendors."},{"startTime":980.089,"endTime":983.629,"body":"Even with these new vendors in the"},{"startTime":980.089,"endTime":983.629,"body":"market, there's always a downside."},{"startTime":983.629,"endTime":986.559,"body":"It's when you're in Las Vegas and"},{"startTime":983.629,"endTime":986.559,"body":"they have a new version of blackjack."},{"startTime":987.234,"endTime":988.704,"body":"Where oh, you could"},{"startTime":987.234,"endTime":988.704,"body":"see the dealer's cards."},{"startTime":988.704,"endTime":991.764,"body":"It's like whenever they've changed"},{"startTime":988.704,"endTime":991.764,"body":"the rules, the one thing I know"},{"startTime":991.764,"endTime":994.884,"body":"is that my odds have gone down,"},{"startTime":991.764,"endTime":994.884,"body":"like for whatever is happening,"},{"startTime":994.884,"endTime":996.174,"body":"and I don't understand it, right?"},{"startTime":996.414,"endTime":999.444,"body":"They're like, oh, this is a different"},{"startTime":996.414,"endTime":999.444,"body":"version, or you could do this and that."},{"startTime":999.804,"endTime":1000.584,"body":"Oh, cool."},{"startTime":1001.004,"endTime":1002.654,"body":"They're never gonna"},{"startTime":1001.004,"endTime":1002.654,"body":"bring out a new version."},{"startTime":1002.654,"endTime":1004.724,"body":"That increases my odds"},{"startTime":1002.654,"endTime":1004.724,"body":"as the player, right?"},{"startTime":1004.774,"endTime":1007.264,"body":"There's a reason they have"},{"startTime":1004.774,"endTime":1007.264,"body":"really big buildings with lots of"},{"startTime":1007.264,"endTime":1010.024,"body":"lights and air conditioning for a"},{"startTime":1007.264,"endTime":1010.024,"body":"million people, and no clocks like"},{"startTime":1010.024,"endTime":1011.134,"body":"they can afford all that stuff."},{"startTime":1011.134,"endTime":1011.644,"body":"So it's."},{"startTime":1012.614,"endTime":1015.674,"body":"All of these offers that kind"},{"startTime":1012.614,"endTime":1015.674,"body":"of seem too good to be true."},{"startTime":1015.674,"endTime":1019.504,"body":"And it's like I always say that we"},{"startTime":1015.674,"endTime":1019.504,"body":"look at something and oh, this is free."},{"startTime":1019.504,"endTime":1021.154,"body":"I'm like, it just seems like it's free."},{"startTime":1021.244,"endTime":1024.574,"body":"You're probably paying with your"},{"startTime":1021.244,"endTime":1024.574,"body":"personal information or something else."},{"startTime":1024.574,"endTime":1026.314,"body":"They're, if you're not paying,"},{"startTime":1024.574,"endTime":1026.314,"body":"then they're selling your"},{"startTime":1026.314,"endTime":1027.354,"body":"data seems to be the case."},{"startTime":1027.354,"endTime":1031.074,"body":"So when you are I guess this is a"},{"startTime":1027.354,"endTime":1031.074,"body":"big question is like when you're"},{"startTime":1031.074,"endTime":1034.464,"body":"analyzing like a policy, what"},{"startTime":1031.074,"endTime":1034.464,"body":"are some of the big things you"},{"startTime":1034.464,"endTime":1036.684,"body":"look for from a company or from."},{"startTime":1037.914,"endTime":1041.184,"body":"Or when a new company enters the market,"},{"startTime":1037.914,"endTime":1041.184,"body":"what is something you see an ad that"},{"startTime":1041.184,"endTime":1042.654,"body":"makes you go, something's not right here."},{"startTime":1042.864,"endTime":1043.764,"body":"Like your sniff test."},{"startTime":1043.814,"endTime":1045.914,"body":"What are some things you might see in"},{"startTime":1043.814,"endTime":1045.914,"body":"an ad that make you go, wait a minute?"},{"startTime":1048.784,"endTime":1051.454,"body":"When I'm analyzing a company,"},{"startTime":1048.784,"endTime":1051.454,"body":"I'm usually analyzing."},{"startTime":1051.784,"endTime":1056.414,"body":"They're big, they're safe, they're"},{"startTime":1051.784,"endTime":1056.414,"body":"strong claims, how they pay claims"},{"startTime":1056.714,"endTime":1060.284,"body":"how they run how they are looking"},{"startTime":1056.714,"endTime":1060.284,"body":"at most of the companies out there,"},{"startTime":1060.344,"endTime":1064.934,"body":"most, these are long, stable, they've"},{"startTime":1060.344,"endTime":1064.934,"body":"been out there for a long time."},{"startTime":1064.934,"endTime":1066.434,"body":"They're safe, they're strong, they're big."},{"startTime":1066.754,"endTime":1069.244,"body":"Otherwise again, you'd"},{"startTime":1066.754,"endTime":1069.244,"body":"see writeups nonstop."},{"startTime":1070.469,"endTime":1071.099,"body":"Not working."},{"startTime":1071.419,"endTime":1074.269,"body":"But I do see with these new companies,"},{"startTime":1071.419,"endTime":1074.269,"body":"there's very few, there's some"},{"startTime":1074.269,"endTime":1075.679,"body":"that have come and actually gone."},{"startTime":1076.189,"endTime":1079.799,"body":"We're using the ai just as"},{"startTime":1076.189,"endTime":1079.799,"body":"far as how quick and the"},{"startTime":1079.799,"endTime":1081.289,"body":"process of how they do things."},{"startTime":1081.709,"endTime":1084.559,"body":"I do feel they're actually, I"},{"startTime":1081.709,"endTime":1084.559,"body":"think it's a positive in a way."},{"startTime":1084.919,"endTime":1088.489,"body":"Just to, again, just to be able to"},{"startTime":1084.919,"endTime":1088.489,"body":"help people how they price things."},{"startTime":1088.489,"endTime":1092.119,"body":"I don't wanna say it's o it's more"},{"startTime":1088.489,"endTime":1092.119,"body":"expensive, but it seems like those"},{"startTime":1092.299,"endTime":1095.494,"body":"quick companies are more expensive"},{"startTime":1092.299,"endTime":1095.494,"body":"than the other companies are."},{"startTime":1096.374,"endTime":1097.064,"body":"They really are."},{"startTime":1097.424,"endTime":1099.254,"body":"I, there's a new company that came out."},{"startTime":1099.714,"endTime":1102.174,"body":"There's so many AI companies coming"},{"startTime":1099.714,"endTime":1102.174,"body":"out, especially when it comes"},{"startTime":1102.174,"endTime":1104.254,"body":"to financial financial services."},{"startTime":1104.374,"endTime":1107.074,"body":"There's a company out there that"},{"startTime":1104.374,"endTime":1107.074,"body":"just came out where they do 48."},{"startTime":1107.134,"endTime":1108.784,"body":"They ask 27 questions."},{"startTime":1108.784,"endTime":1109.954,"body":"They're looking for 48."},{"startTime":1110.539,"endTime":1114.019,"body":"Points don't quite understand"},{"startTime":1110.539,"endTime":1114.019,"body":"how they're doing it all."},{"startTime":1114.019,"endTime":1118.759,"body":"AI showing how much somebody needs, what"},{"startTime":1114.019,"endTime":1118.759,"body":"kind of policies they need, how much"},{"startTime":1118.759,"endTime":1120.529,"body":"they should be saving for retirement."},{"startTime":1121.219,"endTime":1124.729,"body":"All these D things, all through ai and"},{"startTime":1121.219,"endTime":1124.729,"body":"it's pretty amazing and I've tested"},{"startTime":1124.729,"endTime":1127.274,"body":"it multiple times and it's pretty on."},{"startTime":1127.274,"endTime":1129.554,"body":"And so I do feel AI is gonna."},{"startTime":1129.969,"endTime":1134.449,"body":"Make people or help people, I shouldn't"},{"startTime":1129.969,"endTime":1134.449,"body":"say, make make really solid decisions."},{"startTime":1134.449,"endTime":1136.459,"body":"I think people are"},{"startTime":1134.449,"endTime":1136.459,"body":"relying on AI right now."},{"startTime":1136.459,"endTime":1139.009,"body":"Just, Hey, I want, I got"},{"startTime":1136.459,"endTime":1139.009,"body":"a question for chat cpt."},{"startTime":1139.009,"endTime":1142.309,"body":"They ask a question, it's oh, the"},{"startTime":1139.009,"endTime":1142.309,"body":"answers are pretty good, right?"},{"startTime":1142.529,"endTime":1143.909,"body":"You know it way more than I do."},{"startTime":1143.909,"endTime":1147.259,"body":"I'm just a, I'm a consumer myself,"},{"startTime":1143.909,"endTime":1147.259,"body":"but, see, I feel it's gonna"},{"startTime":1147.259,"endTime":1148.969,"body":"change the industry big time."},{"startTime":1148.969,"endTime":1152.779,"body":"But again, some of the bigger, some"},{"startTime":1148.969,"endTime":1152.779,"body":"people really need real planning."},{"startTime":1152.779,"endTime":1157.329,"body":"AI may not be able to help them"},{"startTime":1152.779,"endTime":1157.329,"body":"find the right companies just yet."},{"startTime":1157.599,"endTime":1159.129,"body":"I could see that happening in the future."},{"startTime":1159.249,"endTime":1162.099,"body":"I. I think that's an important thing"},{"startTime":1159.249,"endTime":1162.099,"body":"to understand is that we're in this"},{"startTime":1162.099,"endTime":1167.769,"body":"time of transition, so there are a"},{"startTime":1162.099,"endTime":1167.769,"body":"lot of these school, like everything"},{"startTime":1167.769,"endTime":1169.269,"body":"with AI gets funding right now."},{"startTime":1169.269,"endTime":1172.179,"body":"Every venture capital fund will give"},{"startTime":1169.269,"endTime":1172.179,"body":"you as soon as you add AI to your name."},{"startTime":1172.809,"endTime":1177.429,"body":"And I've definitely seen a lot of"},{"startTime":1172.809,"endTime":1177.429,"body":"companies that just add AI to their stock"},{"startTime":1177.429,"endTime":1181.659,"body":"ticker and it boosts their value even"},{"startTime":1177.429,"endTime":1181.659,"body":"though they have no AI component and it's."},{"startTime":1182.394,"endTime":1185.904,"body":"The thing is, do you have something that's"},{"startTime":1182.394,"endTime":1185.904,"body":"actually unique or there's a unique value?"},{"startTime":1185.904,"endTime":1190.584,"body":"We've seen some insurance companies"},{"startTime":1185.904,"endTime":1190.584,"body":"that use some AI component and it turned"},{"startTime":1190.584,"endTime":1192.324,"body":"out was working out good for them."},{"startTime":1192.324,"endTime":1194.724,"body":"And so we've seen that not in life"},{"startTime":1192.324,"endTime":1194.724,"body":"insurance, but in health insurance"},{"startTime":1194.724,"endTime":1197.964,"body":"and some other industries where,"},{"startTime":1194.724,"endTime":1197.964,"body":"and I think it was in car insurance,"},{"startTime":1197.964,"endTime":1200.754,"body":"we've seen all these like things"},{"startTime":1197.964,"endTime":1200.754,"body":"where they go, oh, now we use ai."},{"startTime":1201.264,"endTime":1203.904,"body":"So one of the bigger examples is"},{"startTime":1201.264,"endTime":1203.904,"body":"in these companies aren't buying"},{"startTime":1203.904,"endTime":1207.294,"body":"and selling houses online and they"},{"startTime":1203.904,"endTime":1207.294,"body":"go make you offer in 20 minutes."},{"startTime":1207.294,"endTime":1208.944,"body":"And it's like all the"},{"startTime":1207.294,"endTime":1208.944,"body":"companies that were doing that."},{"startTime":1210.054,"endTime":1211.374,"body":"Like it turned out it was"},{"startTime":1210.054,"endTime":1211.374,"body":"a terrible idea, right?"},{"startTime":1211.944,"endTime":1214.214,"body":"Because there's a lot to a house."},{"startTime":1214.214,"endTime":1215.864,"body":"There's a reason you"},{"startTime":1214.214,"endTime":1215.864,"body":"get a house inspected."},{"startTime":1215.864,"endTime":1217.544,"body":"There's a re like there's so many things."},{"startTime":1217.544,"endTime":1221.054,"body":"Like every time I move into a new"},{"startTime":1217.544,"endTime":1221.054,"body":"house, there's always a surprise."},{"startTime":1221.264,"endTime":1223.814,"body":"Maybe it takes a month to find"},{"startTime":1221.264,"endTime":1223.814,"body":"it, maybe it takes six months."},{"startTime":1224.294,"endTime":1226.844,"body":"So there's all, there's a"},{"startTime":1224.294,"endTime":1226.844,"body":"lot more complexity that."},{"startTime":1227.999,"endTime":1230.429,"body":"Speed isn't the only solution."},{"startTime":1230.429,"endTime":1231.659,"body":"There's other components to it."},{"startTime":1231.659,"endTime":1233.639,"body":"So I think you're onto something there."},{"startTime":1233.639,"endTime":1239.159,"body":"I just think that like sometimes we"},{"startTime":1233.639,"endTime":1239.159,"body":"demand too fast of a shift from a market."},{"startTime":1239.159,"endTime":1240.119,"body":"We go AI exists."},{"startTime":1240.659,"endTime":1242.999,"body":"AI should completely revolutionize"},{"startTime":1240.659,"endTime":1242.999,"body":"the insurance market."},{"startTime":1242.999,"endTime":1245.849,"body":"AI should revolutionize"},{"startTime":1242.999,"endTime":1245.849,"body":"this market, and it's."},{"startTime":1246.359,"endTime":1247.919,"body":"Not the answer to everything."},{"startTime":1247.919,"endTime":1252.479,"body":"Like people often surprised to hear me"},{"startTime":1247.919,"endTime":1252.479,"body":"say that, but like I only use AI for work."},{"startTime":1252.479,"endTime":1254.129,"body":"Like I don't use it in my personal life."},{"startTime":1254.639,"endTime":1257.489,"body":"I don't have voice on any device I own."},{"startTime":1257.489,"endTime":1259.019,"body":"I don't talk to any machines."},{"startTime":1259.529,"endTime":1262.349,"body":"Most of the time I don't have"},{"startTime":1259.529,"endTime":1262.349,"body":"my phone with me, so I get"},{"startTime":1262.349,"endTime":1263.249,"body":"phone calls all the time."},{"startTime":1263.249,"endTime":1264.299,"body":"Like I don't even know where my phone is."},{"startTime":1264.299,"endTime":1265.229,"body":"I know it's in the house somewhere."},{"startTime":1266.039,"endTime":1267.299,"body":"I never turned the sound on."},{"startTime":1267.359,"endTime":1269.789,"body":"I actually turned the sound on today"},{"startTime":1267.359,"endTime":1269.789,"body":"'cause one of my friends said he"},{"startTime":1269.789,"endTime":1272.879,"body":"was gonna come over to look at our"},{"startTime":1269.789,"endTime":1272.879,"body":"roof 'cause he wants to see about"},{"startTime":1272.879,"endTime":1274.019,"body":"hiring the same roofing person."},{"startTime":1274.019,"endTime":1274.979,"body":"So I turned the sound on."},{"startTime":1275.819,"endTime":1278.219,"body":"I got a message later today and I was"},{"startTime":1275.819,"endTime":1278.219,"body":"like, oh my gosh, I left the sound on."},{"startTime":1278.219,"endTime":1278.759,"body":"That's so weird."},{"startTime":1278.759,"endTime":1279.059,"body":"I forgot."},{"startTime":1279.059,"endTime":1280.049,"body":"That's what my phone sounds like."},{"startTime":1280.049,"endTime":1284.819,"body":"So like it is important to calibrate"},{"startTime":1280.049,"endTime":1284.819,"body":"these things and we are shifting"},{"startTime":1284.819,"endTime":1287.729,"body":"towards this like disconnected society,"},{"startTime":1284.819,"endTime":1287.729,"body":"which isn't always a good thing."},{"startTime":1287.789,"endTime":1288.989,"body":"It's like everyone lives in their house."},{"startTime":1289.019,"endTime":1292.109,"body":"It's almost like we live in all"},{"startTime":1289.019,"endTime":1292.109,"body":"these tiny spaceships and we're"},{"startTime":1292.109,"endTime":1293.429,"body":"separated from each other too much."},{"startTime":1293.429,"endTime":1294.749,"body":"And I think that this is a really."},{"startTime":1297.044,"endTime":1301.214,"body":"Where we're wondering like,"},{"startTime":1297.044,"endTime":1301.214,"body":"because everyone wants to basically"},{"startTime":1301.214,"endTime":1304.604,"body":"get the right amount of life"},{"startTime":1301.214,"endTime":1304.604,"body":"insurance, and I think one things I."},{"startTime":1306.899,"endTime":1309.059,"body":"We are trying to factor in,"},{"startTime":1306.899,"endTime":1309.059,"body":"how long am I gonna live?"},{"startTime":1309.059,"endTime":1309.959,"body":"Do I really need to get it?"},{"startTime":1309.959,"endTime":1310.949,"body":"Is it the right decision for me?"},{"startTime":1310.949,"endTime":1311.729,"body":"How much should I get?"},{"startTime":1311.729,"endTime":1312.869,"body":"And it's a very tricky thing."},{"startTime":1313.169,"endTime":1314.009,"body":"How much can I afford?"},{"startTime":1314.009,"endTime":1314.699,"body":"What happens?"},{"startTime":1314.879,"endTime":1316.664,"body":"And there's all these different"},{"startTime":1314.879,"endTime":1316.664,"body":"insurances, like I know now you can"},{"startTime":1316.669,"endTime":1319.739,"body":"get insurance for in case you get"},{"startTime":1316.669,"endTime":1319.739,"body":"fired or you can get pet life insurance"},{"startTime":1319.739,"endTime":1325.289,"body":"and all of these things that are big"},{"startTime":1319.739,"endTime":1325.289,"body":"distractions from trying to figure it out."},{"startTime":1325.289,"endTime":1328.979,"body":"And one of the things I was thinking"},{"startTime":1325.289,"endTime":1328.979,"body":"about is like with, we've seen a bunch"},{"startTime":1328.979,"endTime":1332.549,"body":"of FinTech companies come and go,"},{"startTime":1328.979,"endTime":1332.549,"body":"FinTech banks come and go, and then."},{"startTime":1333.569,"endTime":1334.349,"body":"The real question."},{"startTime":1334.349,"endTime":1337.639,"body":"It's not just how much,"},{"startTime":1334.349,"endTime":1337.639,"body":"can I get the best price?"},{"startTime":1337.639,"endTime":1341.109,"body":"But it's will they actually pay out when"},{"startTime":1337.639,"endTime":1341.109,"body":"the time comes or how long do they take?"},{"startTime":1341.109,"endTime":1345.459,"body":"That's a really important factor that I"},{"startTime":1341.109,"endTime":1345.459,"body":"think that we forget to look at because"},{"startTime":1345.459,"endTime":1349.479,"body":"it's like you can have a really great"},{"startTime":1345.459,"endTime":1349.479,"body":"policy at a really good price, but if they"},{"startTime":1349.479,"endTime":1352.509,"body":"don't pay out until three years after your"},{"startTime":1349.479,"endTime":1352.509,"body":"debt, like that's a really big problem."},{"startTime":1352.509,"endTime":1353.559,"body":"Like I have five kids."},{"startTime":1353.559,"endTime":1354.339,"body":"That's a huge problem."},{"startTime":1354.939,"endTime":1356.349,"body":"So that's what I find."},{"startTime":1356.769,"endTime":1361.089,"body":"Is important to factor in and maybe"},{"startTime":1356.769,"endTime":1361.089,"body":"if you have a good enough ai, it knows"},{"startTime":1361.089,"endTime":1362.349,"body":"to factor in all those other things."},{"startTime":1362.469,"endTime":1364.739,"body":"One of the things that's important"},{"startTime":1362.469,"endTime":1364.739,"body":"for me is always tell the ai is"},{"startTime":1364.739,"endTime":1365.849,"body":"there anything I forgot to ask?"},{"startTime":1366.749,"endTime":1370.009,"body":"It's like that's the critical"},{"startTime":1366.749,"endTime":1370.009,"body":"component is factoring in with your"},{"startTime":1370.009,"endTime":1375.259,"body":"math, and I think that's what's"},{"startTime":1370.009,"endTime":1375.259,"body":"missing from doing comparison research"},{"startTime":1375.264,"endTime":1376.429,"body":"and just trying to look online."},{"startTime":1376.429,"endTime":1377.479,"body":"It's like unfortunately."},{"startTime":1378.109,"endTime":1380.929,"body":"This other, there's always a"},{"startTime":1378.109,"endTime":1380.929,"body":"component that gets forgotten, right?"},{"startTime":1380.929,"endTime":1383.899,"body":"So you look at flights, there's"},{"startTime":1380.929,"endTime":1383.899,"body":"whichever website is selling the"},{"startTime":1383.899,"endTime":1387.459,"body":"flight for the cheapest price, but"},{"startTime":1383.899,"endTime":1387.459,"body":"it's how often does this website"},{"startTime":1387.459,"endTime":1388.539,"body":"have a customer a complaint problem?"},{"startTime":1388.539,"endTime":1390.819,"body":"How often does airline"},{"startTime":1388.539,"endTime":1390.819,"body":"cancel their flights?"},{"startTime":1390.819,"endTime":1393.219,"body":"There's like other factors that are"},{"startTime":1390.819,"endTime":1393.219,"body":"really important, like getting a great"},{"startTime":1393.219,"endTime":1398.409,"body":"deal isn't so great if the flight"},{"startTime":1393.219,"endTime":1398.409,"body":"gets canceled even worse if you get"},{"startTime":1398.409,"endTime":1399.939,"body":"stranded in between two flights."},{"startTime":1400.299,"endTime":1403.269,"body":"So I think this has really been helpful"},{"startTime":1400.299,"endTime":1403.269,"body":"and really been good for people that"},{"startTime":1403.269,"endTime":1404.559,"body":"are thinking, oh, you know what?"},{"startTime":1405.534,"endTime":1406.584,"body":"Maybe Scott can help me out."},{"startTime":1406.734,"endTime":1408.384,"body":"Where can they find you online?"},{"startTime":1408.384,"endTime":1410.394,"body":"Where's the best place to find"},{"startTime":1408.384,"endTime":1410.394,"body":"out more about the things you talk"},{"startTime":1410.394,"endTime":1412.344,"body":"about and to find your company"},{"startTime":1410.394,"endTime":1412.344,"body":"and all the things you're doing."},{"startTime":1412.344,"endTime":1412.434,"body":"Yeah."},{"startTime":1412.434,"endTime":1412.524,"body":"No,"},{"startTime":1412.974,"endTime":1413.844,"body":"I appreciate Jonathan."},{"startTime":1414.124,"endTime":1414.424,"body":"It's been great."},{"startTime":1414.704,"endTime":1415.874,"body":"They can reach out to me anytime."},{"startTime":1415.874,"endTime":1418.784,"body":"Scott Zimmerman name of my"},{"startTime":1415.874,"endTime":1418.784,"body":"company's called Corp Strut."},{"startTime":1419.114,"endTime":1419.564,"body":"You could cut."},{"startTime":1419.564,"endTime":1422.264,"body":"Reach atScott@corpstrat.com."},{"startTime":1422.594,"endTime":1426.974,"body":"My number is 8 1 8 4 8 1 9"},{"startTime":1422.594,"endTime":1426.974,"body":"3 4 2 and I appreciate the"},{"startTime":1426.974,"endTime":1428.024,"body":"opportunity to be on the show."},{"startTime":1428.894,"endTime":1429.644,"body":"No, this was great."},{"startTime":1429.644,"endTime":1430.634,"body":"I know everyone's gonna love it."},{"startTime":1430.784,"endTime":1432.614,"body":"Thank you for having another"},{"startTime":1430.784,"endTime":1432.614,"body":"amazing episode of the"},{"startTime":1432.614,"endTime":1434.474,"body":"Artificial Intelligence Podcast."},{"startTime":1440.574,"endTime":1442.644,"body":"Thank you for listening to"},{"startTime":1440.574,"endTime":1442.644,"body":"this week's episode of the"},{"startTime":1442.644,"endTime":1444.324,"body":"Artificial Intelligence Podcast."},{"startTime":1444.324,"endTime":1447.324,"body":"Make sure to subscribe so you"},{"startTime":1444.324,"endTime":1447.324,"body":"never miss another episode."},{"startTime":1447.354,"endTime":1450.264,"body":"We'll be back next Monday with"},{"startTime":1447.354,"endTime":1450.264,"body":"more tips and strategies on how to"},{"startTime":1450.264,"endTime":1453.294,"body":"leverage AI to grow your business"},{"startTime":1450.264,"endTime":1453.294,"body":"and achieve better results."},{"startTime":1453.384,"endTime":1456.984,"body":"In the meantime, if you're curious"},{"startTime":1453.384,"endTime":1456.984,"body":"about how AI can boost your business'"},{"startTime":1456.984,"endTime":1461.544,"body":"revenue, head over to artificial"},{"startTime":1456.984,"endTime":1461.544,"body":"intelligence pod.com/calculator."},{"startTime":1461.544,"endTime":1464.844,"body":"Use our AI revenue calculator"},{"startTime":1461.544,"endTime":1464.844,"body":"to discover the potential impact"},{"startTime":1464.844,"endTime":1466.884,"body":"AI can have on your bottom line."},{"startTime":1466.884,"endTime":1469.614,"body":"It's quick, easy, and"},{"startTime":1466.884,"endTime":1469.614,"body":"might just change the way."},{"startTime":1469.854,"endTime":1470.484,"body":"Think about your bid."},{"startTime":1470.484,"endTime":1473.364,"body":"Business while you're there,"},{"startTime":1470.484,"endTime":1473.364,"body":"catch up on past episodes."},{"startTime":1473.364,"endTime":1475.764,"body":"Leave a review and check out our socials."}]}