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fix social plug ins to turbo charge your WordPress experience on today's episode. Today's episode is brought to you by get response. Are you a small business owner, professional blogger or marketing agency? Get response Can help you connect with your audience in a meaningful way to see how get response can help your business and get your first month free. Go to serve. No master dot com Backslash Get response. Are you tired of dealing with your boss? Do you feel underpaid and underappreciated? If you want to make it online, fire your boss and start living your retirement dreams now then you've come to the right place. Welcome to serve no master podcast where you learn how to open new revenue streams and make money while you sleep. Presented live from a tropical island in the South Pacific by best selling author Jonathan Green. Now here's your host. When we look at all the different ways to Dr Crab Traffic and creator online experience in your online presence, it can seem overwhelming. Social networks are constantly changing and importance. The market is conflict changing. Who uses Instagram versus Who use Snapchat, who's using Facebook, who's using Twitter all the people using them. The demographics are constantly shifting, and it can be overwhelming the thought of trying to be on all the right networks, doing all the right things, approaching all the right people, growing your business in the right way. When you look at all of that stuff, it can become something that feels like a monster you can never quite catch. It becomes a target. You're constantly chasing and try to do everything right, and it's overwhelming. And so what I want to take you through is a couple of WordPress plug ins that will make it all easier. That kind of automate the process for me. I don't have time to spend an hour on each judgment platform every day. It's too much work. It's too many pieces. All that stuff becomes just too much for me to do everything, everything. And so I look for ways to automate and simplify the process, and that will help you to get going on socially, to help you to at least get something stuck. And the first thing first thing I want to talk to is called block to social and, of course, in the show, notes and on the block post for this episode. I'll have all the links now they're plug ins. Similar. This is a couple to do it, and the idea is it connects your block with your social media website. So every time you post a new block post you post information automatically in all your social platforms. It'll send a message to Twitter, to your Facebook, to your instagram, wherever you haven't connected, and by having all of these things done automatically, it will really help you out. Now in preparation for this in the past, have talked about how it's really important to four about your images. Your image is formatted correctly, then this becomes a lot easier. It can also make you for men, and it will look good, which is what you really want. The value here is that it saves a huge amount of time and a lot of it's stuff we normally do manually, right? You post your new block post, you go. I have to share it on Twitter that have to share on Facebook when you go and do those things manually, and it's kind of annoying, cause it could take 30 minutes an hour depending on social networks. You're on and you're tweaking everything. You're doing other stuff, but when you can make it automatic, it takes away that time. So it gives you back a bunch of your time. And also after a while we just stopped doing because it takes too long, doesn't it? It becomes like extra hassle and especially you'll have a big social media following. At first, you don't want to bother doing it. So this solves two problems. It saves you time, and it overcomes the hurdle of you not feeling like doing it. The second thing, and this is a plug in that you'll notice I use a lot I'm using. More and more is, and there's a lot to do this. They're called Click to Tweet. And there's all these different quick to treat plug ins opposed to link to the one you use below. But there's ones called like Twitter Tweet collected. We've improved. You know, the idea is that you create a phrase that's a tweet, and it's like in a blue box on mine. Actually, two different plug ins that want to do it and I'm on. You'll see a little blue boxes has clicked a tweet on the box and what it is is a pre written to eat. So one click on it, and it made you get sent to the Twitter account. And it hasn't my tag and has my name. So we'll say, hashtag serving a master and at certain no Jonathan, because Twitter's one platform I didn't get serving a master because someone got a decade ago never used it. That's what it does and what what you're doing there is making easy for people to tweet something they liked about your post. Now, people that are socially savvy and they're really Twitter people. They'll do it all the time. They'll grab a line they like, anyways and tweet your block post. But this is a way to go beyond. Just having the Twitter share button at the top when people really like to tweet right now are quotes, and they don't really care where the quotes come from. You'll see a lot of quotes recently, not right now, but about six months ago, there were a lot of quotes from Marilyn Monroe taken heavily out of context. And yes, there were some good things about Marilyn Monroe and its re injuring people. Forget the tragedy. You know how she died. Quite young. There's a bit of mystery about her. Dad's possibly see a killer for knowing too many secrets. Who knows if that's really true, but we often add a bit of fantasy around people that died quite young. Same thing for James Dean. How many people do you know that? Thanks. James Dean is cool and can't name all three of his movies. Most people can. Maybe they could name Rebel without a cause. Maybe you can even get East of Eden. But 99% of people who say they're James Dean fans forget that it started, maybe was giant and he was only in three movies because he died young and it was in the race cars and dining cars. All that stuff adds the mystique. And when Mom dies young and fast, we add in stuff. And this is the same way we feel about a lot of our celebrities that died quite young. A lot of celebrities die 23 2 27 That's kind of a sweet spot window, and people quote you all the time. You know, I can quote a lot of people to die that I could quote to park quite easily. Of course, I'm a thug. I grew up in the gutter and I'm still here When it was great quotes. I'm easy to shoot, but I'm hard to kill. We remember. Quote some people that are young. I remember those because that was right when I was young and repeal really loved those. Whether it's an instagram, Twitter quotes are very, very powerful. And so creating really simple one line quote. People can click a button and share. You'll get a lot more shares. That way people will actually do it. You want to make it easy for people to share your messaging, and sometimes people will share your quote your one line, and if it's a good line, their friends will retweet it so you can actually get a quote that starts trending. Even the people that read original article and most people on social media never read the original. If you watch the news almost every single day, there's a miss report because there quoting a tweet or they're quoting a social media thing and they never go to the original source. This is why we see more, more retractions and apologies on the news lately than we have in a while. Last night, we reported there was a fire in Arkansas. Turns out there was no fire. Someone just tweeted as a joke. The shift in the news mean the reason. Right now, News media Trust America is an all time low because they never check. There's no fact checking anymore. They see something on Twitter, Facebook, instagram and they go. This is news now. So if you post something on Twitter Instagram, it can very easily trend. No one will ever go in the original source because people don't do that anymore. It's like the game telephone you paid as a child. We wish for something in person. Extra West President gets worse for down the line, and the last person repeats it. And of course it's totally changed. And this is how rumors operate as well. But this is how the news media and how most people consume news now. So it's very normal for someone to read a tweet or Facebook, a small face with poser seen instagram thing never checked to see if it's true and click like or click Retweet so you can get quotes out there if they sound really cool. And in fact, I've been interested by this. I wondered if people could do it with really bad quotes if people are so ignorant. If you could put up quotes from Hitler, Stalin and they would keep tweeting that they sound kind of good and it would probably work like disturbingly well, because if it sounds kind of cool, then it will start trending. When I read my blockbuster and do my notes, especially for these podcasts, sometimes I go, this is the best sentence. This is the catchiest sentence, and I just wrap it. I just highlighted and click my quick to tweet button, and it becomes a click. Treatable. It makes it easy for people to share. Another set of of APs are called social streams, and there's ones for Instagram Twitter, especially that will show your feeds. So if you're more active on social media and your blog's kind of secondary, if you're someone who just loves doing instagram photos and do like three or four day or you're tweeting 30 times a day, this is the way to show your feeds on your block. So instead of moving your content from your blog's to social media like the last to plug in, this one is doing the opposite. Bringing the content from social media your block and this allows you to accomplish the same thing allows you to generate a lot of content for your blog's and allows you to again bring people back and forth between social meaning, your block and it also will make your block look more full because has more content on it. And if socially, is where you're really active than driving people from your bloggers, so she mean it could be what you want that maybe that's where you want to interact with people as you're setting up your blow. You also make things easy. You want to make it very easy for people to share your contents. You wanted a social sharing plug in, and we've all seen them. Sometimes the little buttons appear at the top. Sometimes they appear on the side bar and on the left side when they float down as you scroll down, sometimes the button at the bottom of the article. I think I might at the bottom. I can't remember, because it's I'm always trying to test and approve things and make it look better. We're just having them there. If someone is want to click share to the whole article, they have the option. You don't want it to be hard. You don't want someone to have to copy the link your article, go to Facebook and paste it in to share. Because people won't do that. It's too hard. People have reached a level of epic laziness now, so they expect it to be one click. Now there are tons of content sharing plug, and then what I really regret is you check out about someone, see which one has the look you like, I tend to when I'm buying a social share plug in. I look for one that has all the networks that I want looks the way I want size wise. So, for example, you know I'm big thrive teams, user, everything I built. It all thrive themes, platform. They have a social share plug in that comes with thrive themes, and it's pretty good, and I'd be perfect what you need. But for what I want, it has a couple things that's missing and this will, of course, change over time will add in these features. But what I set my so sheriff look and they didn't have the option to add in extra ones or non standard social networks. So I want to have the ability to share on networks that not everyone uses or they're not super mainstream. So sometimes you might want if you're on a different platform, maybe you wanna really share on Reddit or maybe one of really, really sure on dig even that size popular used to be You might wanna be able to reach other platforms. So I like having plug ins and let me add custom. And it's the same for the next Number five, which is linked to your social profiles. And this is where I really want to be able to do custom stuff. So in my sidebar, I have a ton of really custom social stuff because social networks are constantly changing. Oftentimes you have a plug in That works really, really well. But they're not gonna constant update and just add a new social networks. So every time a new social network comes along, they don't add it. So the one I have allows me to find my own custom icon and create it. So I have Snapchat. I have good reads. I have an Amazon one that lead to the special pages for me, and each of those is very valuable to me. What? They're kind of non standard, that same way people don't always want to share or don't use these social networks. So I need one that allows me to add in my own stab. Ted is the same thing. Most of the plug ins don't include Snapchat. Yet because stabbed had only recently allowed you to create a share link. It used to be two false upon a Snapchat. You had to have, ah, picture of their ghost. It was always the three D image, but now they've added in this other way to do it. It's very recent, and I had a fall a couple secret steps to do it to create that directly into my Snapchat. And so because it's new and because not a lot of people do it all, no, 10% people who know how to do it, they don't have it there. So what? I'm choosing my sidebar plug and I need one that allows me to use the social networks that I want. And again, the other reason I don't use a thrive seems plug. It is because they're icons are bigger than I want. I want the ability to control the size of my icons and also the order. So being able to shift things around and kind of make him look the way I want them to look is important to me. These little things will start to affect decisions as you go on. But the idea is first you allow people to share any of your block post. But second, if people just want to follow you make it easy. People should be able to find you a life. You want to connect all of your presence online in one place. And for me, my central position ist by blocked for my block. You can find all my products. You confined my clothing stuff. You can find my books on Amazon. You confined my profile on good reads. If you want to review my books there, you can find all my different social media stuff. And if I logged in tow my fish the last 10 years that have a MySpace link. And again, if you are really active on my specific, the last person, so using it well, then you want people to put in my space link, and none of them include that for some reason. So we want to really connect our social media and our blog's in active and passive ways. And the really active ways are sharing your feed's back and forth in the passageway there, just making easy for people to follow you or share your content. The final plug in to look at and this is our big number six is controlling your social media meta information, and I know what I just said. Sounds horrible. It was really boring. So let me really walk you through because it sounds really technical, but it's actually really, really important on my block posts. If you goto even the post for this very podcast episode, which is also block post because its host of my block, you'll see an image of the top that is the title image for the block post. But you'll also see many other images on the page. There's images on the side bar for my most popular blogger posts, there's an image in the opt in. If you want to take one of my free gifts, there's also at the bottom of the page some images for later articles, and there's a link to the image for the toolbox and image for if you want to download the PdF and show notes for this episode, so when someone shares and if this ever happened, you if you ever shared something face again, I'm talking about. If you copy a link and shared on Facebook, Facebook often chooses the image to share, and it will be random. Sometimes it will share. I've shared something where there's a giant image and the bottom. There's an icon of like a book, and Facebook will try to share will show the book first. Now you can. If you're very active, click a little button on Facebook, at least next to the image to choose the one you want. But not a lot of people see that not a lot of people do it, especially people doing click to shares. They don't seem that something just clicked to share, and if you're not set up correctly, the clip the shares can look terrible. So what a meta plug and do it affects the page in a place no one sees it. Meta really stands for meta tags and a description minute titles that stuff the only search engine see and on Lee computers look at. So it's not something that a customer will see or a visitor will see unless they look at the code for the page. And this generates, for example, what appears at the top of the screen above the search bar. When you visit certain pages of a website sometimes will say, like Blawg name, dash, block, Post name that's from the meta tags are meta title because it's telling your browser how to display that little piece of information. So all this information is really something that we just add to the page just for Facebook or just for Twitter. So you can say to Facebook, this is the image I want you to share. This is the size, so what you can do is have your main image on your block post in size in different ways, and then you re crop and create one. That's the exact right size to share on Facebook, and you take that and you put it into the meta pc uploaded into this other little program. And I happen to do this be a Yost. S e O U S S E O. Does is a free SDO plug in and those other ones that do it as well that let you control your social medicine. You could do it in different ways. You then can effect as well what the taglines aren't what a one night tweet will be. If someone clicks the share a tweet you can affect what happens when they share something and make sure that their shares look really good. Because sometimes people will share your block poster. Looks like crap. Nothing's gonna happen. Did I gotta fix others? Go never mind or delete. So this allows you to ensure that your shares look really, really cool, and that will help you to get a lot more re shares. So again, to review our six powerful social where press plug ins, first of all, is a plug in that takes our block post and automatically shares it with our social media following The second is the ability to create sentences, air quotes that someone can click, and instantly it becomes a tweet, a click to tweet. Third, we want to, sometimes to display. Our social streams are social feeds. And so we could even have this in the main partner blogger, sometimes just a section it on the side bar where people can see, like latest tweets or latest instagrams. We then want a content sharing plug, and so people at the beginning or end or on the side bar friend of your post or page is they like. They can click one button and share it. We also want to have links in the sidebar on the home page or in the foot or to all your other social media sites so people will find your Facebook that easily can't and finally we want. And this is very important for the social sharing plug ins to make sure that what people do share it looks good on the social network, and this is where we have ah content social media. Meta plug in that controls the meta content, controls the content to say Facebook is how you should make it look when someone shares and when you put all these together, you're really terrible charge your block and you'll have a really tight social media integration. And what I mean to notice is that none of these is a lot of extra work. Once they're installed, you don't have to spend an extra hour or 20 minutes every day. Only thing you have to dio is double check your social media meta stuff to make sure that when someone shares your stuff, it looks good. And of course, you can also just perfectly sizer images. But if someone sharing an insurgent has to be a square vs pace, we're running through a rectangle on Twitter Lex, a different table there in social networks like different shapes. So re sizing the images is something you can do, and there's also plugged in so I could do it for you. Our Web sites are about to do it for you. Make it really easy, but knowing how something will look before you share it, making sure that it shares the right image. Those little pieces are an extra two minutes when you're writing a block post, but it will really pay off. So these are some really simple plug ins, really simple tools you can use to turbo charge of block and handle a lot of the social media campaign. So now if you're writing a block post a day or two block post today, you'll seem like you're active on social media because now you're posting and tweeting and Facebook and everything else twice a day you're content is constant getting out there, so people who like to consume in different ways can absorb it in the ways that they want to. This is very valuable because more and more people, when they think Internet, they just think of their favorite social network. And it is constantly changing their people. Who, when you say you can use the Internet today, they only think Facebook would their definition of the Internet. It's simply within the Facebook platform of the Facebook happen. There are people that feel the same way about linked in our field, not as many or people who only is Twitter or Snapchat. Really, a lot of people that use Snapchat now is shifting in that direction. Who knows what'll be next? Once we would pick their social media platform. That's what they want. Absorb your content so this is a way of reaching people where they are and connecting, and the people who really just want to follow your block when you have your social media content appearing are bloggers. Well, they could fall you in the place where they're comfortable. We always want to make it easy for people to find you for people to enjoy your content. And this means meeting them where they are and making it very, very easy for them. So these Air six really powerful social media plug ins that can turbo charge your block. Thank you for listening to this week's episode of Serve No Master. Make sure you subscribe, so you never miss another episode. We'll be back tomorrow with more tips and tactics on how to escape that rat race. Head over to serve no master dot com forward slash podcasts Now for your chance to win a free coffee of Jonathan's bestseller, Serve No, master. All you have to do is leave a five star review of this podcast. See you tomorrow. Thank you for listening to this episode of the serve. No master podcast to find out, I can get a free copy of my new book. Head Over to serve no master dot com back slash podcasts right now.