Top Real Estate Agents Tell How They Do It: Jere Metcalf Podcast

231. Dusty Baker: How to Create Bespoke Marketing that Sells Multimillion Dollar Properties

July 22, 2021 Jere Metcalf Partners Episode 231
Top Real Estate Agents Tell How They Do It: Jere Metcalf Podcast
231. Dusty Baker: How to Create Bespoke Marketing that Sells Multimillion Dollar Properties
Chapters
2:02
A recap of Dusty's business and his team structure
5:11
What bespoke marketing is
6:26
The question Dusty asks himself to know he if is successful
7:38
How Dusty finds his clients
16:45
Pricing multimillion-dollar properties
18:32
An example of compelling marketing and how to create it
22:58
Seller conversations; what is most important
31:59
Dusty's best resource in bespoke marketing that sells multimillion-dollar estates
Top Real Estate Agents Tell How They Do It: Jere Metcalf Podcast
231. Dusty Baker: How to Create Bespoke Marketing that Sells Multimillion Dollar Properties
Jul 22, 2021 Episode 231
Jere Metcalf Partners

Today I'm talking to Dusty Baker. A top real state agent in Montecito and Santa Barbara and the country, Dusty sells properties from one million dollars to tens of millions of dollars. 

In his first interview with us, he talked about what it means to be a luxury real estate agent.  He tapped into what it's like, what is essential and what is similar and different in working with billionaires.  He has agreed to come back on the show today to dig a little deeper. 

Dusty is especially adept at selling properties before they come to market for tens of millions of dollars. He says does it by knowing and implementing the keys of the bespoke marketing that will sell each multimillion-dollar listing. Today he shares how he does it.

  • 02:02 - A recap of Dusty's business and his team structure
  • 05:11 - What bespoke marketing is
  • 06:26 - The question Dusty asks himself to know he if is successful
  • 07:38 - How Dusty finds his clients 
  • 16:45 - Pricing multimillion-dollar properties
  • 18:32 - An example of compelling marketing and how to create it
  • 22:58 - Seller conversations; what is most important
  • 31:59 - Dusty's best resource in bespoke marketing that sells multimillion-dollar estates


People/Resources Mention-


Book-


Quote-

"If you don't have the data, then the buyer has no idea whether this is a good opportunity or not"


Jere interviews the world’s most renowned and best real estate agents around the country and the world.
These outstanding Agents tell their stories, how they got into the business, and what has made them successful in one of the oldest and most competitive industries.

All of this on the “Jere Metcalf Podcast, Top Real Estate Agents tell how they do it.”

www.JereMetcalfPodcast.com

Powered by
Jere Metcalf Partners
404.627.7789
[email protected]
Jeremetcalfpartners.com

Show Notes Chapter Markers

Today I'm talking to Dusty Baker. A top real state agent in Montecito and Santa Barbara and the country, Dusty sells properties from one million dollars to tens of millions of dollars. 

In his first interview with us, he talked about what it means to be a luxury real estate agent.  He tapped into what it's like, what is essential and what is similar and different in working with billionaires.  He has agreed to come back on the show today to dig a little deeper. 

Dusty is especially adept at selling properties before they come to market for tens of millions of dollars. He says does it by knowing and implementing the keys of the bespoke marketing that will sell each multimillion-dollar listing. Today he shares how he does it.

  • 02:02 - A recap of Dusty's business and his team structure
  • 05:11 - What bespoke marketing is
  • 06:26 - The question Dusty asks himself to know he if is successful
  • 07:38 - How Dusty finds his clients 
  • 16:45 - Pricing multimillion-dollar properties
  • 18:32 - An example of compelling marketing and how to create it
  • 22:58 - Seller conversations; what is most important
  • 31:59 - Dusty's best resource in bespoke marketing that sells multimillion-dollar estates


People/Resources Mention-


Book-


Quote-

"If you don't have the data, then the buyer has no idea whether this is a good opportunity or not"


Jere interviews the world’s most renowned and best real estate agents around the country and the world.
These outstanding Agents tell their stories, how they got into the business, and what has made them successful in one of the oldest and most competitive industries.

All of this on the “Jere Metcalf Podcast, Top Real Estate Agents tell how they do it.”

www.JereMetcalfPodcast.com

Powered by
Jere Metcalf Partners
404.627.7789
[email protected]
Jeremetcalfpartners.com

A recap of Dusty's business and his team structure
What bespoke marketing is
The question Dusty asks himself to know he if is successful
How Dusty finds his clients
Pricing multimillion-dollar properties
An example of compelling marketing and how to create it
Seller conversations; what is most important
Dusty's best resource in bespoke marketing that sells multimillion-dollar estates