Exhibitor’s Edge: Why Exhibiting at Events Should Be Part of Your Marketing Strategy - Episode 14

https://www.teamimpress.com/14

Have you ever tried marketing your business at an event, conference, or trade show with no luck? Did you give up, concluding that exhibitor marketing doesn’t work or is not profitable enough?

Guest Lisa Schulteis, founder of ElectraLime Marketing, has worked with clients who used both live and virtual events to build their business. Over the last 10 years, she analysed what works and what doesn’t and developed a systematic process for successful exhibitor and event marketing. 

Lisa joins us today and she reveals: 

• Why you should use events as part of your marketing plan
• Important steps to take before using exhibits
• How to engage attendees during and after the event