The Evolution of Content and it's Impact on the Sales Funnel w/ Matthew Gonnering. Part 1
Sep 22, 2017
Canadian Professional Sales Association
In the first of a two-part September 2017 SalesProChat episode, Matthew Gonnering talks with host Bill Banham about types of content and how it has changed over time to meet the needs of new audiences and new channels. Listen to the show to get the low-down on the who, why, where, when and how of content within the sales and marketing funnel.