256 - Brian Button: 4 Steps to Build a Brand that Turns Heads

How do the most recognizable brands find their voice and establish an unforgettable brand experience? Brian Button of Your Business Needs a Brand joined us to walk through the steps the best brands in the world take to identify their unique value propisition, as well as build out the full scope of their brand experience. He's here to help you and your startup do the same

You will learn:

- What is a brand?
- Why your brand is your most powerful asset
- Crafting a powerful brand message
- Finding your brand voice & tone
- Turning features into emotional benefits
- and any other questions you may have.

https://www.yourbusinessneedsabrand.com/