Mums With Hustle Podcast
In 2015, as a new mum, I left my 10-year teaching career to pursue the freedom-filled life my family deserved. With no business experience and this podcast as my starting point, I built a multi-million-dollar online education business, powered by Instagram and content marketing.
The Mums With Hustle podcast is where I share my real journey, lessons, and strategies, alongside stories from the women I’ve coached and guests who inspire. It’s your space to learn, grow, and build a business by design. Enjoy!
Mums With Hustle Podcast
MWH 544 : The $800K Launch I Never Told Anyone About (And Why the Waitlist Made It Happen)
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
I had an $800,000 revenue launch and I did not tell anyone about it. I felt like a knob. I thought about the people in my world who would take ten years, or a lifetime, to make that kind of number, and I stayed quiet. I am not staying quiet anymore, because the how of that launch is exactly what you need to hear.
It was a waitlist-only launch. No webinar. No masterclass. No challenge. No endless reels. Just a curated list of right-fit women who raised their hand long before the doors opened.
In this episode I am walking you through the shift almost no one is making. Your waitlist is not a holding pen. It is not a notification setting. It is an offer, with its own promise, its own positioning, and its own promotional energy.
You will hear the mistake I see brilliant women make on Instagram every launch season, the one honest question you need to answer before you promote your list, and the real incentives that turn a passive list into a warm room ready to say yes.
I share what the waitlist tells you about your pricing, your messaging, and your bonuses long before you write your sales page. And I share why the businesses growing the fastest right now are not the loudest ones.
This is for coaches, course creators, practitioners, creatives, and digital service providers who are ready to launch smarter, not louder.
Come and join Freedom Filled® Business Mentorship at tracyharris.co/apply, or add your name to the Freedom Filled® Mastermind waitlist for our 2027 kickoff at tracyharris.co/mastermind.
This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:
- Freedom Filled Business
Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now. - Freedom Filled® Mastermind
The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here. - Reels for Business Course
Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here. - FREE Instagram Bio Checklist
Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...