
Coffee N° 5 with Lara Schmoisman
Your Brew of Business Wisdom - Coffee N5 is your ultimate guide to running, growing, and scaling a successful business in today’s competitive landscape. Hosted by award-winning marketing strategist Lara Schmoisman—a Forbes Next 1000 honoree and LA Times Inspirational Women finalist—this Podcast is your secret weapon for actionable strategies, insider tips, and real-world success stories.
Every episode dives into the tools, tricks, and tactics that help businesses thrive, featuring insights from industry leaders and innovators across beauty, wellness, lifestyle, and beyond. Lara’s unique approach combines her vast expertise in omnichannel marketing with her passion for helping brands unlock their potential.
Whether you’re a seasoned entrepreneur or just starting out, Coffee N5 gives you everything you need to create lasting success. So, pour yourself a cup, tune in, and let’s turn your business ambitions into reality—one episode at a time!
Listen now and discover what it takes to build the business of your dreams.
Coffee N° 5 with Lara Schmoisman
How Daniel Scharff Built the World’s Largest CPG Brand Community (And Why It’s Just the Start)
Daniel Scharff, Founder & CEO of Startup CPG and host of a top 0.5% global podcast, joins Lara Schmoisman to talk brand-building, retail truth bombs, and what it really takes to grow in the crowded CPG space.
We'll talk about:
- How Daniel scaled Startup CPG into the most trusted brand community in the industry.
- What most CPG founders get wrong when pitching to retailers.
- The surprising reason brand story is more important than ever (and how to actually tell it).
- Why “overnight success” is the biggest myth in consumer goods.
- The real-life challenges of launching a beverage brand—and hitting 3,000 doors in year one.
- Behind the mic: building a podcast that dominates the CPG space (and what guests really want).
- Lessons from 15 years in CPG—from corporate boardrooms to founder burnout and back.
- The one metric Daniel says every founder should track but most ignore.
For more information, visit Daniel Scharff' LinkedIn.
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