On this episode of the ShermCast, co-hosts Sam Yip and Elisabeth Hadjis explore personal branding with Mike and Alyssa Pannozzi — fitness instructors at REV’d and Barry’s, influencers, podcasters and all-around power couple. We discuss what it’s like to be innovative and creative in the fitness industry, how to turn your unique value into a brand and much more. Follow us on Instagram and LinkedIn: @nushermancenter
Head to our website for all episodes and transcripts: https://www.northeastern.edu/sherman/
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Follow Alyssa on Instagram: https://www.instagram.com/therealapbp/
Follow Mike on Instagram: https://www.instagram.com/themikeonabike/
Check out Alyssa and Mike’s podcast, Start Now: https://open.spotify.com/show/4lyBx7fMai686u5NxktLbb
Learn more about REV’d: https://revdindoorcycling.com/