The Middle

Sue Unerman, Mediacom

March 19, 2020 Stephen Willson Season 1 Episode 9
The Middle
Sue Unerman, Mediacom
Chapters
The Middle
Sue Unerman, Mediacom
Mar 19, 2020 Season 1 Episode 9
Stephen Willson

Sue is the chief transformation officer at Mediacom, the UK's largest planning and buying agency.  She joins host Stephen Willson to address the unique middle management challenges in the advertising industry. Here a strong collaborative culture pervades a matrix structure to meet customer needs amid changing tastes in emergent channels.

Show Notes

Sue is the chief transformation officer at Mediacom, the UK's largest planning and buying agency.  She joins host Stephen Willson to address the unique middle management challenges in the advertising industry. Here a strong collaborative culture pervades a matrix structure to meet customer needs amid changing tastes in emergent channels.