ExecuTalks

BuzzFeed's First Chief Content Officer: Melinda Lee

March 29, 2021
ExecuTalks
BuzzFeed's First Chief Content Officer: Melinda Lee
Show Notes

Melinda Lee began her professional life as an attorney out of college, but transitioned into the media business.  She admits that she’s always had a passion for pop culture and being in the media business in some form, but didn’t think it was possible because she didn’t' see many people that looked like her in media.  Also, her parents’ journey of immigrating to the U.S. from Taiwan and the pressure of being a "doctor or lawyer" influenced her heavily to pursue a career in law.  If you have immigrant parents or know someone who does, you know what the pressure of not wanting to let them down feels like.  She then realized she could practice law in the media space.  This is what eventually led her to be in the media business.

Today, Melinda is the President of StageTEN's Media Network, a technology-driven platform that is changing the future of how content is monetized.  Instead of monetizing through 30-second advertising, content creators can now livestream and easily offer actual products and IP through their livestreams.