Buzz4Good! Nonprofits+Marketing

March 12, 2022 - Nonprofit Event Marketing in post-COVID(ish) World

March 12, 2022 Michael Hemphill, Creator of Buzz Season 1 Episode 7
Buzz4Good! Nonprofits+Marketing
March 12, 2022 - Nonprofit Event Marketing in post-COVID(ish) World
Show Notes

While COVID cases are in decline, its impact on in-person events will remain with us for a long, long time. In today's episode, AAF Roanoke president Carrie Cousins and BUZZ creator Michael Hemphill share some marketing tips to help nonprofits more effectively promote their fundraising events.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

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They’re not the rich and famous. They don’t run for office, preside over boardrooms, walk the halls of power. In a society seduced by celebrity and status … they have neither. Their capital isn’t financial, but social. Their profit comes not from the thing they sell, but from the good they do.

They are our nation’s nonprofits. The United States has more than 1.5 million nonprofits — from homeless shelters, food banks and rescue squads to children’s choirs, science museums and animal refuges — that employ one out of every 10 Americans. Like any company, nonprofits have salaries and bills to pay, a budget to balance. They require money. And if enough people don’t know about them, don’t believe in them, don’t support them — in short, if they lack BUZZ — they suffer and die.