Buzz4Good! Nonprofits + Marketing
Nonprofit organizations do so much to enhance the quality of life in our communities, but they often lack the time, talent and budget to properly promote their missions and attract more donors, volunteers and clients to their cause.
Here on Buzz4Good! we feature the great work that nonprofits do. And we provide them with marketing tips and tools so they can achieve more buzz!
Buzz4Good! is hosted by Michael Hemphill, creator of the award-winning public television show "BUZZ," which features nonprofit organizations receiving pro bono "marketing makeovers" from teams of creative advertising professionals.
Buzz4Good! Nonprofits + Marketing
Buzzing about Sleep in Heavenly Peace founder Luke Mickelson
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On today's show, BUZZ creator Michael Hemphill buzzes about ... beds! Specifically a nonprofit founded in Idaho that builds and provides free beds for low-income children: Sleep in Heavenly Peace. Luke Mickelson founded Sleep in Heavenly Peace in 2012 in his garage. Today, it's a $25 million operation with more than 400 chapters throughout the U.S. and world, including here in Roanoke, Virginia.
Michael was buzzing to connect with Luke because of his nonprofit’s mission ... and, unbeknownst to Luke, the impact that Sleep in Heavenly Peace had on creating Buzz4Good! Not only does Luke share his founder story, but also offers lessons for other nonprofit founders whose organizations outgrow themselves.
