Buzz4Good! Nonprofits + Marketing
Nonprofit organizations do so much to enhance the quality of life in our communities, but they often lack the time, talent and budget to properly promote their missions and attract more donors, volunteers and clients to their cause.
Here on Buzz4Good! we feature the great work that nonprofits do. And we provide them with marketing tips and tools so they can achieve more buzz!
Buzz4Good! is hosted by Michael Hemphill, creator of the award-winning public television show "BUZZ," which features nonprofit organizations receiving pro bono "marketing makeovers" from teams of creative advertising professionals.
Buzz4Good! Nonprofits + Marketing
Buzzing about the power of POWHR: Environmental Justice nonprofit's win over Mountain Valley Pipeline
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On today’s show, BUZZ creator Michael Hemphill is buzzing about the power of POWHR (Protect Our Water Heritage and Rights).
Whenever nonprofits have to go up against big for-profit companies it’s often like David vs. Goliath … but with David lacking any stones for his sling. But recently a Southwest Virginia environmental nonprofit used its power to successfully stymy – for now at least – construction of a massive 25-acre, 136,900 hp compressor station that Mountain Valley Pipeline wanted to build in a rural section of Montgomery County.
Michael chats with POWHR community organizer Crystal Mello – who prefers to describe herself as the local cleaning lady and a nanna — and double Hokie Seferina Olivo, who is POWHR’s community science manager, about POWHR’s fight against Mountain Valley Pipeline … and its work to establish environmental justice for Southwest Virginia.
