Stop Chasing Book Deals If You Want A Mic

Want a business that actually fits your life? We walk through a practical framework for turning a five-year vision into a focused 90-day plan that respects your season, protects your time, and moves you toward the outcomes you really want. If your goal is to speak on stages, we explain why you need discoverable assets—podcasts, YouTube clips, a speaker page—and how to prioritize projects that get you booked instead of lost in busywork.

We get honest about life design: the reality of family needs, travel dreams, and the trap of working 60 to 80 hours while claiming freedom. You’ll hear how to define two to three outcome-based goals, map them to tight-scope projects, and break them into clear tasks. We also unpack channel strategy and offer selection, so you stop splitting attention across mismatched audiences or low-leverage products when you’re building a premium, in-person program. The thread through all of it is alignment—every action ties back to the vision.

To make progress stick, we share simple systems for batching content, documenting processes, and automating where it counts, so your business runs while you rest or travel. Weekly reviews help you spot friction, double down on signal, and cut efforts that don’t serve the plan. By the end, you’ll have a blueprint to choose projects that showcase your voice, create space for your life, and build momentum toward your long-term goals.

Join the Vision to Plan Intensive today

Transcript

Start With A Five-Year Vision

Align Goals With Desired Outcomes

Build A Business That Fits Life

Systems For Travel And Flexibility

Choose Projects That Match Direction

Invitation To Vision To Plan Intensive

SPEAKER_00 0:00

One of the very first steps that I walk people through when doing a 90-day plan is to think of what your vision is for your business. Where do you see your business yourself in five years, personally, and business? And then make sure that the vision that you have for your business is related to where you're trying to go. It doesn't make any sense that if your vision is to be speaking on stages, that you are solely looking to write a book. That isn't the way that you should be focusing your goals if you're looking to be speaking on stages. If you're looking to speak on stages, you need to give people an opportunity to see how you speak. So you need to have a podcast, you need to be doing potentially YouTube, you need to be finding ways that people can hear your voice and find you so that they know that you are the right person they're looking for to speak on their stage. So when you are looking at what should I be focusing on and where should I be looking to go, it has to be based on the vision for your business. You want to create a business that works for your life, not the other way around. And I think that this is really important when you're thinking of your vision. If part of your vision was you're running your business so that you'll be able to not have to work a nine to five and actually have time to be able to spend more time with your family, then you have to make sure that you are setting up your goals to be in line with that vision. If your goals, your vision for your business is to be able to spend more time with your family, yet you are working 60 to 80 hours. Is it because you're doing that now so that you'll have more room to be able to do it at the end? You have to really look at where are you trying to go. What stage in life are you in? Do you have itty bitty babies? Is that the time that they need you the most? Or do you feel like it'll be better when they're a little bit more grown and you'd be able to spend more time with them then? You have to take a look at what it is that you're trying to do for your business and for yourself. And I think oftentimes when we're setting goals, we forget that. We think, I want to hit this revenue goal and that is all that I'm focused on. Yet part of the vision for running your business was you wanted to be able to travel four times a year for two weeks at a time. And if you're not setting up your goals with systems to be put in place so that that can happen, then you're not aligning your goals to your vision. So I really want to make sure that when you are starting to plan for 90 days, setting those two to three goals, coming up with your projects and tasks, are you making sure that it's actually in line with that vision? And you have to start there. Think about where you're trying to go. This is also the same idea that again, going back to wanting to potentially speak, if that is where you're looking to go, then you need to be making sure that you are working on projects and tasks that are going to help you get found in that manner. Or if you have a larger, higher price paid program that you are looking to run in person for your target audience, then you shouldn't necessarily be focusing on a different audience with a lower price product. You have to really start to think where are you trying to go ultimately? And this can often be difficult for people because it's hard to know which goals they're going to actually be able to keep them in line with that. And making sure that when they're looking at their goals, that they are determining the projects and tasks that are going to help them get there faster. So as you're going through this and planning out your 90-day goals for 2026, I want you to make sure that you start with your vision. Ultimately, where do you see your business going? If you're someone listening and you could use a little bit of hand holding, a little bit of accountability to get your 90-day goals done, then I want you to join in my live event that's going to be December 1st through the 4th, Vision to Plan intensive. I'm gonna have it in the show notes that you can actually save your C for it. We're going to be creating your 90 day plans using specific workbook pages from my 90 day print plan program so that you can have the best 2026 that you've ever had before.