Influencer Entrepreneurs: Marketing Tips to Make You More Visible
Surviving in the entrepreneur world is not an easy task. Jenny teaches you how to build a stronger business with blogging and social media tips that are up to date and proven. No more trading time for money! She teaches content and email marketing strategies that helped her build her audience and sell her lifestyle blog for over six figures in 2019. As a former inner city school district teacher she understands the importance of breaking strategies into bite size pieces of information all with the master plan of giving you homework so that you can implement the strategies in your business immediately. Get ready to be able to put her strategies into practice after just one listen!
Influencer Entrepreneurs: Marketing Tips to Make You More Visible
From Goals To Growth: Tracking The Right Numbers For 2026
This episode is only available to subscribers.
Influencer Entrepreneurs+
Exclusive access to premium content!Imagine stepping into January with clarity instead of chaos. We map out a practical way to build a 90-day plan for 2026, choose the right metrics for your goals, and keep momentum through simple weekly routines—so you can actually rest over the holidays and still hit the ground running.
We start by narrowing focus to two or three meaningful goals, then break them into tasks with timelines that fit the calendar you already have. From there, we shift into measurement that matters: if sales is the target, track conversion, lead sources, and offer performance; if growth means subscribers, pay attention to list size, opt-in rates, subject lines that earn opens, and links that win clicks. For visibility, we look at site analytics and Google Search Console to see which pages and queries are gaining traction, and we explore YouTube signals like impressions, retention, and the sources that actually deliver viewers—suggested videos or search.
To keep the plan alive, we build a CEO-day rhythm. Monthly is the floor, weekly is the habit that sticks. During that review, we scan a lean dashboard, celebrate wins, note what’s working, and translate insights into next week’s tasks. We also share how a Sunday planning session can align your calendar with your 90-day priorities, placing high-impact blocks tied to measurable outcomes rather than vague to-dos. And before we race ahead, we take a moment to reflect on 2025: what worked, what didn’t, what to double down on, and what to drop—so we can tie up loose ends, protect family time, and enter the new year with a lighter load.
Ready to trade busywork for focused progress? Follow the plan, watch the right numbers, and give yourself the gift of a calm, confident start to 2026. If this helped, subscribe, share it with a friend who needs a reset, and leave a quick review to tell us what you’ll track first.
At this point, I'm hoping that you have created your 90-day plan for 2026. So then as we go into 2026, you know exactly what it is that you are looking to focus on. Those two to three goals, the tasks that are going to go into those in order for you to hit those goals and have actually created a timeline that goes along with it. If your 90-day plan isn't completed, I beg you to get it done this week. This is it. You want it done so that you can go into the holidays and actually relax. Now, in order for those 90-day goals to come into fruition in the new year, it's going to be really important that you keep your mindset in check, that you're doing the work that needs to be done in order to make sure that you stay consistent, that you don't lose the momentum that completing tasks can actually bring you. And I think an important way to make sure that you do this is to celebrate when you have a win, when you hit a milestone, making sure that you are reflecting on what is working. I think one of the hardest things that I have found throughout my years of being a business owner is to take a time with the numbers and to know what numbers I should be looking at. And I get that question from a lot of clients often is what numbers should I be paying attention to? And it really depends upon what your focus is. What are your goals? If you're trying to make sales, if you're trying to increase subscribers, you're obviously looking at your email list. What opens, you know, what subject lines are you seeing are getting good opens, what's getting good clicks, what content. And if you're trying to increase visibility, you're looking at analytics and Google Search Console to see what you're starting to try to rank for. Or if you're in YouTube and you're looking at impressions, you're obviously looking for impressions, but also looking at where is the traffic coming from that is finding you on YouTube? Is it coming from suggested videos? Is it coming from actually searching within YouTube? All of this is important information that you need to understand, but more importantly, you need to be looking at it. You need to be reflecting upon it. So what I would definitely push you to do is some people will call it a CEO day where they will sit and look and kind of oversee all of the numbers, all of the things, all the business aspects of the business. I would recommend that you do this monthly and if not weekly, just so you can get consistent with it, because I think that that's part of the problem. We decide, oh yeah, I'm gonna do it once a month, and then we forget the following month, the following month after that. So I think you either have to mark it on your calendar that you're doing your CEO day of reflecting upon the numbers, maybe doing your bookkeeping, making sure that everything's in line, um, or you're doing it weekly. And maybe it's when you sit down to do your schedule for the week. Many of you know that I plan out my week on a Sunday and I make sure that I know exactly what I have at specific times, but also what tasks need to get done according to my 90-day plan based on my task timeline and what is apparently needing to get done that I am prioritizing for that specific week. So maybe I could start reflecting on those numbers the same day as I'm doing my calendar. It really depends upon what your schedule looks like and what's gonna work best for you to be consistent with it. But it's important that you are reflecting as you go forward. Also, if you have not reflected on 2025, I would highly recommend that. What worked, what didn't work, so that you can make sure that you can better plan and really understand where you're going. I think that not only do I want you to make sure that you have a 90 day plan together, but I want you to be able to take time to enjoy your family and enjoy the holidays and not feel like you gotta work next week. So if you haven't already done this, I want you to make sure that you do and just get things closed up, tied up with a bow, and ready to enjoy the holidays.