The EntreMD Podcast
Dr. Una is passionate about helping physicians embrace entrepreneurship so they can grow their wealth and win back the freedom to practice medicine on their own terms. Learn more at: https://entremd.com/. Dr. Una helps physicians build and grow their businesses to 7 figures and beyond. Each week, she will share key insights on how you can turn your medical experience into a profitable, passion-based business that gives you time, freedom, and a deep sense of purpose. Be sure to follow the podcast so you never miss a new episode!
The EntreMD Podcast
These 7 Proven Skills Turned Me Into a Multi-Millionaire
👉 Ready for the next step? Book a call: https://program.www.entremd.com/call
You became a doctor through years of training, but that alone won’t make you a multi-millionaire.
Now, don’t get me wrong—being a physician already puts you in a powerful position. You've developed traits like the ability to learn fast and delay gratification, and those are incredible assets. But if you're going to run a seven, multiple seven, or even eight-figure business, you're going to need a whole new set of skills.
In this episode of EntreMD, I’m sharing seven specific skills that transformed me from a shy, introverted pediatrician into the CEO of multiple seven-figure businesses. If you’re a physician entrepreneur who wants to scale, attract more clients, and finally experience the time and financial freedom you dreamed of, this is the episode for you.
Tune in!
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Key Takeaways:
- 00:00 Intro
- 01:47 Speaking
- 04:55 Sales and ethical selling
- 09:37 Imperfect action
- 15:15 Growing an audience and building trust
- 18:15 Engineering transformation
- 23:16 Delegation
- 25:11 Mind mastery
- 28:18 Pick one
- 31:08 Outro
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Additional Resources:
- Learn more about my 12-month program.
- Interested in 1-on-1 coaching? Apply here.
- Grab a copy of the "The EntreMD Method" book.
When you are ready to work with us, here are three ways:
- EntreMD Business School Accelerator - If you are looking to make a 180 turnaround in your business in 90 days, this is the program for you.
- EntreMD Business School Grow - This is our year-long program with a track record of producing physician entrepreneurs who are building 6, 7 and 7+ figure businesses. They do this while building their dream lives!
- EntreMD Business School Scale - This is our high-level mastermind for physicians who have crossed the seven figure milestone and want to build their businesses to be well oiled machines that can run without them.
To get on a call with my team to determine your next best step, go here ...
Being aware of the seven, picking one and mastering that one over the next six months or the next year is going to translate to significant revenue in your business and if you have the business that's already established could be millions. Like with an S, could be millions.
Speaker 2:Hi docs, Welcome to the EntreMD podcast, where it's all about helping amazing physicians just like you embrace entrepreneurship so you can have the freedom to live life and practice medicine on your terms. I'm your host, Dr Una.
Speaker 1:Your medical education was fantastic, and your medical education actually puts you in a position where you can create millions of dollars. Right, think about it. When I started my first job as a pediatrician, my salary was $120,000. And if I did that for 10 years, I would have ended up with $1.2 million. Okay, so you know great education, but if you are going to be a physician entrepreneur who is going to run a seven, multiple, seven or even eight-figure business, there are different skills that you're going to have to learn. All the things you did to become a physician, they're not going to get you to where you need to be. Now don't get me wrong being a physician already puts you in a position where you have learned a lot of traits that will help you thrive as an entrepreneur Things like your capacity to learn, things like your capacity for delayed gratification, and on and on and on. But to thrive as a seven and multi seven figure entrepreneur, you're going to need new skills, and so what I want to do is I want to walk you through seven skills I had to learn to be a person who can have multiple businesses, multiple businesses doing over seven figures in revenue, and you're going to decide which ones you're going to start working on and it's going to change everything for you, okay. Skill number one okay, and I think this is one of the earlier ones that I had to lean into and that's the skill of speaking. Okay, now, I've told you my story many times.
Speaker 1:When I started off, I started off as a super shy, socially awkward, introverted, introvert, so speaking is not a thing that I was really going to willingly go and learn. But what I found is business is all speaking. You're speaking to grow an audience. You're speaking to get new patients and new clients. You're speaking to your team. You're speaking to referral sources. You're speaking to vendors. You're speaking with collaborators. You're speaking, speaking, speaking, speaking right and being able to master the art of speaking is one of the things that will transform your life as an entrepreneur, probably the most right. And so you know, when I started off, I had to. I mean, I was terrified of being on stage. I was. I didn't think I had enough content to talk about, I didn't think people would want to hear what I had to say. So I understand all of that, but I will tell you that this is one skill that has changed everything for me, right? Because by speaking.
Speaker 1:I have spoken on so many stages at this point probably hundreds of stages which has made a huge difference in my business. Case in point, we had a doctor who has now been in the Ontario Business School for five years, and where did she first hear about me? I was speaking at a conference. She found out about me, then found out about my podcast and then binged on my podcast. In fact, she's one of the people who told me I'm done, I'm like done with what. I've listened to. Every podcast episode you've ever done. I'm like every, and probably at this point we had a hundred, you know, somewhere around there, but it's a lot of podcast episodes and we've been working together ever since. Where did that come from? That came from speaking at an event, right, and so it has created so many opportunities, so many opportunities for me. That's how you know I speak on stage. I have, my goodness, over 480 episodes of the EntreeMD podcast.
Speaker 1:I have multiple YouTube channels. One of the YouTube channels I have is called the Profitable Practice, the Private Practice Channel. You can go check it out and I talk about all things private practice. And, again, these are all things that have had direct impacts, and so you may say I'm shy, I'm socially awkward, I don't know how to speak on stage, I don't know what to say, all of those things, but it's a skill, you can learn it. And the thing important to remember about the things I'm talking about is that these skills they're like the skill of putting IVs, the skill of doing spinal taps, the skill of replacing hearts, the skill of running a code you didn't know them and you learned them, and you learned them because in order to be a doctor, you need to know them, and so, in order to be a great entrepreneur, you need to know these. Okay, so speaking is one super, super, super huge. And so that's the reason why and which is with every one of these skills, in the Entrepreneur Business School, one of the things we really, really focus on is helping people build these skills, and so almost everybody in the Entrepreneurial Business School is a speaker. They have a podcast, they have a YouTube channel, they've spoken on stages, they've done all these things, they've spoken on my stage, because that's what we do entrepreneurs are speakers. So that's number one. Number two is very close to number one, but it's probably a little more nerve wracking, and that is the skill of selling.
Speaker 1:Now, if you hear that and you cringed, I get it, because that was my response as well. Okay, when I think about selling, I thought about a used car salesman. I thought about pressure tactics, I thought about manipulating people so you force them to buy what they don't want to buy anyway, and all of those things. But the truth of the matter is this when you think about cringeingeworthy selling tactics, chances are they are bad selling. Okay, so selling is selling, and there's good selling and bad selling. Okay, so chances are those are it's bad selling, right, trying to manipulate you to get what you don't want. Now you might say, yeah, yes, dr Una, yes, that was cringeworthy and that was bad selling, but not always. Sometimes what it is is. You think about it, you just don't want to do it, right, you just don't want to do it.
Speaker 1:But I talk a lot about ethical selling, right, ethical selling, and what is that that is? You are literally leading somebody who has a problem to a solution. That's what you're doing, okay. So, for instance, in my companies, you know I have a private practice and in that private practice, you know I take care of kids, and so there will be a parent who is about to have a baby and they're looking for a doctor who can partner with them for the care of their baby. Right, if I come to that person and say, hey, my name is Dr Una, I'm with Ivy League Pediatrics, we'd love to partner with you to take care of your kid? I'm not trying to make them do something they don't want to do. I am introducing them to a solution. They're already looking for the solution to a problem. They already have physicians. Maybe they're already running businesses.
Speaker 1:Well, oh my goodness, they're not able to attract the number of clients or patients that they want, right? Then they're so afraid of showing up, so they're not building a brand, and so because of that, technically they're the world's best kept secret. They don't understand how to create money. So their cashflow problems in the business. And they know there's a cashflow problem, but they don't know how to strategically respond to it. So they're just not making enough money. Or their top line looks really good, but they're not making profits, so they're not able to pay themselves and they realize, oh, I need a team. The more people I hire, the more frustrated I get, because more people to manage and it's more work for me and my profit margin is even shrinking.
Speaker 1:And so somebody like that I know that we can take you from that to a person who is confident in their role as an entrepreneur, understands how to attract all the patients or clients that they want, understand how to create money Like, literally, we had a doc say this she's like, yeah, and if you know, if I need to let go of that job, that's not a problem. I know how to create revenue, right. So know how to create revenue, know how to build a profitable team, and so the more team members they have, the more impacts they have and all of that stuff. Right, I know I can do that. So when I talk to a physician who's running a business, who's feeling that pain, and I'm telling them about the Entremet Business School, I'm not trying to make them do something they don't want to do. I'm not manipulating them or anything. I'm leading them to a solution to the problem they know they have and they want to solve, right.
Speaker 1:And so I had to learn how to sell the skill of selling without feeling sleazy. Ok, that is a whole, that is a whole skill, ok, and so yeah. So, whether it's the Entremdi Business School, whether it's the Profitable Private Practice Movement, which, if you're a private practice doctor, you should just pause this and go check it out immediately on tramdycom forward slash movement. Want to see in the room? Okay, whether it's any of those things, I had to get comfortable, maybe it's an event, get comfortable, my books, get comfortable. Selling all of those things. Okay, so the skill of speaking has made me millions, the skill of selling has made me millions, and if you're going to be a person who's going to run a business right, whether it's a private practice, or a coach or a speaker or whatever, this is a skill that is you have to acquire, this is a requirement. Okay, funny story here In high school there are classes I liked, there are classes I didn't care for, but you know the rule, you know you just do all of them and you do them really well.
Speaker 1:And funny enough of the sciences that I did so physics, chemistry, all of that. The one I liked the least was biology. I liked math. I liked advanced math more than I liked biology. But this is the thing I could not find a pathway to medical school without biology. And so, whether I liked it or not, totally besides the point, whether I was, you know, like it didn't matter. The only thing is, the pathway to there is through here For entrepreneurship, the pathway to a business that is thriving, is selling, is speaking, okay.
Speaker 1:So these skills are skills you must acquire. They make everything easier. Okay, skill number three Skill number three is one of my favorite skills and I think I'm a master at it is the skill of imperfect action. Okay, so, as physicians, what we do is we wait and we make sure we have all the steps you know. Think about, like your pals or ACLS, you have the full pathway Before you even start running the code. You have the full pathway. If this happens, do this. If this happens, do this. If this doesn't happen, do this, like we have all of that stuff. And so a lot of times we come into entrepreneurship and we want to have the same experience. We want to know these are all the steps and this is how it will play out, and these are all the things that are guaranteed before we even start. We want to know everything before we start. Entrepreneurship is like the opposite of medicine when it comes to that. Okay. So if you're going to do brain surgery, if you're going to deliver a baby, like, please know all of these things Okay, but as an entrepreneur, the truth of the matter is you get clarity as you take action. You're able to take better actions as you take action. The next step becomes more clear when you take action. There's no pathway, and so if you wait for perfection, nothing happens.
Speaker 1:I always like to use the story of the iPhone, and because Apple is a trillion dollar company, okay, so let's take something out of the playbook for a trillion dollar company. Apple has never and will never try, make an attempt to make you a perfect phone. They're never going to do it. Their goal is to make you a better phone. That's their goal. We're going to make you a better phone, and next year we're going to give you a better phone. And next year we're going to give you a better phone. They have no intention of making you a perfect phone. And so, in the same way, we can decide I'm not going to wait till I can have a perfect podcast episode to give you an episode. I'm not going to wait till I'm perfect to selling to start selling. I'm not going to wait to have the perfect speech before I start speaking on stages. I'm not going to wait to have the perfect clinic or the perfect coaching program. Before I begin to coach, I am going to give you the absolute best I can give you at this moment in time, and then I'm going to give you something better. And so everything I've started as an entrepreneur, I have started imperfectly.
Speaker 1:This podcast you're listening to literally you know I had people do a challenge. I wanted them to do a challenge I'm very big on challenges because it helps the implementation and I wanted them to go pitch podcasts. This is literally how this podcast, I was like, is the podcast challenge, because I know, being a guest on other people's platforms what it would do for your platform. The only problem was I hadn't done that. I had maybe done it once or twice. I hadn't really done that, and so I don't teach people to do what I'm not doing. I think that's hypocrisy, right. And so I said, okay, before I let them do this challenge, let me go apply to be a guest on a number of podcasts, get on those podcasts, all those things, and then come let them know the impact that it had and then let them do the challenge. I applied for a number of podcasts to be a guest and, to my delight, many of them said yes.
Speaker 1:So I think I had done the first two or three and I got on the podcast, like this is actually really interesting, because I didn't listen to podcasts prior to that. I didn't really know a whole lot about podcasts prior to that, and I said this is very interesting, this is a cool concept. And so then I came back to my Facebook group, the EntreMD Facebook group, and if you're not there, come join us, okay, so just look for EntreMD on Facebook. I said hey, hey guys, how do you like to consume content? Now, to be very clear, I thought I knew I didn't think at the time. I knew that most of the people would say YouTube, right, and I used to create YouTube videos at the time. And so I said how do you guys like to consume content? Podcast, youtube, blog, okay, and I just put it. Just to put it, as far as I was concerned, I knew they were going to say YouTube, and it was like 99 or 97% of the people who were then like podcasts.
Speaker 1:I was initially. I was like what the nerve of you guys? I've been making all these videos all this time and your thing is podcast. What in the world? That was the way I thought about it, and so then I said, okay, well, let me look into podcasts. And so I started Googling. How do you start a podcast? I found an article by Buzzsprout and so I got that article and it talked about the microphone and that you needed to use on all of these things.
Speaker 1:In less than two weeks after I discovered this, I started my own podcast, and I didn't have the fancy mic. I used the earphones that come with the iPhone. I use that as my mic and my headphones. I recorded it on my phone, sent it to my brother. I'm like here you go, edit it. Okay, am I telling you to do that now? No, okay, I've done so many countries. It has changed the trajectory of the lives of so many physicians and all of this.
Speaker 1:I could have just not had it if I didn't start messy, right, and that's the same thing for the entre md business school. We started that message. That was the same thing for my practice. We started that messy, and I don't mean sloppy, I don't mean with a lack of excellence. We do the absolute best we can at the time, but the fact that we cannot do it perfectly or how the more established people are doing it, doesn't mean that we don't start, okay. So I really want to challenge you on this one, embracing imperfect action. It's a little challenging for physicians, but we can do it, okay.
Speaker 1:Okay, the fourth thing. The fourth skill is the skill of growing an audience. Okay, and skill of growing an audience, because this is the deal If people don't know you, they can't know like and trust you. If they don't know like and trust you, they can't work with you. Okay, so I'm going to use EntreeMD as an example. What does that mean? Growing an audience? Well, for me, it meant building this podcast, right? So I build this podcast. I have this community of physicians who come listen every week and, and they're growing, you know, they're growing with it, they're transforming their businesses, they're doing all of that. And he's growing an email list, right, and so I will send out emails every single week and I'm like you know, sharing my thoughts, sharing my idea, challenging people to do different things. Email that went out today, at the time of this recording, you know, was all about. You don't necessarily need more time, you need more implementation, right, because we don't have, we don't have all the time in the world to just stay the same. And I gave some resources, you know, some books and things to look at so you can start transforming your business right. And so I have people who are subscribed to the email list. I have people who are subscribed to the podcast. I have people who follow me on social media and I'm showing up and I'm delivering value and this is the thing my commitment is for everyone who comes to listen to my podcast or watch me on YouTube or my social media or email, that just by the content, which is free content, you're going to be in a position where you can create wilder wins in your result, even than some of the things you paid for right. They'll help you create results even better than those things. I don't come to do fluff. I don't come to just tickle your fancy. I don't come to kind of, you know, bait and switch you. I come to support my audience. I cannot tell you how many people have come and said you know, my business survived in the pandemic because of you. I built, I wouldn't have started my practice without you. In fact, I had a doc who, based on the podcast, started her practice and all of those things, and she's like, oh my goodness, I did this from just the podcast and now she's in the untrained business school. She's in her second year now. Right, no-transcript, trust you, you can't really sell to them, do you see what I'm saying? And so I'm growing this base of people who know me, who are like I get results from what I do with Dr Una and all of these things, and they're like, oh, my goodness, let me come into the school, let me come into PPPM, let me buy her books, let me come to her event and all of those things, right, and the bigger the audience is the audience is like the top of a funnel the biggest, bigger the base of clients we can have and with those clients I can help them get the biggest results. Right, Okay, so the skill of growing an audience. Okay, the next skill is the skill of engineering transformation. This is one of my, one of the fun things I identify as an engineer. Okay, engineering transformation. I'll tell you what I mean by that In my private practice.
Speaker 1:The way this looked is part of it is the clinical care, but the clinical care is kind of standard. What I was engineering was the experience, so my private practice has been around for 15 years. Okay, so the narrative that I was engineering was the experience. So my private practice has been around for 15 years. Okay, so the narrative that I was used to hearing was you know, it's a medical practice. When you come in, you wait, so that's what it is, and it's cold and all of those kinds of things.
Speaker 1:And I was like, wow, what if I could have something that was warm and friendly and the service was provided on time? Right, I started experimenting with that and we built this thing that I call the assembly line. We talk about it a lot in the Ontario Business School and we built the assembly line and I know it sounds very old and, you know, like very systematic, but what it is is how can we build a system where people can come in? You know they come in, they're checked in and all of that stuff and then leave, and that turnaround time is less than an hour. But it was a warm, meaningful experience and the way you do that is by removing waste right, it's identifying every spot along the way.
Speaker 1:And then you know ask yourself, like, does this need to be here? Does it need to be like this? Is this redundancy? Is this waste? Can this be automated? Can this be done at a different time, and all of that stuff, and so we spend time engineering that experience. Why is that important? Because when people are cared for in a certain way, or when people get a certain kind of results, then they come back and come back, and come back and come back. That's just the way that works. And so there you have this sustainable business.
Speaker 1:Because there are businesses where they're only focused on bringing people in, and because they're bringing people in and they're not looking at retaining people, at the end of the year they have the same number of clients, even though they attracted 200 new clients, right. And so this is something that we really focus on In the Entremet Business School. What that looks like is I'm building a container like the Entremet Business School. What that looks like is I'm building a container like the Entremet Business School is a container of transformation. That's what it is right. So when I bring people into this container, how can I help them get results bigger, better, faster? How can I do that? Then you start building the components. So there's no component in the school that's just there, because, oh, this is a nice thing to have.
Speaker 1:So every Wednesday, for instance, we have these live sessions with me right At the time of this recording. Today I'm going to show them how to build a profitable seven-figure team, how to build out job roles, kpis and training systems that scale right so they can have these teams that help them to have more impact, more financial freedom, more time freedom, right. And so in building out that session, I'm like, okay, how do I help them understand this is such a way they can go back to their offices the next day and start implementing these things so it creates results. I understand, like, what a high performing team can do for your business is just absolutely ridiculous. Like ridiculous in the best way possible, right. And so I engineer those Wednesday sessions. Last Wednesday I showed them how to become the rock star team leader that their team deserves, because your team will rise or fall to the level of your leadership, like at the end of the day. So how do I become that team leader who leads rock stars? You see what I'm saying. So this is engineering. And then I'm like, okay, so we have that. What else do I need?
Speaker 1:I knew they would need a community, because in the beginning of the untrained business school, people really fought for one-on-one and there's nothing wrong with one-on-one but I knew, in order to do what I'm trying to do. The people need to be quarantined almost in an environment of physician entrepreneurs who were bought into that ideology. Because the common ideology is oh, you know, private practice doesn't work. Physician coaches can't replace their income with the revenue from their businesses and, you know, burnouts is the order of the day and loss of autonomy is the order of the day, and you're a physician, you can never take four weeks off and the day and loss of autonomy is the order of the day and you're a physician, you can never take four weeks off. And yeah, and seven figure business is almost like a cuss word. I was like, if they come every Wednesday and they go back to where these philosophies predominate, I'm not going to be able to win with them. And so we built the community.
Speaker 1:What is that? It's engineering transformation and engineering transformation. And we build challenges so they stay in momentum. That is engineering transformation. So it's a whole engineering project, the Entree and Business School. But it's that skill. It's that skill of creating something that helps people experience a transformation, their change. So if you're a private practice owner, then you may be looking at the kind of results you get for your patients, right, and then they're getting the results and they feel like they heard, and all of those kinds of things. And for me, my job is to help doctors build profitable you know, seven and multiple seven figure businesses and building this container that makes that possible right.
Speaker 1:Okay, so that's number five. Number six is the skill of delegation. Okay, I struggled so much with this one, and I struggled with this one because, you know, I was a perfectionist and if he'll be, it's up to me and I'm the one who can do it right. And, and truthfully, I couldn't see, I didn't have enough good models of what it would look like to really delegate Right, and so I didn't do it for the longest. But I'll tell you this though building that skill of delegating as the CEO of my home and the CEO of my businesses, it has made it possible for me to sit in my zone of genius. Ok, you can probably guess what my zone of genius is. My zone of genius is three things. One of them is what I just talked about, which is engineering right, building, engineering, coaching systems that can give people radical results. That's a zone of genius for me.
Speaker 1:Zone of genius for me number two is creating transformational content. So not content, I'm not a content creator. I'm an entrepreneur who happens to use content, but nobody's going to come listen to the Entrepreneur Podcast and their life will be the same. Nobody's going to come listen. Go to my YouTube channel for private practice owners and watch that and remain the same. Nobody's going to read my books and remain the same, like it's just not. It's not going to happen. And then the third thing is collaboration. Right, either whether with team or, you know, with my Dream 100 and stuff like that.
Speaker 1:But what delegation has done is made me possible to do the things that only I can do and that I'm really good at anyway, and because of that we continue to grow. Because of that we continue to get wild results. Because of that we continue to support physicians. So that's through EntreeMD, and then we continue to. We have a system that helps patients you know, parents and their kids and that continues to go on. But it's because of delegation. If I didn't master that. There's no way. That's a skill Like, literally today, I want you to think what are three things I can get off my plate? Get them off your plate. Start practicing right, start practicing delegation.
Speaker 1:And skill number seven is a very important skill. It's very sneaky, but it's very important. And that skill is the skill of mind mastery. Mind mastery you can have the best strategy, you can have the best support, you can have the best raw material right. So really good business is doing well and all of that stuff. But if you haven't figured out how to work your mind, especially in the times that we live in, your thoughts will paralyze you. Your thoughts will make your strategy useless, right?
Speaker 1:And so I hear people say things like, oh, I don't want all that mindset stuff. And I understand what many of them are saying. They're saying, oh, I've heard all that mindset stuff, I just want the strategy. But they're Siamese twins. They literally cannot be separated. They can't be separated.
Speaker 1:In fact, there is so important that in the Entrepreneur Business School, when we have our sessions every month, we have a mindset mastery session. We call it the champion's mindset every single month. Every single month, no matter what we're talking about. And the reason for that is, if we don't master this, we can't move forward. We can't move forward. So all the habits you have to develop and some of them are very simple, things like being aware of what you're thinking, being aware of the things that trigger paralysis for you. Practicing gratitude, right, like all of these things, being able to see your limiting beliefs, being able to cultivate new beliefs.
Speaker 1:Sometimes it gets this thing of oh, that's woo, or whatever. I'm telling you. I'm telling you, I mean, I don't even know that I have to tell you that much, because this is like preaching to the choir. You're a physician, entrepreneur, and listening to this, and so what that means is you've had times where you knew exactly what to do.
Speaker 1:But there was one thought You're not good enough. One thought Other people are the people who should do this. You're not the kind of person who should be doing this. One thought who's fooling who? Like? I'm not an entrepreneur, I'm a doctor, right? One thought Like why would an A-team player come work with me? Right, like if you have that thought, you wouldn't even put out your job ad, talk less of hiring anybody, right, like it wouldn't even happen, right?
Speaker 1:So the skill of mastering my mind. That's skill number seven, and it's a must-have. Now someone may say, oh, I don't have any of these skills, when am I ever going to get there? But here's the thing, though there's no arrival with any one of these skills. Guess the seven skills. I'm still working on these seven skills, right? So it's about mastery of the basics, right? These are the basic skills that are required for entrepreneurs. You're not going to outgrow them. People tell me I got that.
Speaker 1:I'm like oh, what, what did you get? I talked to people running $500 million businesses and they're still trying to figure it out. They're still growing in their mastery. What did you get? What are you talking about? Okay, so I don't want you to feel oh, you know, I talked to all those things, not, true? You're somewhere, you're at a level and our job is just to keep getting better and better and better, but you understand that my job is to gain mastery of this stuff, right? So what I want you to do because you hear these seven things, you're like, oh, my goodness, this is so much. Where do I start from? This is what I want you to do. I want you to pick one. I want you to pick one that you're like wow, with where my business is right now, this is the one that has the capacity to give me the biggest growth. They have the biggest impact. Right? Then pick that one. And I know what you're thinking. You're probably thinking one like one, like I need all seven and yes, but I want you to pick what your master skill is Like.
Speaker 1:If I could devote the next six months, the next year, to building a skill, which one would it be? Because this is the thing when you do one, you become better. Like the way you do. One thing is the way you do everything. You're progressively getting better at all the other skills, but the ripple effect of getting really good at one of these would change your life.
Speaker 1:Like any of them, if you're here and your business is under a million especially under 500,000, you still have drama around selling. I would just pick selling and just go for it, right. But in the process of selling, you're going to have to get better in perfect action. You're going to have to get better at speaking. You're going to have to get better at imperfect action. You're going to have to get better at speaking. You're going to have to get better, much, much, much, much better at mindset mastery. Do you see what I'm saying? Like so you're not necessarily losing out, but if you don't have the focus, you're just going to get marginally better in all of them, instead of getting massively better in one and much better in all the others. You see what I'm saying Like, so you do want to pick one For me.
Speaker 1:My master skill for 2025 is persuasive speaking, and some will say are you kidding? Like people tell me you're a natural speaker and all that? Well, first of all, I'm not a natural speaker. I've done a lot of speaking, but in my role, that is the thing that will have the biggest impact on my entire business and, again, to become a master of that, I have to get better at all the other stuff right, and so I want you to pick the next one you're going to focus on, and this is the skill that I'm going to work on right, and let me show you why this is so important.
Speaker 1:Just imagine with me for a second that in that one skill so pick a skill. If you haven't picked it, pause this right now, okay, and then come right back, but pick a skill in that skill. If you became over the next three years, if you became 10 times better at doing it, think of what it would do to your business. Maybe you pick sales right and you become 10 times better. What would that mean in literal dollars for your, for your business? Pick delegation and you become 10 times better. What would that mean for the revenue you can generate through your team, the peace and quiet you can have, the time you can have, the white space you can have so you can even have higher quality ideas, and all of that? Think about it Picking one of these skills, being aware of the seven, picking one and mastering that one over the next six months or the next year is going to translate to significant revenue in your business. And if you have a business that's already established, could be millions. Like with an S, could be millions. Okay.
Speaker 1:So I want you to really take this assignment seriously. I want you to share this episode with another doctor in your life. I want you guys to hold yourselves accountable, like oh, my goodness, I'm going to go all in on this skill. If you need support with it, of course the Entremdi Business School is there and you can just go ahead. Turn the application, the team will talk with you, entremdicom forward, slash business. It's not a binding contract, it's just an application. We can talk with you to see if this is the best next step for you. But, guys, I want you to go do this, because this is the stuff that takes a physician and turns a physician into a really savvy physician, ceo, physician, entrepreneur. I am rooting for you. Never believe the lie that you can. You can become exactly who you need for the best version of your business to show up, and I'm rooting for you. Okay, all right. See you on the next episode.