Duke of Digital

029 - Using the DEB Method to Set Goals with Debra Eckerling

January 08, 2020 Brian Meert
Duke of Digital
029 - Using the DEB Method to Set Goals with Debra Eckerling
Chapters
Duke of Digital
029 - Using the DEB Method to Set Goals with Debra Eckerling
Jan 08, 2020
Brian Meert

If you want to grow your business, you’re going to need a plan on how to get there. Raise those pinkies because in today's episode, we’re going discuss how to use the DEB Method for setting goals. 

Debra Eckerling

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Brian Meert

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Show Notes Transcript

If you want to grow your business, you’re going to need a plan on how to get there. Raise those pinkies because in today's episode, we’re going discuss how to use the DEB Method for setting goals. 

Debra Eckerling

Facebook
Twitter
Instagram
http://Linkedin.com/in/Coastbunny


Brian Meert

https://www.linkedin.com/in/brianmeert

Duke of Digital
https://www.dukeofdigital.com/
https://www.instagram.com/dukeofdigital/

AdvertiseMint
https://www.advertisemint.com
https://business.facebook.com/advertisemint/
https://www.facebook.com/groups/advertisemint/
https://www.instagram.com/advertisemint




Speaker 1:

If you want to grow your business, you are going to need a roadmap to be able to get there. Raise your pinkies because today we're discussing the Deb method for setting goals

Speaker 2:

presented by advertisement. The juke of digital will guide you through the rapidly changing landscape of digital marketing, social media, and how to grow your business online. To submit a question for the show, text (323) 821-2044 or visit [inaudible] digital.com if you need an expert to fix your ads, the friendly team at advertisement is ready to help visit advertisement. That's M I N t.com or call (844) 236-4686

Speaker 1:

grow your business. Here's your host, Brian Mitt. All right, we have in the studio today. I got her. I got over the cognizant water. I am so excited to be here. I cannot speak or breathe. That's it. My intro was so good that she just went into a coffee convulsion of a amazement, but that's just, I'm just so starstruck, you know, being in Hollywood. Beautiful Tuesday morning, you know? That's wonderful. All right, I'm going to go back. We'll do it again. I'm so sorry. That was a great intro in the studio today we have Deborah Ekra. Eileen, thank you so much for being here today. Thank you for having me. I'm really excited to chat with you about my favorite subject, just goals. Oh, that's great. That's great. So let me do a little bit of a, of an intro for our listeners. You are a speaker, you're a goal coach.

Speaker 1:

Uh, and you have a newly released book that just came out like days ago. It is brand new on Amazon called your goal guide, the roadmap for setting, planning and achieving your goals. It's awesome. So if anyone wants to check that out, go to Amazon right now. Pick up that book. Yes, please. And thank you. You are the founder of the Deb method, which we want, I want to dive into today and that's what caught my attention that I wanted to have you on this show. Um, which can be found on, I believe the Deb method.com. Okay, good. How am I doing so far? You're doing great. Okay. Um, and then last D did I miss anything or how would people find you on social media? They want to connect with you. Oh well you can look up my name or I've got everything under, I'm big on branding like you. So, um, I'm the dev method everywhere and I also have a website and community for writers, creatives and entrepreneurs called right on online and that's Facebook page, Facebook group, Instagram, Twitter. Oh. And I lead a Twitter chat called gold chat on Sunday night. So gold chat. Oh, I love it. I love it because you can't be social enough, right? You can't be too satisfied.

Speaker 3:

Right. Um, and on LinkedIn as well because you kind of have to be a little bit of everywhere, don't you? Yeah. And so is it under the dev method on a lot of those or is it under Debra [inaudible] I'm under the Deb method on everything. But you can also reach out to me on LinkedIn under my name and say, you heard me here cause I love making new friends. Oh, that's great. That's fantastic. Okay. So now before we get started, there is an internet rumor that I have heard that you came to love the process of cooking after discovering the instant pot. Is that true? That is so true. I'm like cooking obsessed now, but anybody who knew me like more than three years ago would be like Deb cook. But yeah, it was, I actually, I bought an instant pot for my mom and that is like a crockpot, like an advanced Crock-Pot because I didn't know what it was.

Speaker 3:

I did Google it, which now I want to go get one cause I'm like, I want to, it sounds amazing. Oh my goodness. Okay. It is a pressure cooker, but you can make things like soup at hard boiled eggs and Mac and cheese. It's like everything in there. And then the secret on top of it is you get an air fryer lid, so you have an instant pot pressure cooker, which makes things, it's you put in ingredients and it comes out food. I know that sounds like that sounds amazing. Life changing and you have a new baby. If you do not have an instant pot, you need one because you just put, like I said, it's TUPE is like probably my favorite. I know you go to Costco, you get the rotisserie chicken, you put in the chicken and the water and the bull yet and the carrots and celery and onions and the spices you put on the lid, turn on the timer, go do something, and then all of a sudden this beautiful aroma of soup is in your home.

Speaker 3:

I'm gonna go pick one up today. It's really, it's made cooking easy for people who are, I wouldn't even call me lazy but busy. You know, the priority is not cooking. The priority is hustling, right? Because we entrepreneurs are always doing a ton of things, like a ton of things. And when you're balancing, you need to eat healthy and eating out and eating healthy is rarely the same thing. So when something as easy as an instant pot exists and you discover it and it was one of those, Ooh, buzz, what is this thing? Life changing. And this was like three years ago and now everybody's like discovering it. It's like every year for black Friday. It's like the number one thing because everybody has heard about it, has to grab into. But yes, I highly, highly recommend it. And then there are a ton of, so see, I'll talk about food the whole time.

Speaker 3:

There's ton of um, Facebook groups on it and you can just Google or go into YouTube Instapot because I got this thing and I'm like, what do I do with it? So I Googled and there was this video of a family, not a family eye tracker, and they take their instant pot on the road because that's how they had healthy. So my first recipe in the truck, that's awesome. Or their RV or whatever it is. But it's like for to go, there are people who have like five instant paws. I wish I had room for five instant pots. I don't, but it's, it's easy and it's healthy and it's great because if you do, sir, cause I always recommend, you know, do 10 minutes of this, 15 minutes of that you can put on your food and then do a 15 minute sprint of something. And so you're productive and then you have to be,

Speaker 1:

that's it. Let's just stop the show. Let's go get one and start cooking some fluid. Like it sounds delicious. I'm just really hungry right now. Um, no, no, no. Well, today's on today's episode. I wanted to, uh, that's it. Let's talk about cooking. Yeah, let's go. Um, I wanted to talk about the process of, you know, goal setting. Um, and can you tell, and not so much even goal setting, but the process of mapping out a plan. There's a lot of people, new year's comes around, I want this and this and this. I set my new year's resolutions and with it, here's a great example. At the gym, I go to the gym, you know, December 20 Jim, there's like 20 people in there in the morning when I work out, January two, there's like 300 people there, right? January 15, it's back to 20.

Speaker 1:

So there's a lot of people that um, you know, want to kind of set these goals and they just get lost or they, they don't have a plan of action, which is why I wanted to be able to kind of bring you on to run through the dead method. So can you run us through what is the origin story or the background, you know, when you were a baby where you just like set those goals or was there like a moment in your life where you were like, I realize how important this is that brought you to where you wanted to write a book?

Speaker 3:

Well there it's actually a two part answer because part one, part one, yes. I worked for Barnes, noble out of college and I was doing immense and whenever I needed to staff, you know, my calendar, I would hang out in the cafe and one day a guy comes in, one of our regulars says, we, you start a writer support group. And I said, if you think people will show up, sure, I'm happy to try it. And it we had maybe 10 people the first month and it was a hit like almost immediately. And my interpretation of a writer's support group was goal setting. So every meeting would be like, what are you working on? What do you plan to do for next time? And I'm the type of person never going to ask someone to do something. I'm not prepared to do myself. So I also would be setting goals for each meeting.

Speaker 3:

Now I have a journalism degree. I was, I had, you know, these grand dreams, I'm going to be this writer. So I would do a spec article for every meeting. I'm like, okay, my goal is just to write an article on spec, a column, whatever. And so I keep my writing chops going because you never know. Well after doing this for a few months, I'm at an event and I meet someone with a magazine and they said, do you have any clips and what do you know? Because of my goal group and setting my goals, but also encouraging other people to that achieve theirs. Look what happened. I was prepared for this opportunity. So that's really the origin of when I saw the power of goal setting at work and it was just, it was a fun group. It was a meetup in a way to connect and encourage and keep everybody going.

Speaker 3:

So fast forward, this is back when I lived in Chicago. No we're not. We're in the second part of part one, part one, the part one B. I moved to LA storyteller. I moved to LA and I'd always talked about this wonderful goal group I had and I started it up again. It was alive group for a while at Barnes and noble. Then 2007, 2008 internet was everywhere. So it became a blog and got a social presence. And then I took a break from the live group and had online. And then when the live group came back again, it was more for writers, creatives and entrepreneurs. Because in this day and age, I am pretty sure you all agree you're a writer. You need to be a creative and an entrepreneur, entrepreneur, writer, creative, et cetera, et cetera. The three, um, they kind of work hand in hand.

Speaker 3:

So when I started doing live meetings again and then I went from just a Facebook page for to a Facebook page and group just for a little bit more of the community. I embraced the trifecta, I guess we'll call it that. Anyway, so I've been doing this for years and somewhere along the line people started asking me to speak or people started asking me to coach them. Deb, I can't get my project done. Can I just hire you? Okay. Right. And and parallel to this, I worked in corporate communications. So every day job I had was project management. So I was just using all of my skills. Basically. I built a career off of a question I got several years ago. Hey Deb, will you start? This is writer's support group. So fast forward, I have self published a couple books. The first one is purple pencil ventures, writing prompts for kids of all ages.

Speaker 3:

The second right on blogging, a 51 tips to create, write and promote your blog. Both self-published. I was working with people helping them write books, so I wanted them to write. And about 2018 I went as many people, I was at a crossroads, my main client was going away and I decided this was an omen to go all in on my goal coaching and helping others. This is part two by the way. So my mom has said to me, you're always talking about Deb goals. Why can't you just use your name? I'm like, Oh my goodness, it totally works. So the system, the Deb method is what I've been using working with clients for years. I just didn't rename it, rebrand it until about two years ago. And uh, the Deeb stands for determine your mission, explore your options, brainstorm your path in. These are the three steps.

Speaker 3:

It's really 15, you know, five underage because you know, there's never just a part one and part two for me. These steps are going to help you hone in on what it is you actually want and how to get it. Because people, that's like the big challenge. People do not take the time to figure out what they want and put a plan in place. And that's what my system is designed for. So about, Oh, not even a month or two after I rebranded, I was going to self publish a book and I re met an agent and this is why I love LA. This is someone I heard speak like eight, 10 years ago. I'm at a workshop that a friend of mine put on that somebody in my live group whose goal was to network more was at an event and sat next to this agent was telling him about my group said, you have to talk to Deb.

Speaker 3:

We have a conversation. We're talking, we're talking. What's your book? I said, well, I'm about to self publish this. He said, don't this. If what you want to do is get your mission out in the world and help a lot of people, let me try and get this out there for you. And so he said some of your book proposal, it's about two weeks later and it's amazing that I have my first conversation with my publisher in December, 2018 and is just over a year later my books out. That's great. That's great. Which anybody knows publishing. That's fat.

Speaker 1:

Yeah. Yeah. It was very fast. Okay. So I want to dive into the dead method. So I wanted to run through these, each one by one by one and kind of, you know, have a discussion or help explain it a little bit more to the audience. So the first one is determine your mission. Um, and I think in your, your book you have, you like in the analogy to a road trip, um, and that you need to determine your ultimate dream. Um, can you kinda tell a little bit more about how critical it is to determine your mission and like what happens if you skip that step? Does disaster and career like you need, tell us a little bit more about determining, you know, the very first step, how do we do this correctly so that we're able to achieve our goals?

Speaker 3:

Well, it, it starts with that crucial step. Will the earth crumble if you don't determine your mission? Probably not. Will you get where you want to go? Probably not. It's really in the way the book is designed for. And my background as I mentioned before, is writing and communications and project management. And so it's really very easy. I call it goal setting simplified because the steps aren't difficult. You have to put in the work to figure out the answers that are right for you. But it's designed to be like, Oh yeah, I can do this. And then you just have to do this. So it all starts with determine your mission. What is your goal? Topia I manifest.

Speaker 1:

Yeah. Yeah, I have that as the next question. I was like, what is gold? Topia

Speaker 3:

gold? Topia is the life that you want when you close your eyes and you think, okay, what, what does the life I want look like? That's gold. Topia so you start with visualizing what does that look like? Um, and if you, you can meditate, you can brainstorm, you can do whatever it is. Most people have an idea of what that is though. And when you say what is the life you want, most people can tell you, well, I want to be the number one expert in this, or I want a multimillion dollar business, or I want to go to work at a job I love and then have family time. You know, everybody has that idea, okay, this is what you want, but what is your life really like? And sometimes that's a huge, huge leap.

Speaker 1:

Yeah. Yeah. You know, when something that I, I've noticed a lot is a lot of times when I talk with different people that will ask me for business advice, where we'll be chatting. I'm like, what do you want? And they're a very common one that I get a lot is why just want $1 million? And I'm always like, well, what, what will happen when that happens? Like if you were to get $1 million today, what, what would you do? Like what, what would you want out of that million dollars? I'm like, wow, what a nice car I want. And I was like, Hey, and what else? What else is there? And I think when you start to dive in, you realize what they really want as a result of that. So it isn't necessarily $1 million, but they're like, I want to be able to choose if I go into work or not or I want to be able to have people look up to me. And or things like that where they'll start to describe more about what they actually want as a result of that million dollars. But I think a lot of times that's just a very common, you know, element or, or what seems like a very common goal of I just want money.

Speaker 3:

Well, yes, well people want financial security, right? So you dive in and like I said, the first step is the visualize. So what is your life? What are you doing? You have this money, great. How are you utilizing it? What is, what is this, this thing? You know? And, and I say, you know, meditate. But for some people, meditating is going to the gym or cooking or just thinking. But a lot of people, if you ask them what they want, they know. You know, and sometimes when I was in school and I said this in the book, I want to try the great American novel. That was what I thought I was going to be one of those writers. You know, when you're a teenager and you're a writer, this is the goal. You, you have your cabin in the woods that you go and you write and then you reenter life and Oh my goodness, wouldn't that be awesome?

Speaker 3:

And over time, and I mentioned before I got, when I got my first break of a freelancing was probably a week after I wrote my first screenplay and just, you know, cause I wanted to write, but the nonfiction came a lot easier. I started freelancing a lot and that's sort of where I developed that expertise. So whereas when I was a kid, I thought, okay, this my first traditionally published book would be a novel. But it's this. And you know, now I can't imagine my life any different. I get to help people figure out their dreams. I'm like, live them. And that gives me so much pleasure and I have totally sidetracked. So it starts with visualizing, okay, what do you want? And then it goes to what is your current bio? You need to take an inventory of where you are now. What are your skills?

Speaker 3:

What is it that you have to offer that you'd like to either do more of or transfer to something else or what have you. Then you need to write your future bio. And that's where do you want to be? So you kind of, the reason I say you start with the current and go to the future is that way you can kind of gauge, okay, I'm here. I want to be there. What needs to happen between a a toZ or the beginning to the end of your road trip from here to gold. Topia and then the next step is to, uh, figure out your mission statement. So this is the, uh, the E no, no, you're still, we're still indeed like all the, I'm not going to say all D is a lot of introspection. What is it? Deep down in a lot of people will be like, I don't have time to do any of my dreams.

Speaker 3:

I commute to work and I've got a family and Lola, and if you can just even spend an hour a week or 15 minutes a couple of times a week to work towards something on like a side hustle or a project or whatever, it doesn't even have to be work, but something that you love. Maybe you like to bake and you don't do that anymore because you don't have time. Or maybe just maybe if you can have like an hour or two a week to bake and then the rest of your week, maybe it's not wonderful, but you can think about, Oh, what pie am I going to bake this week? Or what cake or, Oh, there's this great new baking show we're going to have the call to be on some day. You know, the whole wish fulfillment thing. What is it? What is something, even if it's just a little kernel of your life that will make your life better, what would that be and what would it take to get from here to there? So it doesn't even have to be a big thing. It could just be about changing a little part of your life and a little part of your life that you change into happy will impact the rest of your life. So it's really,

Speaker 1:

I do actually like that point that everything doesn't have to be big, that you can have little small, you know, goals that get you to a place where you're happy or it's something in your life that you're like, this isn't, I want to become a billionaire. This is, I want to be able to, you know, have this one element in my life. Just improve. Um, and I think all those little micro improvements can go. You know, it's funny, I spent the last three weekends with grant Cardone, who's a big motivational speaker. Most people on social media know about him. We did all of his Facebook ads for one of his tours. So seven cities, three weekends, every one of them sold out. Everyone was crazy. And his big thing is set goals like 10 times bigger, 10 X everything. It's like 10 X, 10 X, 10 X.

Speaker 1:

Uh, and it's funny cause I'm like, Nintex is impossible. And he'll get up on stage and he's like, just so you guys know, like, I never achieved 10 X. But he's like, I will when I said something, I want to, it challenges me to think beyond what I'm capable of. And he's like, if I think I can, you know, raise 500 million, I'm like, why couldn't I do $1 billion? Or why couldn't I do 2 billion? Like I'm always pushing it. And his thing was, you know, if you get to, um, if you shoot for 10 X and you end up only hitting three or two, he's like, you're still are doing a lot better. You know, you've got more, uh, that you've gotten further because you expanded your horizons, which really comes back to determining your mission and setting those, those goals that you want to go after.

Speaker 3:

Yes, absolutely. So, so you determine your mission, the who you are, what you want, why you want it. Cause usually the why you want. If it has something to do with beyond you, you know, whether it's your family or to help others or you know, motivate, whatever that is. And then from there you want to create a motto. So you've got your mission. Okay, I'm doing this because I want to share my talents with the world to help other people do X, make the world a better place, whatever made the world a better place, whatever. Yes, I said that. And then from there you kind of, you boil it down into a motto and the reason for that is you want, so goal setting simplified is basically my motto now. My mission is to help as many people as possible to find, plan and achieve their goals.

Speaker 3:

And that just boils down to goal setting simplified in that way every in the reason the motto is so important is because it's like your compass. So as you are working toward goal Tobia opportunities are going to come your way. You're going to get sidetracked. You're going to wonder if you should pursue certain paths and then you have your trusty motto to fall back on. Because if ever there's a question your model can tell you, if that is pointing you, is it moving you forward? Not every opportunity is going to give you a professional benefit, but some of them will give you personal benefit, right? So let's see, a speaking opportunity comes your way and it's in your area of expertise. It's a no brainer. You're going to go for it, right? Let's say a speaking opportunity comes your way, but it's not exactly what you want to be known for and it's going to take you away from your family for a week.

Speaker 3:

Then you have a gauge and say, well, is it worth it? Maybe not. You know, so, so that's, if you've got that, and then I tell you, and I mentioned this in the book, you put all these pieces together and you create a trip map. So I think people might, it's like a vision board, but it's my way of doing things and it's got your, your current bio, your future bio and your visualization. You know, is your face on a magazine cover is your movie poster out, you know, for screenwriter, uh, whatever sort of visual thing. And then you keep your mission and your motto on there. And it's something that now mine's like behind my desk, I've got like a little poster board. I've got my different little things on there. And then if someone's in my office, like, you know, turn it around and there's picture. So there are a lot of different ways this is, this is for you. Do you want to share it with other people? Fine, but if not, and it can be something just like a piece of paper with all your things that you can pull out or take a screenshot of whatever. Just so in the motto I think is the most important one. It's top of mind. You know what you're working towards, you know what you want and you're constantly keeping your eye on the prize.

Speaker 1:

I love it. I love it. Now the next step in the Deb method is explore your options. Um, can you walk us through the process of how people need to be able to explore their options once they have their roadmap, they know where they want to go. What, what happens next?

Speaker 3:

Okay, well they don't have the roadmap yet. We're still working on that.

Speaker 1:

Well you just said there was a, you were putting the

Speaker 3:

before and after. Yeah. Yeah. But now we've got to plan the trip. Okay. So the next step, the first step and explore your options is something I call directed journaling. And it's basically brainstorming with the purpose and the exercise. Is this a schedule three to five 15 minute appointments with yourself and you want to either do on paper or on the computer, whichever way you're more likely to write. That's how you should do this appointment time. Basically for 15 minutes while your instant pods going, you're going to brainstorm what you think it's going to take you to get from point a to point B. So what is going to, what might make your current bio happen? So you want to do this a few different times and the trick is not to read it until after you've done it a few times because then you're going to go and look through everything and see where your common themes are, what holds the most interest.

Speaker 3:

And then from there you can do research. You reach out to your network. I said before, I love making new friends because that's what's going to get you from point. You know, you're not driving alone all the time. You're visiting friends along the way. If you are building a business and you need a web designer, you know, someone who knows someone or one of your people know this. You know, if you're looking for a publicist, okay, who am I network knows this. Um, or if you want to do a career change, let's say you're looking to do something completely different with something completely different. You want to become a videographer, your content person, your writer, video's always intrigued you. Well before, what does that mean? What education is required? Um, am I going to need an internship or should I just go to school? Or what are the different steps?

Speaker 3:

That's when you reach out. What you want to do is you're brainstorming, you kind of calling it down to like 10 things from the 10 things you want to go to like five things, do a little bit of a deep dive into the different five different possibilities and then maybe pair down to three. And that's where you're going to really do the work. You want to talk to people in the fields that you're interested in. Or let's say you want to do tee shirt business and you don't know anything about distribution or printing or whatever. You're going to see who, who, you know, you'll do some internet research, but also people research to HUC to people. Get the details of what such a path would require. What do you need to know? So it's um, explore your options is the information gathering research. And by the end of it, hopefully you will have said, okay, I want to pursue a different career. I want to build this business. I want to write this book. I want to have work life balance. I'm going to do this project with my family. So it could be any one, two, three combination. Usually work life balance. You want that in there anyway, right? Because what's the point of all this working stuff if you're not going to be able to enjoy the time with yourself, with your family or me time, what have you. So that's why those are the four paths that I give examples up throughout the book.

Speaker 1:

Okay, great. And then the last step is going to be brainstorm your path. So can you walk us through that step? Yes, I can. So the first thing

Speaker 3:

you want to do for this step is brainstorm everything you think you need to do. And this is where it goes into your, um, your dream goals, your tasks, and everything in between.

Speaker 1:

So if we went back to the videographer example, this would be like brainstorming. Like you're lining up, I'm going to need a camera. I'm gonna need a video camera. I'm going to need some sound equipment. I'm going to need a studio. Is that what this is? Writing down everything you would need,

Speaker 3:

not just everything you need. You would need to have, but everything you would need to do. So it would be, um, education. Um, I needed to take classes, I need an internship, I need to get equipment, I need to rebrand myself. I'm going to need a new website. I'm going to need this, I'm going to need it. That basically everything, new business cards. And maybe part of that you put into the goals of those. I want to, I don't know what the videographer award is, but I want to win that. You know, I want, I want to be the GoTo person for anybody who's doing something that's sports related or entertainment related or just I have, um, I met a sports photographer was in one of my, my workshops last week. I know someone who does photography for movies. So there are so many different elements in the videography photography. There's so many different ways you can go. I want to do a web series. Basically you want to write down everything that's in your head that you want to do this, a goal or a task or an action item or whatever you want to. I have a broken down then into there's longterm goals are made up of short term goals. Short term goals are made up of benchmarks, benchmarks are made up of action items or tasks. So

Speaker 1:

well actually I really liked that. That's very, it's very correct how it actually is structured. Yeah.

Speaker 3:

So what you wanna do is you want to, so after you've brainstormed your list, I'm jumping ahead big shock. You want to divide it out into personal goals and professional goals and then you're going to take your PR, we'll start with your professional goals. You want to categorize them. So I want to be a working videographer. That is the longterm goal. What three short term goals need to be done? Um, I need to create my studio would be a short term goal. I need to get the education would be another short term goal. Under the short term goals is okay I need to get the education, I need to research where I can do this. Am I going to do an internship or am I going to do schooling or is it going to be both? Those are deciding what or where. The education is coming is the first benchmark, and then getting educated is another one.

Speaker 3:

And then, okay, I'm educated. Great. In tandem with that is building your studio and you're building your studio. And then I guess another short term goal will be building your online presence a, once you're able to do the work, you want people to be able to find you. So building the studio, maybe it's find the space, find the equipment, budgeted out, saved money, you know, all these different benchmarks we'll build into building the studio and the online persona, which could be for any business, not just this one, but it's good example is, okay, I need to build a website, any of my social profiles, okay for building my website, I need, I've benchmarks of figuring out all of my social branding. I'm getting my URL and then also deciding what is on my website and what are my graphics. So all those different things go into those pieces. They build up. So in this brainstorm your path, you start with the big picture of everything, boil it down, categorize it, then you want to map it out. So you figure out what needs to be done by when. And then there, there are worksheets and charts in the book to help you visualize this a little bit better. But then you map it out and you give yourself deadlines. Okay. And then you succeed

Speaker 1:

and that's it. And then you become the president of United States. That's it. You all the way to the top. Oh, I love it. I love it. Well, I mean [inaudible]

Speaker 3:

go ahead. I just have to, we, we ignore the personal goals. Never ignore the personal goals. Um, because a lot of personal goals go in some of your personal goals. You can map the same way that you map the professional goals by breaking it down. Others are just lifestyle changes. So one hour week do this and half hour week do that instead of going out to eat every day. Maybe you only go out to eat once a week and you schedule time for how the other, how are you going to incorporate the lifestyle changes?

Speaker 1:

Yeah, I'm not going out to eat. I'm going to get an instant pot. [inaudible].

Speaker 3:

So, so that's how, that's the rest of the B and the depth method. So, and then you want to pick your favorites, prioritize, map out your trip and then you do it. Now it's the end.

Speaker 1:

No, I love it. I love it. Such, you know, wonderful advice. You know, as we kind of, as we wrap up the show today, is there anything else that you would say to, you know, business owners or people that are listening now? Um, in regards to goal setting that you've seen from the people you've worked with, um, or any advice you would give as kind of a final statement or words of wisdom to them?

Speaker 3:

Well, can I do two final statements? Yes. Okay. Thank you. So the only, the first half of the book is the dev method. The second half is all about tips to help you succeed. So, and what you really need to do and you want, one big piece of advice among all of them is you need to prioritize yourself. You need to say, this is my time. I want to work towards this goal and schedule it into your life. Because you have to choose you. Yes, you have family and life obligations and work obligations, but you can choose you for a little bit each week and build something that will make you happy and create a better life for yourself. Oh, I love it. What a wonderful vice.

Speaker 1:

Well, thank you so much for being on this show. Can I, can I borrow this really quick? This is the book for anyone who hasn't checked it out yet. It's brand new on Amazon. Your goal guide by Deborah Ecker lean. Check it out if you want to learn more about goal setting. Thank you so much for being here and sharing your advice and your wisdom.

Speaker 3:

Thank you for having me. Like I said, favorite topic. Um, because I want people to succeed. This isn't, this is about my mission to help others achieve their mission. So I appreciate you having me on, so I get to chat on goals. Great. All right, let's go cook some food. Okay.

Speaker 1:

All right. Thank you guys for joining us and have a great day and we'll catch you on the next episode.

Speaker 2:

Thank you for listening to the Duke. Of digital podcast with Brian Mitt, one to network with other business owners. Join our exclusive group at facebook.com/groups/duke of digital fancy the Duke. Leave a five star review on your favorite podcast app and you can be mentioned on the show. The Duke of digital was produced by advertisement and recorded in Hollywood, California. All rights reserved.