DJ Khaled, Crafting Your Persona - How's It Cousins Episode 22

Break from interviews this week to look at one of social media's most interesting personas, @djkhaled Whether you know him for @FirstWeFeast #HotOnes antics or the newest @WeTheBestMusic track you're sure to recognize! Check out on YouTube & #podcast svcs!

Intro and outro music adapted from "Arcade Montage" by Lee Rosevere

http://freemusicarchive.org/music/Lee_Rosevere/Music_For_Podcasts_3/08_Arcade_Montage

Used under Creative Commons Attribution License (CC BY 4.0)

https://creativecommons.org/licenses/by/4.0/

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Chapters

• 0:15 Intro
• 2:20 We The Best Music Branding
• 7:59 DJ Khaled and Crypto Sponsoring?
• 20:21 Failing Hot Ones
• 35:31 Controversial Remarks
• 43:10 Pitch Perfect Discussion
• 57:28 The Khaled Persona
• 1:05:30 Outro