Elevate Medical Affairs Podcast Channel

Stakeholder Expectations and Collaboration in the Evolving Healthcare Landscape: ep 5 Partnering with Commercial R&D

February 11, 2020 Medical Affairs Professional Society Season 2020 Episode 5
Elevate Medical Affairs Podcast Channel
Stakeholder Expectations and Collaboration in the Evolving Healthcare Landscape: ep 5 Partnering with Commercial R&D
Chapters
Elevate Medical Affairs Podcast Channel
Stakeholder Expectations and Collaboration in the Evolving Healthcare Landscape: ep 5 Partnering with Commercial R&D
Feb 11, 2020 Season 2020 Episode 5
Medical Affairs Professional Society

In theory, successfully commercializing a product is straightforward; in reality it is not. In this comprehensive discussion, Matthew McLoughlin, MD, ex-Head of Advisory Services and Head of the Executive Committee for Kinapse is joined by Gustavo Kesselring MD, current Academy Vice President for the International Federation of Associations of Pharmaceutical Physicians and Pharmaceutical Medicine (IFAPP) to discuss evidence generation to meet the needs of external stakeholders, the ability to bring actionable insights into the company, and the need for revamping of knowledge acquisition. 

Show Notes

In theory, successfully commercializing a product is straightforward; in reality it is not. In this comprehensive discussion, Matthew McLoughlin, MD, ex-Head of Advisory Services and Head of the Executive Committee for Kinapse is joined by Gustavo Kesselring MD, current Academy Vice President for the International Federation of Associations of Pharmaceutical Physicians and Pharmaceutical Medicine (IFAPP) to discuss evidence generation to meet the needs of external stakeholders, the ability to bring actionable insights into the company, and the need for revamping of knowledge acquisition.