Chew The Fatpad

Pricing & Money | Julie Horne opens up about her pricing strategy and being questioned by patients

October 13, 2022 Aesthetics Mastery Episode 129
Chew The Fatpad
Pricing & Money | Julie Horne opens up about her pricing strategy and being questioned by patients
Show Notes

What would you ask Julie Horne if you had 10 mins alone with her?

When my wife and business partner Miranda had that chance, she knew it was now or never...

She had to ask Julie Horne about money!

What followed was a fascinating peek behind the curtain of the money mindset of the world's undisputed lip queen.

You don't get to become Europe's most expensive lip injector without first overcoming hurdles like those she generously shared in this interview:

- What Julie did when patients challenged her higher prices

- How she dealt with cheap competition

- Whether we should even justify our prices in the first place

This video might just be the most important success advice you hear all year.

Let us know your biggest take away in the comments.

Here's Miranda Instagram where she shares mindset and marketing tips for injectors: https://www.instagram.com/mirandapearcemindset/

Here's Julie Instagram where she shares epic lip before and afters and many more helpful resources for injectors: https://www.instagram.com/juliehornelips/

Follow Dr Tim on Instagram here: https://www.instagram.com/drtimpearce/

Follow Dr Tim on Youtube here: https://www.youtube.com/@drtimpearce