The Marketing for Good Show

Meet the Local Legends Who Are Educating Communities on CBD Benefits

Teevee the Marketer

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0:00 | 36:02

I’m excited to kick off the "Local Business Legends" series by featuring House of Healing, a fantastic shop dedicated to promoting mental wellness through cannabis. Join me as I chat with the amazing Summer Hanson, the founder, and Tracy Bowen, the manager, about their unique journey from traditional medical backgrounds to the world of CBD.

Summer shares what inspired her to start this innovative business and how they’re breaking down the stigma around cannabis while providing real benefits to the community. We dive into some touching success stories from customers who have found relief from anxiety, pain, and more through their products.

Tune in as we talk about the importance of education and transparency in the cannabis space, making sure everyone feels informed and empowered. This episode is all about celebrating local businesses that are truly making a difference, so don’t miss it!

00:00:00:01 - 00:00:21:09
Unknown
Hello everyone, and welcome to the Teevee Marketing Podcast. I'm of having trouble saying that out loud because I'm working on rebranding it a little bit and also working on a new series titled The Local Business Legends series, in which I try to highlight local businesses much like this one we're in today, House of healing with. And today we're actually with the founder owner, Summer.

00:00:21:12 - 00:00:41:13
Unknown
Yes, I knew that Summer and manager Tracy and we're going to have a conversation. We're going to get into it here in a second. But I wanted to explain the series itself is to highlight local businesses that are doing some fantastic work, not just providing great services and products, but actually helping contribute to the overall benefit, health of the community.

00:00:41:13 - 00:01:06:02
Unknown
So how so healing came up as an it came up as one of those businesses that I think are doing just that because they focus on mental wellness and health as a whole. So summer, we'll get started with you. For right now, I'm curious to hear what was the impetus for this, because you come from a medical traditional nurse, which you can tell us more about that.

00:01:06:08 - 00:01:28:06
Unknown
But what triggered this massive different thing to do? Start a business in the CBD space? Yeah, it's been an interesting journey for me. So, a long time ago I was a nurse in the ICU. I worked at Baylor and the CV ICU, recovering open heart surgeries, heart and lung transplants, and then moved into the medical device world as a consultant, where I met my husband.

00:01:28:08 - 00:01:51:02
Unknown
And then we spent some time traveling, and then we had kids. And then I was a stay at home mom. And, you can imagine the, stress and anxiety and, sort of mental toll that, kind of that change takes. And as same time, my, one of my best friends from childhood, Brittany, who was my business partner, was opening her store in Abilene.

00:01:51:04 - 00:02:17:01
Unknown
And so she's actually the founder of the brand House of healing. And her store was open for about two years. And then my husband was also finishing his MBA. So he's really, you know, deep into the kind of business side of it, what's happening? And the entrepreneurial entrepreneurial space. And he identified cannabis as an industry that he was curious about and was interested in getting into.

00:02:17:03 - 00:02:41:10
Unknown
And we saw how Brittany was doing it so differently than anything that we had ever seen before. It wasn't a bait shop. It wasn't a head shop. It was a boutique that specialize in cannabis, but just from a woman's perspective. And I thought that that was so beautiful. And I had been a marijuana user recreationally. And it just I love this new approach to it.

00:02:41:10 - 00:03:07:18
Unknown
It was taking a lot of the, stigma out of it. It was just looking at it from a new perspective. And I saw the opportunity to use my own to help legitimize an industry that I knew was plagued with such stigma that it was like a barrier for a lot of people to access it. And so, it just became just a real interest to me to, to figure out how we could reach more people.

00:03:07:20 - 00:03:30:10
Unknown
For the benefit of the plant that I knew I had experienced personally and I had seen so many people around me, you know, had positive effects from, and I wanted to help provide that to our community. I love it, too. Syntactic. I, I obviously see the difference when you walk into the shop, you'll see a huge difference versus a smoke shop.

00:03:30:10 - 00:03:53:16
Unknown
I've only been in there once or twice. I've personally never even smoked marijuana in my life, even recreationally. But when I have stepped into those places, because I did have a lot of friends that did that type of work, it was it's it's it's really young. It's really dark. Everything is just different. But when you come in here, there's a there's a vibe and a culture in here that is welcoming.

00:03:53:16 - 00:04:16:02
Unknown
So job well done. Thank you. Jeez, I'm gonna have to like Tracy. Tracy, for you. I have a question. Just in terms of you work here, you've been. How long you've been working here? I helped open the store. It's been more than three years. December was our third year anniversary. Congratulations. I heard there was a big party.

00:04:16:04 - 00:04:37:16
Unknown
What drew you to this space? And two summer. Well, Summer and Tyler were friends of mine for 15, 16 years. Before they before they offered to bail me out of the corporate sales environment. I had an entire career in corporate sales, and I found it more and more difficult to get up every day and go make money for other people.

00:04:37:18 - 00:05:01:08
Unknown
Very familiar with that. You know, corporate sales is real. It's competitive. It's dog eat dog. You can be a hero for a day. The next day you're concerned about layoffs and, you know, any number of things. You're crushing your quota one year, and then they just increase it the next year. Make it more difficult to to keep the same lifestyle.

00:05:01:08 - 00:05:24:14
Unknown
I mean, I had finally had enough, and, I found, you know, the the opportunity not only to work with, but friends of mine that I trusted. But to be able to help people, you know, improve their lifestyle. It's just a lot more fulfilling than pursuing the almighty dollar for someone else, right? Right. Speaking of how you're helping people's lifestyles, what are those benefits?

00:05:24:14 - 00:05:52:16
Unknown
Say you're finding have found CBD helps with, the majority of the people that come in are looking for relief from anxiety and for to improve sleep, to improve mood, if for pain and then some just recreationally. Once you add to that, would you is there any is are there any particular instances where you've had some personal stories from people walking in that of how they've have helped you share 1 or 2 of those?

00:05:52:17 - 00:06:17:21
Unknown
Oh my gosh, so many. Obviously, this isn't going to be everyone but individual success stories that maybe even rocked you a little bit. Yeah. I, I told you to leave those tissues out that I wasn't going to cry. So, No, gosh. I mean, we just last fall filmed, five testimonials. And that was that's honestly been the highlight of this.

00:06:17:23 - 00:06:40:14
Unknown
And career for me. This new career for me. And I reference it all the time. I'm just so proud of that. And I look back at it and, and amazed at the I reached out to five people I knew I wanted five. I had a list of 6 or 7 thinking, you know, some of these people are going to decline and every person that I reached out to was like, absolutely, yes, I want to do this.

00:06:40:14 - 00:07:02:13
Unknown
I want to share my story. And so that alone was so touching. And then just to hear the stories, and getting off alcohol, getting off pharmaceutical medications, just getting a good night's sleep for the first time, you know, after months of struggle, there's countless stories. Honestly, I couldn't, we'd be here all day. So.

00:07:02:14 - 00:07:25:20
Unknown
Yeah, just there's, like, no end to the to the gratifying feeling that we get from working here and working with people. Would it be safe to say that in three years you've changed a lot of lives? Yes. Mine included, yours included. How how would you say yours gives your story as it relates to the CBD? Well, in the beginning there was it just a lot of con fusion?

00:07:25:22 - 00:07:46:19
Unknown
I've never been in a business person before. I'd never been a boss before. You know, I never been in a, manager role professionally. So thank God for Tracy. But has he had. And he had that corporate experience, and he helped me with so many, it just operational things that, you know what? I just didn't know.

00:07:46:19 - 00:08:06:21
Unknown
I didn't know what I didn't know. And so I was so grateful for the guidance of Tracy. And he's been an amazing mentor to me. To get through that first year, two years of like, like what? How how are we even going to, you know, keep the lights on? How do we keep doing this? And, like, get to the, you know, while we're really in it.

00:08:06:23 - 00:08:42:05
Unknown
But this last year has been a revelation. Honestly. It's just I think about how I fit in this industry differently. I think about the longevity of my role in this, industry, differently than I did before. And, you know, I just feel like it's a special thing that I'm able to do, having the experience of an RNN and then, being able to come in, to an industry that's still very much growing and we're still kind of on the cusp of what it could be, and just show it kind of be a trailblazer in the industry.

00:08:42:05 - 00:09:04:12
Unknown
And I don't I don't mean that to sound out of I don't want to focus too much on myself or say that I'm the only one doing this. But I think that, you know, especially with like Senate Bill three and, all the regulations that there or, you know, the risk of taking THC away all together. I think that we're trying to set an example of what the industry can and should look like.

00:09:04:14 - 00:09:26:01
Unknown
And it should be regulated and it should be age gated, and it can be something that people see as, like a benefit to the community and to your general wellness. We just have to show people that it can be different. Absolutely. Are you tired of burning through your marketing budget faster than you can say, ROI by posting on social media?

00:09:26:01 - 00:09:50:19
Unknown
Crickets running ads, more crickets. Watching your marketing strategy flop like a fish out of water while you quietly sob into your coffee. Fear not, this episode of the Teevee show Podcast, brought to you by, well, Me Teevee, the marketer founder of Rockstar Marketing. Here to stop the madness. We take your marketing dollars and actually make them do something like work one video content and as a stop your audience from scrolling faster than they stop for a baby panda video.

00:09:50:20 - 00:10:13:02
Unknown
Yeah, we do that. So if you don't setting your marketing dollars on fire, there's a rockstar marketing. And let's turn those crickets into cash, if I may. Tracy, could you tell me, in your opinion, what are the big stigmas that we are trying to overcome? What are the psychological, beliefs that people have that we need to get rid of?

00:10:13:04 - 00:10:38:05
Unknown
Obviously it's going to take time, but what are those in your opinion? Good question. One of them is that the the products aren't regulated, which is entirely false. We are, in fact, regulated, you know, by the Department of State Health Services. Another is that it is for lazy teenagers, and you can't be productive, using THC, that's been around for a long time.

00:10:38:05 - 00:11:00:13
Unknown
And some of that, you know, goes back to the films that they made back in the late 60s and early early 70s propaganda, when, in fact, there are specific types of THC products that do, in fact, just relax you and basically, help you shut off your mind so that you can, in fact, relax and sleep.

00:11:00:15 - 00:11:19:01
Unknown
But there are other products with THC that do the opposite. They can be very creative, very energetic. We have a lot of products that help people stay on task, when in fact, they, you know, without the product, they may have a hard time focusing on a specific task and getting it done or doing it properly.

00:11:19:03 - 00:11:39:11
Unknown
And so, a lot of it is people that haven't tried the products, they've they've only heard, you know, the negatives associated with it. And, you know, until you've, you've tried the right product for the right place in the right time. Then it's hard to understand the power that these products can really have when used properly.

00:11:39:11 - 00:12:05:03
Unknown
What would you say would be a major difference in how you are branding and displaying and selling the products versus, what is, the preconceived notion of the, the, smoke shops? What would be one of the major? I see it just by stepping in here, but if you could share that with the audience. Well, our packaging for one is is not, confusing it it is what it says it is.

00:12:05:05 - 00:12:27:11
Unknown
It's very clear what it is. When you're looking at it, it can't be confused with something that might be intended for children, which is, a big topic that the state legislature is discussing right now. We, our policy is to, only sell to 21 plus. That's something that we hope the state will enforce.

00:12:27:12 - 00:12:46:15
Unknown
After this, legislature closes. And, but it's something that we feel is the right thing to do. And, so that's been our policy since we opened, so no THC sales to under 21. That's clearly marked on our package. Our packaging has QR codes that you can scan that take you to our certificate of analysis.

00:12:46:17 - 00:13:04:08
Unknown
We've like that for every single product in the store, so that you can see how much THC is in it, or if there's zero THC, which several of our products have zero THC. You can see all the panels, cannabinoids. You can see, that there's, you know, no heavy metals, there's no additional chemicals cutting agents, that are found in some products.

00:13:04:10 - 00:13:26:04
Unknown
So just a total transparency, is what we have with our packaging, with our presentation. It looks, not sterile, but it's displayed in a way that it's it's bright and, you know, it's it's well lit in here. It doesn't feel dark and intimidating or young. I feel like, part of it is that it doesn't feel like you're hiding anything.

00:13:26:05 - 00:13:48:11
Unknown
No, like the feel. The overall vibe is you're not trying to hide information or yourself. Yeah. That's right. You're being really clear about it. One of the things that I've encountered, I've been experimenting with psychedelics and as I'm researching and understanding it, this knowing that there's so much crap out there, yeah, that's mislabeled. And there have been deaths because of it.

00:13:48:12 - 00:14:09:08
Unknown
And I feel like you guys are really trying to be the anti that you're trying to stand, be a beacon of hope for everyone else. And I applaud you for that. Which leads us straight into the the state Bill three. Senate Bill three, if you could, tell us about that. Let's imagine that I don't know a dang thing about the bill, which I don't.

00:14:09:10 - 00:14:29:06
Unknown
But what are the implications? What are the ramifications of if this were to pass and what's happening at the state that, we're trying to stop it from happening? And who's fighting the good cause to be the voice of reason? I'm happy to, but if I could kind of back up, read the rest. Another thing that really sets us apart is how we educate.

00:14:29:07 - 00:14:58:12
Unknown
Yes. Our consumers. Yes. Right. Being such a new industry, you know, we had to do tons of research on our own as we opened the store, as we began to bring in customers, and the more research we did, the more we found discrepancies and, you know, we really dug deep into the information. You know, we continue to and we found immediately that our customers had more questions than we did.

00:14:58:14 - 00:15:20:04
Unknown
So, the majority of the services that we provide, you know, in addition to the atmosphere and the labeling of the packaging, is we provide information, we we're giving free consultations for our customers to walk in the door and have questions. And you'd be shocked at the number of customers who walk in the door. They either know nothing.

00:15:20:04 - 00:15:40:12
Unknown
Yeah. Or they know a little bit, or they have bad information and have to be reeducated. So education is is huge. We want to make sure we when I first came in here, that was that was an impression I got because I came in here with my, fiancé Carla. I, and I started immediately heard the conversations and the education.

00:15:40:14 - 00:16:00:12
Unknown
And the more that I was getting into the space just from a user, I guess the more I realized there's a ton of questions I have, because I also was raised in an area where the entire just say no. Yeah. And that's where the stigmas come in from, from that, that education. I immediately felt more relaxed because of it, because I still don't know what I don't know.

00:16:00:12 - 00:16:19:07
Unknown
And the stuff is it's a little overwhelming because you're also kind of fighting some preprogram. That's right. Material. But I did, and thank you for bringing that up, because it is something that I love about you guys. I always feel like you're informing, even when she brings home, she'll bring home, the slushies. Yes. And she experimented with a different one.

00:16:19:07 - 00:16:32:18
Unknown
I'm like, okay, I know I'm a little nervous, different than the last, but I'm gonna need you to explain to me. And she she told me that because, for you, who's behind the counter informed her thoroughly on what it was about, that it was going to be a little different. And it was, a little bit of.

00:16:32:18 - 00:16:59:02
Unknown
Right. But it was, but I didn't it was not unexpected. You weren't caught off guard. I was not caught off guard. But back to the SB. Yes to three. Yes, it's Senate Bill three. And the the Senate, it's our lieutenant governor, Dan Patrick, that submitted this bill. And it has in fact passed the Senate. It's very unlikely it will pass the House because it's it's a fairly ridiculous claim.

00:16:59:02 - 00:17:29:08
Unknown
Let's get there. Right. What the bill would do if passed, it would make all hemp derived, THC products illegal. So it's a total ban. The we're down 2.3 now is what's federally legal. This would reduce it to 0.0001. It's a level that you can't get to. You wouldn't be able to produce even a an isolated CBD product.

00:17:29:10 - 00:17:56:09
Unknown
It's going to be really difficult to have less than 0.0001 delta nine THC. So it eliminates all CBD products. CBD, all those products will be illegal. And and we have several concerns. Our main concern is the fact that it's going to drive our customers back to the black market and ultimately the cartels. Right. And, you know, I read articles daily.

00:17:56:11 - 00:18:19:13
Unknown
Yeah. About, you know, the the problems with black market, and how in some cases it's laced with fentanyl. And so it's caused multiple hospitalizations in some cases death, because it doesn't take very much for fentanyl to, to kill a human as insanity. And, and there's never been any death from, a THC use. And so it's confusing.

00:18:19:15 - 00:18:43:23
Unknown
The other things that, that, that are confusing about this bill is he's giving essentially three reasons why he wants to ban THC products in the state of Texas. Where are the one is he says that it's available to children, which is certainly not true in our case. Right. I don't know of any reputable businesses that don't take it upon themselves to educate, even though it's not required by the state.

00:18:44:01 - 00:19:03:00
Unknown
We would like it to be so that other businesses will fall in line. Does he assume that because it isn't strictly stipulated that people are just willy nilly walking in here and selling it to kids? How does it how does somebody just come up with that idea? That seems silly to me. It's impossible to know because it gets even more ridiculous.

00:19:03:00 - 00:19:24:20
Unknown
Okay. Oh, continue. I'm sorry. I made at number one one. One of the adjectives used in their in their verbiage is that it's life threatening, which of course it's not. Now, buying marijuana from the street and or cartels is in fact life threatening because that's where they're finding it's been laced with cyanide. So. Okay, that's where you're going with this.

00:19:24:20 - 00:19:53:00
Unknown
Yeah. He's also claiming, you know, in addition to it being available to children and it being, well, I guess the third is he's saying it's it's mislabeled. It's not labeled properly. And so adults don't know what they're getting at, when in fact, that is actually part of the requirements that we as a, as a license, we are required to a lab test our product, and we carry certificates of analysis for all of our products.

00:19:53:00 - 00:20:16:10
Unknown
We have QR codes on our packaging that takes you to that CoA, so that you can see that has been lab tested. So the three reasons that he's giving the public for his wish to ban the products, all three involve ID one easily. And that way we can we can really only guess, you know, what his actual motives or period is.

00:20:16:14 - 00:20:36:16
Unknown
And so I know that I want to, you know, make my estimations on public record. But it's about money. Of course. Right. Do you I, I have heard that there is there was somebody I want to say was a local, politician, a local state representative. They introduce a different bill that expanded it. It was that is that true?

00:20:36:16 - 00:20:56:04
Unknown
Did I imagine that if you were familiar with that, it is true. And it's the reason why we don't think there's any chance it's going to pass through the House of representative, because this is the House of Representatives that are taking an opposing view. They're they're writing bills in an attempt to change it from schedule one to schedule three.

00:20:56:05 - 00:21:20:03
Unknown
Okay. And for anyone that doesn't recognize, what that means is, is it's, you know, marijuana is currently schedule one, and it never should have been, because in order to qualify as a schedule one, you know, it has to be addictive. Which THC products are not physically addictive. There has to be a high, occurrence of abuse, which there isn't now.

00:21:20:03 - 00:21:48:21
Unknown
There are for other legal products in the state alcohol, cigarets, caffeine. Right. Prescription drugs. Right? Right. I forget the third one. Does that have to be? Yes. I forget the third, but all all three of them. THC really don't apply. Does not does not apply. When I saw the second one or actually I think I saw the second, the, the one in support of it in expanding what's possible.

00:21:48:23 - 00:22:08:01
Unknown
I was excited because I, I hear the stories of how it truly is helping people, even if you just focus on the military and the PTSD and how THC can dramatically help that or some of the other psychedelics. But then obviously then you hear the this bill that's being introduced and I'm wondering how we will go. I'm open to your point.

00:22:08:01 - 00:22:34:21
Unknown
That is, we have some reasonable individuals that will fight it enough to where it never goes through, and you feel confident that it won't. We do, and other reasons financially is the fact that the me, the hip industry in Texas as of 2022 was $8 billion and employed more than 50,000 people. There's a legitimate reason tax. Absolutely. Foundational tax reason that it should stay because it benefits us as a, as a population, but individuals as well.

00:22:34:21 - 00:22:58:16
Unknown
Absolutely. Yeah. And forcing an $8 billion industry into the hands of the cartels. Right. Yeah. Makes no sense. And then you've, you got 50,000 people that will be unemployed that are going to be collecting unemployment. And you know that the cost to the state is over $700 million. It just it makes it makes no sense. I mean, think that there's over 8300 retailers in Texas.

00:22:58:16 - 00:23:24:03
Unknown
Okay. And, imagine all the lease agreements they're going to be broken and the impact on the local economy, dramatically, it would be. It'd be horrible. I think the CBD in these types of shops are a case study to me of what's possible when you legalize it and you have, legalization in place, you have regulatory regulation, thank you, regulation in place to help people.

00:23:24:05 - 00:23:45:20
Unknown
And on the flip side of that, if you make it unlawful, it those individuals are still going to look for health. Yeah. And that's why the black market is exists. So yes it's going to create problems. You've helped alleviate it. They now we can walk around in the in the in the sunlight and be able to to consume these things in a, in a way that actually benefits us in that puts us in danger.

00:23:45:20 - 00:24:03:03
Unknown
And, and I, I didn't realize because I've never played in that space, the illegal stuff to where I started reading on the psychedelics and the fears are the fentanyl being laced with it, which is crazy to me because I'm like, why would you do that to your customers? Even as the black market? Why would you kill your people?

00:24:03:05 - 00:24:25:14
Unknown
Because it's cheap. Yeah, it's cheap to substitute it in here. It makes it it makes it a stronger product, a more sought after product, unless it kills you. Unless. Yeah, but that's the risk they're willing to take because there's enough people that still come to them. Right. But I do that when we can do this legally. Well, and Tracy was just sharing an article this morning out of oh was it Atlanta.

00:24:25:16 - 00:24:51:00
Unknown
Or the state of Georgia that had decriminalize marijuana and seen that their violent crime actually went down after legalizing because their police force could reallocate. Wow. Resource focus more on violent crime versus pursuing marijuana on a stupid things like this. Hey, remember earlier when I told you about rockstar marketing and how we could stop your marketing strategy from flopping around like a fish in the desert?

00:24:51:02 - 00:25:09:20
Unknown
Yeah, that's so true. But maybe you didn't catch that. Maybe you're thinking, oh, I'll just keep throwing money at random ads, I'm sure. Something to say eventually, right? Wrong. Spoiler alert it won't. Look, you don't want to be that business owner that keeps trying to solve their marketing woes or duct tape and wishful thinking. You need results, need Rockstar, not marketing.

00:25:09:23 - 00:25:38:12
Unknown
So if you're finally ready to stop a slow motion train wreck, that is your current marketing plan. There's a rockstar marketing. Let's make your business the rockstar it deserves to be. Otherwise, enjoy those crickets. And now back to our show. Insane. I have a just a random question. Either one. Or you can ask this if CBD had a dating profile, what would be a three word description to to tell you what they were all about?

00:25:38:14 - 00:26:07:02
Unknown
Oh my gosh. So you see it, I, we I guarantee you, Tracy and I have never had a dating profile. I figured it was. Where do old. Okay, three words to describe CBD. I mean, release. I don't know if that's a good description. Word release. Halo lift. Yeah. Calm is fun. Yeah.

00:26:07:02 - 00:26:26:04
Unknown
The first thought the Kingdom online was stable. Stable? Yeah. The CBD. Oh. That's good. If it's a dating stable, that's good. Yeah, I know you're gonna have something more creative. More? Tell me more about that. Yeah, well, it's funny because I, I heard a conversation with my wife on the phone just last night with a friend of hers that is now divorced and back into the dating world.

00:26:26:04 - 00:26:48:16
Unknown
Good for her. And I heard her side of the conversation talking about how. Yeah, well, I mean, at least there's some stability there. So I can imagine, you know, what it's like to be out there in the dating world and the lack of stability and how once you find another person that you know, where you feel like there's some stability, that's the way you want to hang on to it.

00:26:48:16 - 00:27:26:00
Unknown
Yeah, yeah, yeah. CBD products are there's more than than just CBD that are known to be mood stabilizers in the plant. And there's there's 130 different cannabinoids found in the plant that we know of. And several of them are mood stabilizers. And so it really helps people, in some cases calm their mood. Right. There's there's a lot of people with stress and anxiety that have tried pharmaceutical medications with no results whatsoever, and they find that our products help them immediately and consistently.

00:27:26:02 - 00:27:46:08
Unknown
And that's only a few reasons why you would choose our products over a pharmaceutical medication. Absolutely. One of the things that I so I went to a, a psychedelics conference last year in Las Vegas, and I was learning, trying to understand there was an individual there. He's a, a surgeon and a doctor in his previous life.

00:27:46:10 - 00:28:12:23
Unknown
But he said that the that's the cannabis plants seems to have a multitude of elements to it. They're going to help the humans, human beings, the experience of being a human being. And he goes on to say that the, the anxiety and everything that we feel, we're obviously living through that. So if cannabis and THC can help an individual feel less stress, less anxiety, then they can actually live a more fulfilling life.

00:28:12:23 - 00:28:48:05
Unknown
They can parent better, they can show up to work better, they can be more productive. But knowing that there is this plant that has existed for thousands and thousands of years and been used in so many cultures and so beneficial, it just boggles my mind. And he went on to say, and this is also new information for me, he said that I want to say before the turn of the century, 1900s of this century, but pharmacists were required to be able to create a tincture of cannabis because we used to be used for so much, and in that society, in that culture, to help with a lot of pain or whatever was going on

00:28:48:05 - 00:29:06:10
Unknown
in their lives, it was just a one, useful for all types of different things, which speaks to what you're talking about. And for me, I was absolutely floored. Like it used to be legal. It used to be all these beautiful things that could help individuals and to know that we're here. And there's a bill that's saying quite the opposite, with little to no proof of it.

00:29:06:10 - 00:29:30:11
Unknown
And we're supposed to just stand still. Yeah. What's funny is you're right. It used to be part of our pharmacopeia, right? And the reason it changed then was all about money, because the cotton industry and other textiles felt threatened by hemp. Because it grows faster. It was. It's cheaper to cultivate. And it was a threat to their businesses.

00:29:30:13 - 00:29:56:21
Unknown
Right. And so the people with money back in those days got together, the lobbyists, the politicians. That's why it was made illegal in the first place. That's why it was scheduled as one when it of course, it it shouldn't be. And the reason it's on, you know, under fire right now is for the same reasons about money, but our, our bodies, actually have a system that receives the cannabis and, and, and puts it to use.

00:29:56:21 - 00:30:22:18
Unknown
And I think that's what you're talking about the endocannabinoid system. Like there's like almost a perfect match. That's right. The cannabis has and what our bodies are receiving. Correct. Yeah. Yeah. There's a physiological system within our bodies called the endocannabinoid system. And our bodies have many physiological systems the cardiovascular system, the neurological system, the digestive system. And those are isolated, you know, to our brains, our guts, our hearts, our lungs.

00:30:22:20 - 00:30:53:14
Unknown
But the endocannabinoid system is unique in that it has receptors throughout those other physiological systems. And so those are found throughout our bodies. And, you know, are able to receive those cannabinoids sort of where they're needed to do the things like reduce anxiety, reduce inflammation, improve sleep. The entire job of the endocannabinoid system is to restore our bodies to homeostasis, meaning balance, right to regulate, regulates up and down and keep us even keel.

00:30:53:16 - 00:31:21:07
Unknown
Yes. Yeah. The art. We have our own endo cannabinoids, right? That we produce naturally, that we have deficiencies because our diet has gotten so poor over time. So it just so happens that the phyto cannabinoids that are available in the cannabis plant binds with the same receptors. And so by consuming the cannabis plant, it goes and finds those receptors that are void of our natural endocannabinoids.

00:31:21:07 - 00:31:51:06
Unknown
And it binds with those. And so it helps us get back into homeostasis. And it regulates both up and down. Fascinating. Yeah absolutely. First as inflammation calms your mood, it does any number of of very, very helpful wellness. Thanks. So the majority of us here consume a full spectrum CBD product consistently daily. Because if you consume roughly 60mg daily consistently then it stays in your in your body consistently.

00:31:51:08 - 00:32:29:03
Unknown
And it helps to reset your circadian rhythm. It's fairly magical. That might be what Carla came home with the other day then. Yes it is. Yeah. She has me taking a dropper of it to, improve my already charming self. Yeah. So. All right. Well, is there any are there any final thoughts that you would like to share with our audience, with the public, as it relates to your shop, as it relates to the SP3 that you would like them to know that maybe I wasn't able to to ask anything, that you haven't been a great conversation, but I just hope that the takeaway is open mindedness and just a willingness to maybe

00:32:29:03 - 00:32:49:17
Unknown
come see us. Come see us. Yeah. Just talk. Talk to one of us here and find out what's happening. You know, directly from the horse's mouth. You know, visit us and get to know us. Because really, our passion is to to be a part of this community, to be good neighbors, to just help us all feel better.

00:32:49:19 - 00:33:15:02
Unknown
Did you have a thought? I would say that, it's it's not your your doctor's fault that he or she doesn't know anything about plant medicine. Because the medical schools and their ongoing education is absolutely funded and controlled by the pharmaceutical companies. And so they just don't know that. I mean, they're, It's not that they don't want to prescribe natural medicine.

00:33:15:02 - 00:33:37:23
Unknown
They just don't know how to prescribe it. And so, in order to get good information about plant medicine, it's important to come see a, a specialist, do your own research. Of course, we invite all of our customers to do their own research before or after they come visit us. But the information is there, whether it's us or elsewhere.

00:33:38:01 - 00:34:00:14
Unknown
Yeah. Look into plant medicine, because I found it to be so much more beneficial than any pharmaceutical, you know, without all the side effects. Yeah. Or addiction. Yes. All of that, deaths. Yeah. Someone that someone in America dies every 19 minutes from a an overdose of a pharmaceutical medication. Accidental. And that's most of those are accidental.

00:34:00:14 - 00:34:23:15
Unknown
It's the most unfortunate and ridiculous thing at the same time, I get a kick out of a maturity style networking. One of the things I get a kick out of and made me feel like we are transitioning in terms of how we are perceiving it as a general public is how well people speak of you and and the product and the shop, how they, they talk about how they're able to sleep, how they're less, how feel less anxious.

00:34:23:15 - 00:34:45:13
Unknown
I'm hearing them in real time, older individuals that are giving it a chance. The younger individuals are more open, obviously, but the older ones, because it was a massive propaganda that was pushed on us. I don't want to get too much into it, but to hear them adamantly proclaim how you have helped them and their puppies, even because I think you have stuff.

00:34:45:15 - 00:35:06:10
Unknown
Yeah. So it's it's the fact that it can help so many creatures is is fascinating and I love it. I, I something I had never even considered. So with that, unless you have any final words, I'd like to thank you for being a part of this. You are legends. You are definitely changing the mood and the health of people that are coming in.

00:35:06:13 - 00:35:21:07
Unknown
And I will definitely also invite you to come in here if you have questions or if you're you're still feeling like, well, yeah, that of course they'll say that it's in their best interest because that's what people will say is come in here and actually talk to them and find out what it's about and check it out, because you're going to be floored.

00:35:21:07 - 00:35:40:09
Unknown
Is not a hole in the wall type of joint that is doing these things that they're proposing supposedly doing, bad labeling, selling to kids. You come in here is going to be quite clear that those things are not true, and probably not true for most of the industry. But with that, my name is Teevee. This is summer, and I got it.

00:35:40:09 - 00:35:59:02
Unknown
Tracy, in real time. I just kind of thank you for tuning in. I will make sure to have information about the shop, in the description, in the show notes and everywhere to make sure you come in here, check them out and find out what this is all about, what CBD is about, what THC is about, and hopefully improve your health as well as those in your in your circle.

00:35:59:03 - 00:36:02:01
Unknown
Thank you again. My name is Teevee and I'll see you later. Bye.