The Medical Aesthetics Legal Roundtable

The Practice Sales Podcast

The Practice Sales Podcast
The Medical Aesthetics Legal Roundtable
Sep 08, 2025 Season 1 Episode 21
TUSK Partners

In this episode of the TUSK Practice Sales Podcast, Kevin Cumbus is joined by Jonathan Eskow, Founder of Eskow Law Group, Justin Marti, Founder of Marti Law Group, and Craig Woods, member of Dykema's Dental Service Organizations Group, to discuss the crucial role legal documents play in building, scaling, and selling medical aesthetic practices.

The conversation dives into the often-overlooked challenges of structuring partnerships, drafting accurate operating agreements, securing enforceable employment contracts, and navigating equity in transactions—critical steps that determine whether a practice is protected, scalable, and ultimately attractive to buyers. Kevin, Justin, Jon, and Craig share insights on what it takes to safeguard value, avoid costly pitfalls, and position a practice for long-term success.

Episode Artwork The Medical Aesthetics Legal Roundtable 55:37 Episode Artwork Hiring Right: How to Recruit & Keep the Team That Grows Your Practice 50:49 Episode Artwork Building a Smarter Aesthetics Business at The Aesthetics Show 2025 30:17 Episode Artwork Private Equity & MSOs: What's Next For Aesthetic Practice Owners in 2025? 35:00 Episode Artwork Top Deal Terms To Know When Selling Your Medical Aesthetics Practice 29:46 Episode Artwork Diagnosing Success: Patient Acquisiton & Marketing Metrics 32:26 Episode Artwork Financial Foundations For Maximizing Practice Success 31:22 Episode Artwork Behind The Curtain: Specialist vs. Generalist M&A Advisors 19:28 Episode Artwork The Insider's Guide To Healthcare Recruitment 29:11 Episode Artwork Legal Considerations for Healthcare Practices 28:27 Episode Artwork Top 3 Profit Killers In Medical Aesthetics Practices 40:07 Episode Artwork Strategic Metrics: Leveraging KPIs For Success In Healthcare Practice Financing 29:03 Episode Artwork 2024 Specialty Dental Update 28:49 Episode Artwork The Seller's Journey | Gendus Dental Partners 32:34 Episode Artwork The Seller's Journey | The Truth Behind Selling Your Practice 52:58 Episode Artwork The Seller's Journey | How DSOs Value Your Practice 43:56 Episode Artwork 10 Most Common Dental Deal Terms To Know 13:43 Episode Artwork Specialty DSOs 22:20 Episode Artwork 2021 M&A Outlook 16:19 Episode Artwork 2020 Year-Ending M&A Recap 27:28 Episode Artwork M&A: The Seller's Journey with Dr. Amy Jackson of South Texas Orthodontics 32:59