From the Pasture with Hired Hand
Balancing life as a livestock breeder is hard work. Technological advances can help but also be nerve-racking. Molly Clubb and Jaymie Feldmann, partners in Hired Hand Website Software, interview guests who are succeeding at the balancing act of marketing, promoting and breeding registered livestock for maximum profitability. If you’re passionate about registered livestock, trying to start a breeding program of your own, interested in new herd marketing technologies, or just want to hear some great ranching advice then this is the podcast for you! Molly and Jaymie even share some comical stories about their experiences in the technology and ag sector over the past 15 years. Tune in!
From the Pasture with Hired Hand
2025 Website Trends Report: Animal Views, Search Patterns & Digital Marketing Data (with guest commentator Ryan Culpepper)
It’s our end-of-year special! We sit down with guest commentator Ryan Culpepper to unpack the 2025 Website Trends Report from Hired Hand–powered sites: what visitors looked at most, how they searched, and which pages actually converted. We dig into animal view data (by class, pedigree, and photo style), search patterns that drove inquiries and sales, and the rise of new breeds joining the platform—and what that means for marketing in the year ahead.
We also get practical about “digital chores”—the simple, regular tasks that keep a ranch website working: fresh photos, accurate pedigrees, clean sale pens, and smarter links between social, classifieds, and your site. If you want a tighter, more effective online presence in 2025, this episode is your playbook.
From the Pasture with Hired Hand:
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Newsletter: https://www.hiredhandsoftware.com/resources/stay-informed
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