Building an Inclusive & Profitable Business that Makes an Impact w/ Founders of John’s Crazy Socks Mark and John Cronin

FACT: The unemployment rate for people with disabilities in the US is double the national average.

That's pretty sobering, isn't it?! But here's the thing: There are inspiring entrepreneurs out there who are changing the game for people with disabilities – and Mark Cronin and his son, John, are two of them.

Mark and John are the founders of John's Crazy Socks, an e-commerce company that sells fun and colorful socks while also employing people with differing abilities. In this episode, they share their story of how they started John's Crazy Socks, the challenges they've faced along the way, and the lessons they've learned about entrepreneurship, business, and life. They also talk about how you can be an ally and advocate for others with disabilities in your own community, spreading happiness, and living life to the fullest.

Inspirational and motivational, this episode is a must-listen for anyone who wants to learn more about entrepreneurship, business, and social change!

Join us as we discuss:

(1) The story of how John's Crazy Socks came to be, and the mission behind the company

(2) Why giving back should be an important part of every business

(3) The importance of following your dreams and not letting a disability define you

(4) Why diversity & inclusion isn’t just the right thing to do, but it’s also good business practice

(5) How to advocate for people with differing abilities

(6) The value of building personal relationships with your customers

(7) What you can do to become part of the John's Crazy Socks community and help spread happiness!


Resources

Connect with Mark and John

Website:https://johnscrazysocks.com/
Instagram: https://www.instagram.com/johnscrazysocks/

TED talks:
Differently Abled People Want to Help Us
Hiring Those w/ Differing Abilities Is Good Business

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Chapters

• 2:14 Mark and John’s background and why they started John’s Crazy Socks
• 6:19 How they used social media to get their business up and running
• 9:05 Why adding personal touches to your business can be key to repeat customers
• 12:00 How they were able to take the business from $13K in two weeks to a $10 million dollar enterprise
• 13:02 The 5 pillars and business foundations John’s Crazy Socks was built on to make it a success
• 16:22 How you can do same day shipping for your e-commerce/product-based business
• 21:02 Common misconceptions when it comes to hiring those with disabilities
• 26:10 Biggest piece of advice for those wanting to start a business or side hustle
• 27:41 Get in touch with Mark and John