Entrepreneur with Diane Moura
Marketing and leadership tips on growing your startup or small business, plus interviews with successful entrepreneurs. From consulting with 30 of the Fortune 500 to launching a successful marketing agency and Fractional CMO firm, Diane Moura speaks with founders and industry experts who share lessons and tips on making your own venture a success.
Connect with Diane on LinkedIn @dianemoura
Entrepreneur with Diane Moura
Stop Marketing Vanity Metrics with Rich Smith
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In this episode, Rich Smith breaks down why so many marketing teams fail to connect with CEOs, boards, and buyers. He explains how vanity metrics, weak strategy, and poor messaging create growth friction, and why understanding human psychology, buyer pain, and AI-driven search behavior is now critical for real business results with Rich Smith
Visit https://getmymarketingplan.com/?utm_source=podcast and schedule your call today. We want to get to know you, understand your goals, and help your business get found by the people searching for you.