Ideagen Radio
Ideagen Radio
Catalyze Impact Ep. 1: Revolutionizing Dermatology: Dr. Nicole Hayre on Innovation and Patient Care
What if you could revolutionize your skincare routine with a pioneering innovation? Join us as we unravel the inspiring journey of Dr. Nicole Hayre, the visionary force behind Cutocin, who transitioned from genetics research to reshape the landscape of dermatology. Her fascinating story takes us from the laboratory to her boutique-style dermatology practice in Northern Virginia, where data-driven decisions ensure the highest standard of patient care. Discover the groundbreaking Cutocin skincare line, which uniquely leverages oxytocin through a botanical ingredient, and celebrate with us as Dr. Hayre shares the triumph of receiving a patent for her innovative work, underscoring her dedication to advancing dermatological care.
A trailblazer in cosmetic dermatology, Dy. Hayre shares her philosophy on life's journey marked by flexibility and openness. Dr. Hayre's joy in connecting with her patients reveals the enriching power of communication and friendliness, making it clear how these interactions enhance her practice and personal growth. With insights from her work at the Cosmetic Dermatology Center in McLean, Virginia, and her involvement with Cutocin, she invites listeners to engage more deeply with others and explore her contributions to the field. Tune in for a deeper understanding of how these two remarkable women continue to shape and inspire the world of dermatology.
#CatalyzeImpact #Cutocin #podcast
Learn More About Cutocin: https://cutocin.com/
View More From IdeagenGlobal: https://www.ideagenglobal.com/
Welcome to IdeaGen. Today. I'm honored to have with us Dr Nicole here, founder of Qtosyn. Welcome, Nicole.
Speaker 2:Thank you so much. It's a pleasure to be here.
Speaker 1:You know it's always a pleasure to have you at IdeaGen and you know it's just remarkable what you've done with this incredible product. So I'd like to start with, for those in our global audience that would like to know more, first about you, you have a background in genetics and this has influenced, obviously, your approach to dermatology. What Dr Hare inspired you to transition from a research-focused career to starting your own practice and ultimately, this new line, this new product, this incredible Ketocin.
Speaker 2:So it's an interesting journey. Honestly, I did do a lot of research in laboratories, worked with genetics, you know, grew cell cultures and analyzed things and all that fun stuff, and I did really have a passion for it. I enjoy research tremendously and I thought that that would be my ultimate pathway in life, but I do also enjoy being with people and meeting people and taking care of people, and so I did ultimately make that decision to become a physician with a practice where I'm seeing patients, and it was honestly a little difficult to give up research and it was a big decision for me. But then, ultimately, I found myself involved in some research through my practice. I help out with different companies from time to time, but you know, the research was a little different than what I was used to.
Speaker 2:But this, you know, looking at the science behind ketocin, was more up my alley, if you will, and it was exciting because I had this epiphany one day about how oxytocin is affecting the skin and when I started to dig into it and there was, you know, this genetic component of oxytocin being produced in the skin and affecting a receptor in the skin and having this effect, this protective effect, and creating, honestly, just the love glow right on your skin.
Speaker 2:It was very exciting and it was fun to kind of go back to that, even though I wasn't working at a bench with cell cultures and running a you know PCR test or anything. It was, you know, a little closer to that again, again and ultimately helped me to develop the Lyme Q-tosin. So, yeah, it was an honor and I have to tell you, I got an email after I did a talk on ViewMedi which goes out to tens of thousands of physicians and out of the blue I heard from one of my mentors and he said the same thing. He was like you know what? It's so great that after everything, you went back to research and it never left you and it just was an honor.
Speaker 1:Well, and therein lies what is so incredible about what you're doing you've been awarded so many different awards. Um, you have your practice. It's in northern virginia. You have, um, set your practice apart from all the other bubble brand now, which is ketosis. I mean, you have this product, which is so interesting that it's linked back to your research. I mean I find that fascinating that you just you didn't just sit back and create this incredible practice, but you're still tripling or droopling down on trying to change the world. That's what you've done with this product. And so what do you think sets both your practice and this product apart from others?
Speaker 2:So the practice I just think that it's the care that people get here. You know we run what I like to call a boutique style practice where people get a lot of attention, and I always approach devices and procedures and all that what I'm going to bring in the practice with an analytical approach. You know my background of research. I look at the data frequently. There are things that pop up in my industry that ultimately don't turn out to be a good thing and you know, most recently there was a product called Quo for cellulite and you know, they're oh, dr Harry, you need to bring this in.
Speaker 2:Blah, blah, blah. And it was trendy for a little bit. But I looked at the data and when I looked at the data I said this is not going to work. Well, my patients aren't going to like it that much and I'm not going to sell it to them. And I was one of the people who you know step back from that and I'm sure that you know other people did great selling it for a little while, but fast forward a couple of years, it wasn't great and they don't even make it anymore. So it was a flash in the pan, and so you know that's the thing about my practice. You're not going to get these flash in the pan if I can help it, because I really look at and analyze the data of what I bring in. Is it really going to work? Would I do it to myself? But as far as ketosin and the research, it's exciting.
Speaker 2:I took the research of hey, here's oxytocin having this effect on the skin and said how can we recreate this in the skin? What can I use? And I found a botanical and it mimics that effect and it's been used in midwifery for centuries, and so I knew that people have been using it as an oxytocin product, if you will, this botanical and so no one had ever used it in the skin like this, and so, after some testing and some development, um, you know, I produced this line that now has um four awesome products, and each one always has that botanical in it, and I was honored to say that that it is patented. This is the only patented skincare line that works off of oxytocin, and it was really cool. I actually got the the the patent in the mail just about a month or so ago and, um, it's really neat. The government does a great job putting this beautiful little booklet together with all the information and gold leaf on the front, and it's just a dream come true to get the patent that's, you know.
Speaker 1:So you're an inventor, you're a scientist, you're a researcher, you're all of the above and you have a patented product which is incredible, which is evident in its success. You know, the success of cutosin is really driven by the impact and again goes right back to the research and your background, so that I love that, I love that link, I think it's incredibly powerful and it's the story. It's a story. You know, you're leading with that story, which is why you've developed this product to help improve people's lives, etc. And to empower people ultimately. And so, as you evaluate and improve upon something so successful, so powerful, with so many satisfied customers across the planet, what kind of mindset let's go to the mindset do you believe is necessary for this type of development to create something?
Speaker 2:is necessary for this type of development to create something. You know the mindset is I've always been a driven person. You could say stubborn. I don't take no for an answer. If I want to figure something out, I'm going to figure it out. There's a problem, I want to solve it.
Speaker 2:That's just how I was born and I just, you know, saw this problem in front of me, or this question, if you will, and I had to solve what was going on. And so you know I would see patients who come in and I know them really well and I see a change in their skin and I get to talking to them and if it's, you know, something positive in their life, like they have a new love or they have just gotten engaged, their skin's just glowing. And the opposite has happened where someone came in and they had lost their spouse, or you know they were, you know the relationship broke up and their skin just looks drained and sallow. I said there's something going on here and I just had to. There's something going on here and I just had to solve what's going on. There's no, I don't know myself. How is it that their love life is making physical changes in the skin? Right, I mean, we all joke about the love glow, but what's going on? So it was a problem that I just had to dig into and solve and, um know, the answer was that oxytocin is doing this. Oxytocin is produced in the skin, it's protecting it from an inflammatory, destructive pathway and it's making it more youthful and beautiful.
Speaker 2:But then, you know, it goes further. I'm like, well, wait a minute, why is the body doing this? Because, again, it's that scientific mindset. And I'm thinking, um, you know, we evolved to be. We're not, we're not going to just waste energy, our body is not going to just waste energy just to make us look pretty, right. Um, so what's it doing? Why is? Why is it putting this energy into the skin? I think it goes further, and this is where the science becomes super interesting, um, and more relevant to our modern.
Speaker 2:So I dug in and I found that there was preliminary research showing that oxytocin affects every system in the body in a positive manner. So it's protective, right? So the more oxytocin you have, the healthier you are. And so I'm thinking you know what is going on. So you have more oxytocin and you're healthier and you're more youthful looking. And then I realized, well, this is a system itself. This is a system ingrained in our body that reacts to our social interactions and our environment. Right, because oxytocin is not just about intercourse, birthing and nursing. It's about human connectivity, it's about seeing a smiling face, it's about getting a hug, it's about doing enjoyable things with one another. So it's not just a sexual thing, right, and we need oxytocin, and the more oxytocin we have, the healthier we are, vibrant, we are right, more radiant and we have maybe that love glow, the more attention you're going to attract. So there's this positive feedback loop in this system and I call it the oxytocin social exchange system and it's extremely important.
Speaker 2:And I think that people feel a little lonely and disconnected in this modern age where everyone's on their devices, they're in a hurry, they don't spend enough time really with their loved ones.
Speaker 2:Maybe even dinner time has become this chaotic thing where people are just running and shuttling kids from here to there thing where people are just running and shuttling kids from here to there.
Speaker 2:We have things going on and we really need to make that time and connect with one another, because it makes us healthier, it makes us happier and I do think that this is all also linked to the current epidemic in anxiety and depression and these phone-based childhoods that you know, have been coming more to light. People talking about, well, these kids who are growing up with their phones more rather than real playtime, they're very anxious, they're very depressed. I think this is why because their oxytocin system is being neglected, they're not out laughing and playing with their friends and they become very isolated and lonely and depressed and anxious, and so I think that that's another thing that I really want to get out there to the public is, you know, not just hey, I found that this happens in the skin and I have a fantastic product line that works this way, and but there's this messaging that I want everybody to know about that we need to make time for ourselves and our families and interact with one another, not via the phone, but in person.
Speaker 1:I love that. I love that because it's so powerful, and it leads me into a question regarding the future. And so you're working on all these incredible, you know projects and products and you're working with people each and every day and you're getting that energy from all of those people and you've learned so much in so many different areas and you know. We could go on and on. But what advice do you have, dr Garrett, for the future? Global leaders that are out there. They're just either they're in school or they're starting their careers, or you know, whatever that may be, I mean here you are it one of the pinnacles of your career? You've worked so hard to create this incredible practice and products and all that we've talked about. But what? What bits of advice do you have? What are like two or three key areas that you would say here's my advice? Do you have what are like two or three key areas that you would say here's my advice to you and you need to do these one, two, three things.
Speaker 2:Yeah. So I would say, find something that you're passionate about and that's gonna be your direction, maybe in your career, but maybe don't be completely rigid about how that career path is going to flow. You know, it was a dream of mine as a young girl to get a patent. Right, I'm going to get a patent, I'm going to research, I'm going to invent something. But I never thought that the pathway to actually achieving that would be via having a clinical practice. I always thought it would be at the bench, right at the bench in a laboratory and working there. So you, you know, sometimes your path can change a little, but if you are still have your heart in a certain direction and you keep your eyes open and you work hard, you'll. Sometimes it's surprising how things happen and how things work out. You know, just you know.
Speaker 2:Again, I'd say, just don't give up and listen to people and, just you know, be observant, because that's also how I came whole thing right. It led to the discovery of how oxytocin is clinically affecting our skin. The proof of that published a paper, won an award on that. Eventually, that led to a skincare line with a patented ingredient. And so you know and it all came from making observations with my patients.
Speaker 2:So again, you just kind of never know where life is going to lead you, and so you need to be a little flexible.
Speaker 2:And I know earlier I said I'm stubborn and you know I am a certain way, but again there's a little bit of flexibility. Where's my path going to go? And and that's one of the joys that I have with life and having a practice is talking to all these patients and learning things about them and their lives. And it's interesting to communicate with so many people and just hear all these different viewpoints and learn different things about what's going on and how different people are living their lives and and it's really interesting and so I think that's really enriched my life. And I would say to anybody the more you can just you know, chit, chat with other people and just be friendly, no matter where you are, and talk to people a little bit more than just maybe you have been you'll be surprised, like how friendly people can be and the things you hear about and the stories you hear, and it enriches your life. So those are my bits of advice.
Speaker 1:Well, that sounds like a really bright future. Folks take your advice. You are certainly leading the way, Dr Herr, and so, as we conclude this incredible interview, I'd like to ask you how can folks find out more about Qtocin and your practice?
Speaker 2:Thank you so much and again, thank you for having me. Qtocin is at Qtocincom and that's C-U-T-O-C-I-N, and I have a lot of information on there. More about what we were talking about today. And then my practice is the Cosmetic Dermatology Center in McLean, virginia, and if you Google that name you'll get my enormously long URL to pop up the Cosmetic Dermatology Center, and hopefully I can meet some of you then.
Speaker 1:We can chit-chat and learn about each other. Dr Nicole, here changing the world, founder and CEO of her practice in ketosis, you are truly changing the world, my friend. Thank you for all you're doing.
Speaker 2:Thank you. Thank you for everything that you're doing too. Thank you.