2B Bolder Podcast : Career Insights & Advice from Succesful Women in Business & Tech
The 2B Bolder Podcast ranks in the top 3% of 3.5 million podcasts globally (Listen Score). Host Mary Killelea, a former corporate B2B marketing strategist and founder of the 2B Bolder platform, sits down with bold and inspiring women in business and technology who have built powerful personal brands and thriving careers. Through honest conversations, guests share how they navigated challenges, found their voice, and stood out in competitive industries. From execs to entrepreneurs, engineers to marketers, you’ll hear firsthand how they turned ambition into action. If you're ready to elevate your career and personal brand, this is your front-row seat. Learn more at www.2BBolder.com.
2B Bolder Podcast : Career Insights & Advice from Succesful Women in Business & Tech
#129 Keiyana Arnold, A Former Recruiter at Meta, Twitter, and CNN Tells All
What does it really take to land a job at companies like Meta and Twitter in today's cutthroat market? A former big brand recruiter, Keiyana Arnold, pulls back the curtain on hiring practices that most job seekers never see, delivering eye-opening insights that will transform your approach to career advancement.
"This job market is a dumpster fire, a shark tank," Keiyana reveals with refreshing candor. Drawing from her decade of experience at tech giants including Meta, Twitter, and CNN, she explains why mass-applying to positions is a losing strategy. Behind the scenes, recruiters face impossible volumes, sometimes thousands of applications daily for a single role, forcing them to rely on filtering systems and referrals that leave most applicants completely unseen.
The game-changing revelation? Your resume matters far less than your network and visibility. Keiyana shares how LinkedIn has become the ultimate career advancement platform, with the algorithm heavily favoring the mere 30% of users who create content. "I still get employers in my DM asking me for interviews every week," she notes, demonstrating how strategic online presence translates to real opportunities.
Beyond tactical advice, Keiyana shares the personal health crisis that transformed her relationship with work and led to founding Professional Love Letters, her coaching business helping professionals navigate career transitions. This powerful story underscores her holistic approach to career development, one that prioritizes wellness alongside professional advancement.
For listeners feeling stuck or invisible in their job search, Keiyana's practical guidance offers a clear path forward. Her FIDE app community "Ask a Recruiter Anything" provides direct access to expert advice, with success stories flowing in regularly from members who've implemented her strategies.
Are you ready to stop getting filtered out and start standing out? This conversation will fundamentally change how you approach your career journey.
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Resources:
Professional Love Letters
Keiyana Arnold’s LinkedIn Profile
https://www.fide.co/
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