On Strategy Showcase
Where marketers share the strategy stories behind amazing campaigns.
On Strategy Showcase
Martin Weigel's new book on lessons from the front line
•
On Strategy Showcase
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
A favorite guest of the show, Martin is one of the most influential strategists in the industry. Formerly of W+K and AMV BBDO, his new book, Strategy is a Verb, reflects on lessons learned in the trenches. A must listen and must read for all of us. Check him out at www.martinweigel.org