The Art & Soul Show - Photography Podcast for Newborn and Family Photographers
Welcome to the Art and Soul Show where we dive heart-opening chats on photography, business, life and that messy in-between. You're more than a photographer. You're an artist, a dreamer, a business boss, and a creative. Listen in for conversations and advice on running a photography business, mindset, and creativity. This is the place you can go when you need a boost of encouragement, a kick in the pants, and inspiration to pick up your camera.
The Art & Soul Show - Photography Podcast for Newborn and Family Photographers
The Psychology of Posing with Jodi Hendricks, Founder of Posers
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Confidence is not just something you feel. It is something your clients feel from you.
This incredibly enjoyable episode features my conversation with Jodi Hendricks from Posers and J. Anne Photography. We talk all about the powerful connection between confidence, posing, and business growth. Jodi shares how the way you lead a session and make people feel affects everything from marketing word of mouth to pricing to how often clients come back.
We dive into the psychology behind posing, why emotional intelligence matters just as much as technical skill, and how photographers often underestimate the authority they already hold. Jodi opens up about building her studio, transitioning from weddings to portraits, and the surprising way confidence can snowball into more bookings, stronger referrals, and higher income.
This conversation is honest, funny, and deeply real. It is a reminder that your presence in the room matters just as much as your camera.
What’s in this episode:
- [00:00:00] How posing confidence affects bookings, income, and word of mouth
- [00:01:00] Introduction to Jodi and her psychology-driven approach to portrait work
- [00:04:00] Transitioning from weddings into portraits and opening a studio
- [00:05:00] Tripling income in the first year and what changed
- [00:07:30] The authority photographers already have and often forget to use
- [00:15:30] Emotional intelligence and helping clients feel safe and comfortable
- [00:20:30] Why confidence shapes the entire client experience from start to finish
- [00:27:00] Honest conversation about anxiety, pressure, and the emotional side of running a business
If you’ve ever felt the difference between a session that just “went fine” and one that truly lit a client up, this honest conversation with Jodi breaks down how to actually create that shift.
For full show notes, resources, links, and to download the transcript, visit our website: https://themilkyway.ca/podcast/