Kim Jones from hgkc speaks to Helen Isherwood is the Innovation Director at Adey, Queen’s Award-winning company recognised for their pioneering work in maintaining and protecting central heating systems in the UK and around the world. Helen leads an ambitious team focused on product development and commercialisation of new products and services. It’s an exciting time at Adey’s and Helen shares their secrets of success and how they are re-framing their innovation for a more disrupted future; from the customer-centric orientation of the business working with engineers and consumers to the collaborative and engaged mindset of the people at Adey. It’s a case study on the benefits of putting innovation at the heart of your culture.