The Writing and Marketing Show

Effective Public Speaking Made Easy

February 10, 2021 Wendy H. Jones/Izolda Trakhtenberg Episode 56
The Writing and Marketing Show
Effective Public Speaking Made Easy
Show Notes Transcript

In todays' show I chat to Izolda Trakhtenberg about how to develop your skills as an effective public speaker. Izolda has travelled the world as a NASA Master Trainer so she knows the subject from every conceivable angle. Jam packed with hints, tips and advice, you cannot afford to miss this one. 

Wendy Jones:

Hi, andwelcome to the writing and Marketing Show brought to you by author Wendy H. Jones. This show does exactly what it says on the tin. It's jam packed with interviews, advice, hints, tips and news to help you with the business of writing. It's all wrapped up in one lively podcast, so it's time to get on with the show. And welcome to Episode 56 of the writing and Marketing Show with author entrepreneur when h Jones It's a pleasure to have you join me yet again for the fabulous episode 56. And today we're going to be talking to Izolda Trakhtenberg and I'm glad I said that right. I hope I've said it right. And we're going to be talking about public speaking for authors, which is frightfully important, whether you're doing it on zoom or you're doing it live. At the moment, of course, because of COVID lockdown, we're doing everything by zoom. But eventually we'll be freed from our shackles and we'll be able to do public speaking live. So whichever way you're doing it, this is going to help you today show is going to be a cracker. As I record this in February 20, it's actually snowing outside and when I say snowing outside, it's blizzarding outside. So not only are we in COVID lockdown, we're snowed in here in Bonny Dundee, but I don't care because I warm, I'm safe, I'm healthy. And I'm able to do this show. And it's lovely and peaceful and quiet. And it looks beautiful outside. So before we get on with Izolda, I'd like to say that it's been a pleasure to bring you the show all the time. But it does take time out of my writing. And if you want me to write more books, then you know, it would be great if you could support the time I'm using for this show, you can do so by going to Patreon that's pa t ar e o n patreon.com. forward slash went h Jones and you can support me for the price of tea or coffee for money per month, that's $3 per month. If you like the show, then you know, that would be great if you could do that. And also, if you are thinking of doing your own writing journey, then you can join me at the Authorpreneur Accelerator Academy which will help you start to write your book or to develop your author business, whichever way you want to do it. There's something for everyone and the author, printer accelerated Academy. And you can join at the founding member price at the moment. So you're getting a very good deal. If you Google Authorpreneur Accelerator Academy, you'll be able to find it. And I'll also put the link in the shownotes. So let's talk to find out about Izolda and then we'll be able to talk to her. So, Izolda is a public speaker obviously that's why we've got her on. But she also believes innovation isn't innovation isn't about the label. It's not about the latest fad, it's about creating and collaborating mindfully. This refreshing approach has made it a sought after speaker, educator and coach for entrepreneurs and business leaders. Four years old to travel the world as a NASA Master Trainer. That's a new one for the writing and Marketing Show. I have to say travel to one does a NASA Master Trainer transforming people's perspectives on our planet. Through a creative teaching process. She's released four books on communication, collaboration and self improvement. Nowadays, you'll find her speaking at conferences looking for the next great beach, or singing for hundreds of people, all while interviewing peak performers on Creative Leadership, innovation and mindful fulness on her head podcast, the innovative mindset. So without further ado, let's get on with the show and hear from his older. And we have a soldier with us. Hello

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Wendy Jones:

Izolda. How are you?

Izolda Trakhtenberg:

I'm doing great. Thank you so much for having me, Wendy.

Wendy Jones:

Hey, it's a pleasure to have you on here. I'm so excited to have you because we're going to be talking about public speaking for authors. Now you're not in our part of the world. You're definitely not in Scotland. Where are you?

Izolda Trakhtenberg:

I'm in New York City, New York in the United States of America. I'm in Brooklyn.

Wendy Jones:

Oh, Brooklyn, how fantastic. Well, it's a pleasure to have you join me in Scotland, even if it's only virtually Welcome to Scotland.

Izolda Trakhtenberg:

Oh, thank you. It's somewhere I've always wanted to visit. It's on my

Wendy Jones:

list a while you'll be made very welcome the Scots lovely Americans and we would make you very welcome. Well, I'm excited to have you on the show because we're going to be talking about public speaking and I love talking about public speaking. And it's something dear to my heart. And to be honest, it's something we're asked to do as authors. And yeah, I know that a lot of authors might not actually know what this means in practice. Can you give us an introduction

Izolda Trakhtenberg:

about public speaking? Wow,sure.The thing about public speaking is there are lots of different ways that you can speak in public, you can be doing something like you and I are doing right now recording a podcast episode. And you can also be talking in front of 10,000 people, they can be zoom meetings, you can be doing readings at libraries or bookstores, you can be speaking in front of organisations associations, some authors, I know, make their living, in addition to writing books, they go into companies and organisations and they apply what they write in their books, to teach the people, the actual employees of those companies, organisations, something about the way they can be doing things differently, or better. So there are lots of different ways to speak in public. But most of the time, it'll be about sharing your particular gift with some people, whoever they are, and whatever format it's in, it's almost always about you having a message and wanting to share it to improve the lives or the work of the people who are in your audience who are going to listen to you.

Wendy Jones:

Wow, that's a great introduction. And you've already alluded to some of the things in my next question, but I want to pick up on the fact you've said that, you know, it could be that you're speaking in front of 10,000 people in an auditorium. And, you know, that's what people very often think of public speaking as being. And but I know you've, you've brought up some things about public speaking, it could be on zoom. But are there any other scenarios that come to mind?

Izolda Trakhtenberg:

Oh sure, I mean, there are tonnes of them. Because storytelling, public speaking is ancient, we used to have an oral tradition in all of our ancestors passed down before there was actual writing, we pass down our stories orally. So there would be somebody who could be sitting around the campfire, 10,000 years ago, telling the stories of, of their people of the heritage. And it could go all the way up to today, you could be telling stories around a campfire, sitting around playing a guitar, and giving that view of the world again, to people who are who are interested in hearing you, you could also be talking to your local Chamber of Commerce or be a guest lecture in a classroom or a college. So for example, one of the things that I do, I wrote a book on how to break through a public speaking phobia called speak from within and I lecture on the college circuit. So there are you and I mentioned a little bit before we started this, recording this interview that you've been, you're going to be going to Maryland sometime soon. And one of the places that I lectures, the University of Maryland, I've lectured lots of different kinds of at colleges and universities all over the USA, and the world, helping people break through those public speaking phobias. So there are many myriad myriad ways that you could be presenting your work to the public.

Wendy Jones:

No, that's really good. And I mean, you brought up something else that I want to talk to you about as well, because I know a lot of authors who say that they're terrified of public speaking. And you you lectured on that. So I would like to pick up on that and say, What would you say if somebody's terrified of public speaking? What would you say to them? And how would you help them get over the nerves?

Izolda Trakhtenberg:

Well, first of all, I'd say that it's totally understandable. I've had a public speaking phobia. So I completely understand. And sometimes we have to go back to the root. What is it that started this fear rolling because we aren't born, being afraid. We are born screaming, right? We we cry, the first thing we do. So we announce our presence with authority when we're born. But something happens to some of us, many of us along the way where we start becoming more afraid. And fear of judgement is one of the biggest things that stands in the way of people sharing their story, whatever their story happens to be. So one of the things that I would tell someone who's really afraid is to go back and see what might have started at all and see if you can reframe that story for yourself. Because if you do, you can often resolve some of those fears. Plus, let's face it writers often, you and I being exceptions are very introverted, we tend to want to sit away and just let us write our stories and write our books and leave us alone. But that's not always the case. And it's not always possible because especially now we have to be out there telling that story, marketing our work, getting people interested and excited about what we're doing. So one of the other things I'd tell an author is, frankly, do you want to share your story and is the desire to share your story, something that can overcome or be more important to you than the fear about speaking. And also if you're if you start thinking about it as sharing your story as as your story being important enough to share, then it becomes more about serving other people, rather than being afraid to be judged by anybody, because it's not so much about Oh, no, I'm up here, and I'm speaking and it's terrifying. It's more about, I have something that will help all of these people. And if I share it, that will benefit them. And that's what's important here. But as far as actual tips, there are a few things that I would encourage everyone to do before any public speaking engagement. One, first thing, breathe, right. And in fact, I said, the first thing we do when we're born is cry. But actually, that's not true. The first thing, the very first thing we do when we're born is we breathe, and then we make sounds. So it's our birthright to be in that space. And I have a little exercise that I encourage people to do, it's actually done by the US Navy SEALs, as a way of keeping calm in really arduous times, and they no stress, right, so. So I tell people, take, take a minute, sit down, put your feet flat on the floor, and then breathe for a count of four, inhale, hold your breath for a count of four, exhale for a count of four, and then hold your breath for a count of four and repeat that maybe three times. And if you do, it changes everything, just taking that time to breathe and oxygenate the blood calms you down and makes you much more able to step up and do what you need to do. And the second thing is I encourage everybody to listen and observe as much as they talk. I know it sounds kind of weird, if you're going to be public speaking to instead think about listening. But if you observe any audience, you will be able to tell what's going on with them. And you can respond accordingly. And that's really important. Because if your talk, if you're speaking in public, and your talk is going in a certain direction, and you see your audience is getting restless, or they're starting to take out their phones, that's a big clue. On the other hand, if they're all leaning forward and interested in what you have to say, that's also a big clue. And if you observe what's going on, then you know a lot more about how to manoeuvre and navigate the situation. And the last thing, I tell people, that they need to tell stories that help people relate to them and their message. And so for me, for example, I talk about innovation, that's a lot of what I spend time on creative thinking and innovation. And I believe that when we think and collaborate creatively, that's when things can really take off. And so I tell this really fun story about what I call the travelling wedding dress. So when I got married, I spent a lot of money on this marang of a white dress. And afterwards, I don't have any daughters. And so it was just going to be sitting up in my attic, and I went, you know, that's a silly thing for that dress to do. And then my best friend was getting married just a few years later. And she said to me, would you mind if I bought the same kind of dresses you because I really loved your dress. And I said, You know what? Why don't you wear my dress, let's have a tailored and cleaned and you can wear it. And so Christian wore my dress. And then being creative. We went okay, let's put it out on freecycle and Craigslist. And so now that dress has been in five weddings, five different brides have worn that dress because we decided to be innovative about how we did things. And it's gotten, it's travelled all over the all over the world that dress, it's been in five weddings. And the only thing that we ask is don't charge money for it. And if you decide to keep it, because you do have a daughter, and you might want her to wear your dress someday, great. But if you decide not to then pass it on, don't charge for it. And all I ask is send me a picture of you in the dress. And so we I have pictures of different brides wearing that dress. And it's a way where we all were creative about it. And we collaborated in letting this dress travel over all over the world and be part of lots of different people's stories. So that's another way of helping an audience relate to something anybody who's either been married or been a bridesmaid will probably understand buying a dress that you know, you're only going to wear once and now there's a way to do it so that that dress gets to be in the service of lots of different women in a way that we can all relate to.

Wendy Jones:

That's a great story. And stories are fabulous. You're right, and they can really help to break down the barriers between yourself and the audience. And, you know, and I love the tips you've given us in terms of getting over our nerves. And I like that breathing tip. I'm going to use that one not very often, but I'm certainly going to use it.

Izolda Trakhtenberg:

I'm glad to hear that.

Wendy Jones:

So you're an expert in public speaking so I really want to You know, get cracking advice from my listeners here. And I know you're going to give it a set. So I wondered if you would be able to give us three tips for an effective speech or talk?

Izolda Trakhtenberg:

Well, I can certainly try. So the first thing, as I said, keep it relevant to the people you're talking about. Make sure you do research. So for example, one of the things that I would do talking with you is I would ask you, if you're a fan of the dark blues football team, are you a fan?

Wendy Jones:

Well, if you're talking about Dundee, Yes, I am.

Izolda Trakhtenberg:

That's what I'm talking about. The Dundee, but yes, they're called eyes, like, as I recall, the Dee's, or the dark blues, right? And so one of the things that I would do before any speech is I would find out things like, what is the sports team that everybody at where I'm going to be speaking is a fan of what's what's the best restaurant in the area, I would find those kinds of things out, because you can pepper them, in your speech, do the research that again, makes it relevant to the people that you're talking about. The second, as I said earlier, is ask questions, ask questions, listen, and observe as much as you talk. And remember that we are all afraid of something. So make it your business to change the flavour of a situation when you come into it. And the best way I can tell you to do that is to remember Dr. Albert moravians. Rule. And the rule is this. When we take in information, when your audience is taking in information, their 7% of what they're taking in, they're taking in from the words you say 38% of what they're taking in, is how you say them your tone, and your delivery. And 55% is your body language. So people are paying attention to how you move, what your face looks like, whether or not you're addressing them. And knowing all of that is really important, especially for example, eye contact. In many cultures, eye contact is considered a really good thing, maintaining eye contact feels like it's positive and affirming. And yet, you have to know your audience, because eye contact in certain parts of the world like Southeast Asia, if you maintain eye contact, particularly if the people you're talking to are older than you are, you're being disrespectful. So knowing doing your research, knowing something about the people, you're going to be talking to what they like what they're fans of, will really help begin your speech and let it carry you through all the way to the end, in a really powerful and also amenable way.

Wendy Jones:

Wow, these are great tips. They really are. And I like that bit about getting to know the area that you're speaking in. And that's a really good one. I mean, one of the things I did when I was doing talks in America was they were divided by a common language. And we and I would I would make jokes about how I got it wrong, because I didn't know the local language. Because I would say one thing, and it meant something totally different. And I just made a joke about it, you know, I'd say look, hey, I admit it, I'm in the wrong, I'm in America, and I should have got it right. And it breaks down the barriers as you say, you know? Y ah. And you've talked about it, you know, bringing in local, nd, you know, things are known s a brilliant idea. I'm defini ely going to take that tip on bo rd. But what just to take it ju t a little bit further, what is hat is the best way to start our

Izolda Trakhtenberg:

Wow. Okay, so there are lots of different ways to start your talk. But let me tell you what I do. I start with a question about something that's relevant to my audience. So I was a NASA master trainer for 20 plus years, I travelled the world, teaching about earth science. And I'd put up a satellite image of the earth and I asked my audience what they see. Right, what do you see? And people would start shouting out I see sky. I see. I see. Oh, my goodness, my Alexa just decided to start talking at me. I see sky I see land, I see clouds, I see ocean. And immediately they're engaged because I'm not just talking at them. I'm asking them to be part of the conversation. So if you can begin doing that, then immediately your audience is going to be more involved in what in what you're saying because they're part of it. One of the things that I did is I taught about soil science. Now people often will look at that and go, you talked about dirt and say, okay, hang on. Let's start with this question. What did you have for breakfast this morning? And somebody had say, I had oatmeal and I'm like, okay, where does oatmeal come from? And somebody some smart alec would say the store and it's okay, but before that oatmeal is part of a plant, where does the plant grow in the soil? Oh, and all of a sudden they make those relationships right. So always find a way to engage your audience immediately. I believe speeches can and ought to be interactive. It's never just you talking to them. So if I were giving a speech in Dundee, I'd asked how many people are fans of the dark blues Football Club, I would want to know, because it helps me relate to them. But it also helps my audience relate to me. And there are so many benefits from that, just because immediately, they're more interested in you because you've shown genuine interest in them.

Wendy Jones:

Yeah, now that that is amazing. I love it. And, you know, what, can I just give you a little tip? If you're ever speaking in Dundee, you might want to mention Dundee United as well, just in case you al enate half

Izolda Trakhtenberg:

So, you know, that's, that's the thing. I obviously did some research, but not enough. And that's a really good, that's a good way of looking at it. As I said, do your research in order to know what are those things and and there might be in the audience, some people who are fans of the Dundee United, and if anybody said something like that, like what you just did? I'd say, oh, like you did earlier. My bad. Absolutely. And we'd have Do you remember those commercials that tastes great, less filling, they were all over the world for a while, I would probably have my audience start doing the cheer, the cheer for the Dundee United versus the dark blues. And let's and let's get some of that energy raised. And people would raise their energy because they love their club. And anything that raises the energy in the room when you're the one speaking, ultimately, is very helpful to you.

Wendy Jones:

Hey, that's fantastic. And I'm going to remember that do one against the other. So much knowledge from this, I thought I was a good public speaker, I actually talk about public speaking, I'm never going to do it again. Because you know, you're amazing.

Izolda Trakhtenberg:

Oh, well, thank you so much. I appreciate it. And don't sell yourself short. We all have different perspectives on what works, you know, and your your experience is very unique to you. And again, it's part of your gift that you get to give to the world. So do not ever sell yourself short and keep talking about it.

Wendy Jones:

Don't you worry, I m, I've got a healthy, healthy go yes. All right. Good for you. So what happened, what opportun ties are there that people m ght find for public speaking engagements?

Izolda Trakhtenberg:

There are so many. You can like what we're doing right now you can get on podcasts. And there's there's a lot of there are a lot of different ways to do that. One of the ways that you can get on a podcast as a guest, you can do a Google search on the different podcasts that are in your sphere of influence. So if you are an author, for example, and you want to get on podcasts, there are tonnes of literary podcasts out there, there. If you're a mystery writer, there are true crime podcasts out there, there are fiction podcasts out there, you can pitch to them. And one that's really important is you need to have a press sheet. So I actually have a little sample on my website that if you want to put in the show notes, that people can get a sample of what a press sheet looks like. Because you need to be able to tell the people that you're pitching yourself to that you have something that they that that would benefit their audience. There's also something called Haro, it's help a reporter out and H AR o helper reporter out or you can go to help reporter out.com and this is a very interesting way to get public speaking engagements. You can pitch stories to different journalists and reporters who ask questions and you can pitch your stories to those reporters and journalists, get stories told about your mission, your vision, and then parlay those into local depending on where they are local speaking engagements, you can be on the local news. If you have any kind of a local cable channel or a local television station. If you've got a book out or something else that's newsworthy, contact their main news desk and get yourself on the local news. You can speak in front of the Chamber of Commerce, particularly if you have something that you can talk about that is relevant to business people, your church or other house of worship is another really great place particularly again, if you have if your book or what you've been writing, if you're a short story writer or a poet, is somehow relevant to the work of that church or house of worship. That's another great way of getting involved and speaking in public. There are lots of Boys and Girls Clubs, you can volunteer, you can speak at schools and colleges like I do, you can speak at libraries, you can come into actual you know, I as I said, I've travelled the world teaching at schools so you can come into schools of all ages, and speak about your, your mission, your vision and your work. And that's another way of doing it so that again, you get to share your gifts. The world, and you get to benefit your audience by sharing that.

Wendy Jones:

Again, great ideas. And I mean, particularly, you know, if you are somewhere and there's something that might be useful locally, then why not pitch it? And I think that's a great idea. And you've given me some fabulous ideas for how I can get on, you know, American television shows?

Izolda Trakhtenberg:

Absolutely. Absolutely.

Wendy Jones:

I'm definitely taking notes here.

Izolda Trakhtenberg:

Glad to hear it.

Wendy Jones:

So if my listeners are interested in developing their public speaking role, how would they go about it? And how would they pitch your organization's?

Izolda Trakhtenberg:

There are a couple different ways? I think it's a great question, because, as I said earlier, you need a press sheet. So you need to have your bio, questions that can be asked possible titles for your talk, or the podcast episode. And your hook. What? What is it that makes you unique, and you there's some soul searching that needs to go there, because there are a lot of people who hear that and go, I have no idea what makes me unique. I don't know why. And obviously, you are unique. You're one of billions of people, and you were the only person with your viewpoint with your experience with your history with your mind. And because of that your perspective on your topic is unique. It doesn't matter if everybody else has been doing it, your perspective is unique, and worth hearing. So you have to sort of get around that mental block. Sometimes when you're when you're writing and you want to become a public speaker, that perspective will teach other people something. And if you can figure out what that is what that thing is that makes you special for me. I survived a warzone. I lived in Israel when I was a child during the early 1970s. And I live nine months, heading down to the bomb shelter a lot. I'm an immigrant, I spent a year travelling from the former Soviet Union to the USA, those kinds of formative experiences have changed my perspective. And because of that, I have a unique viewpoint. For you, you you were a nurse, you spend time living in many countries, also, you have a unique viewpoint that you can bring to whatever talk you give. So there are lots of different ways that we can start with that hook. Then I set up Google alerts on a very sort of to shift gears and to go into this very technical place set up a Google Alert. And it's really simple to do that. You can go to Google Alerts in the box at the top, you enter a topic you want to follow. So let's say for me, it would be creative thinking. So I would type in creative thinking in that box, I would show the options that that would send me an email when anybody is searching for creative thinking, I get a news alert, when somebody posts something about creative thinking, I get a news alert. And that means that I get an email that says, hey, this person has somebody has searched on creative thinking or has posted on creative thinking, do you want to know about it? And if I do, if it's something that is relevant to my topic, then Wow, I can get on there and see, another thing that you can do is call for speakers. That's a really beautiful search term. So when people are posting or putting up articles calling for speakers, I get an email that says, hey, this organisation has put up a call for speakers, which means they're interested in finding speakers on the topic that they're that they're going to have a meeting about or conference about. So then I go, Oh, is this a topic I want to know about? And is this a topic I can speak about? And I look if it is, then I pitch my speech to them. And if it's not, then I go, Hey, good for you. And I might forward it to someone I know who could speak about it because a rising tide lifts all boats. And I can help somebody else maybe get get a gig doing a speech. I also encourage people, I don't know if they have Toastmasters in Scotland, but there are Toastmasters clubs, all over the place and speakers associations, you can reach out to local bookstores and you can do zoom calls. As I said in schools right now, of course during COVID not many people are in person in schools. And you can if you decide to go into schools and do speaking like I do, you can get a sponsor, find a donor, find a person who can fund you going into schools and sponsor you and into going and working with schools. I had a guest on a recent podcast episode of my own, where she does this with writing. She actually goes in and teaches literacy and writing to fifth graders. And she got funded doing it by a wealthy donor who wanted to improve literacy in the schools. So if you find someone like that, who's interested in the topic you'd speak about, they can sometimes fun to you to go in. So you're getting paid and the school doesn't have to pay for it. And you're getting paid to go in and teach the schools about the passionate about the topic you're passionate about to begin with.

Wendy Jones:

Wow. Once again, great, great tips. I just cannot believe how much you're giving us here. It's It's so sweet. Thank you. And I want to change slightly. And you've mentioned that you speak on innovation. And it sounds like a fascinating topic. Can you tell us something about your work and innovation?

Izolda Trakhtenberg:

Oh, you're singing my songs? Sure, absolutely. So I work on and with the ideas of creativity and mindfulness being key to innovation. So creativity isn't just for artists, we think of creativity as something for artists. But it isn't, it's for anyone who wants to push limits, and break through boundaries. And so scientists can be incredibly creative. And in fact, I in my mind, ought to be creative. There's a great Netflix documentary that's out called the creative brain. And there was a scientist that we're interviewing, and I'm gonna actually read the poll to you because it was exactly what I mean. This is by Michelle Kine, who is a professor at the University of California, in Irvine, in from this creative brain, Netflix documentary, and she said, in order to advance science, you have to be creative, because otherwise, you're just creating the same things that have already been created. And you're thinking about things the same way everyone else has thought about it. And isn't that amazing, because when we are creative, we are looking at things from that unique perspective that nobody else looks at. And so if you want to innovate, for me, from my perspective, it works best when we're mindful, and when we're collaborative. So what I do when I go into companies and organisations is I work with them to develop to level up their level of creative thinking, and their level of collaboration based on the ideas that they generate when they're in that creative, mindful state. Because, you know, we hear that Oh, in order to be really a true creative genius, that you have to be a little bit mad. But really, ultimately, that's not exactly true. If you are available to inspiration, by being a little bit more mindful, you can then be free to be inspired. And that not not only be inspired, but as I like to say innovation is creative inspiration plus mindful action. So having the inspiration doesn't get you anywhere, unless you act on it. And you have to have the courage to act in order to innovate. And so when I talk about innovation with anybody, I'm always going to talk about being mindful spending that time that breathing exercise I gave you, for example, I do first thing in the morning to remind myself to stay in that receptive, mindful state. So that when inspiration does strike, I'm ready for it. I'm available to it. And not only that, but I'm going to act on it. And that's what I encourage every company and organisation and person when I coach individuals, I encourage everyone to do that. Because that way, I think we save the world, because innovation has done so much already to help those who need help. And we can keep going and keep making things better through that creative thinking process that allows us to be inspired and to innovate.

Wendy Jones:

Wow, what an answer. I have to say that's a brilliant way to end a podcast because it was just you saw, right? You know, we we have an inbuilt need to innovate, I think and this is why things move on. So all the time, you know, because you're always seeking it, you know, and you creativity is what drives innovation. I love it. And I love that quote about the, you know, science and innovation. It's superb. So my very, very final question, how can my listeners find out more about you and your books? Oh,

Izolda Trakhtenberg:

wow. Well, thank you so much for asking that. There are a couple of different ways to find me. My books my author website is is older tea author.com. See, just like most people are trepidatious about Trachtenberg. I decided not to have my last name as part of my websites. So it's i z like or Zed. I don't know do you see z or Zed? Zed Zed So, so I Zed o l da T, like Tom author.com is where you can find out everything about my books. And I said, Oh l da te comm is my speaking website where you can find out about my workshops. And the speaking that I do all about creative thinking and innovation.

Wendy Jones:

Wow. It's been an absolute pleasure having you here as Olga. I've learned so much today.

Izolda Trakhtenberg:

Thank you. h, it was my pleasure. My ple sure. And if I can leave you wi h one last quote that I abso utely love, and it's all about collaboration. Would t at be okay? Yeah, I'd love you o Oh, great. It's a it's a prove b out of Africa and unfortune I don't know exactly where in Af ica I like I like knowing the co ntry, but I don't know. A d the proverb is this if you w nt to go fast, go alone. If yo want to go far go with o

Wendy Jones:

brilliant way to end the podcast. Absolutely. Perfect. Well, thank you once again and I hope you enjoy the rest of your day.

Izolda Trakhtenberg:

Thanks so much, Wendy. I really appreciate you having me on the show.

Wendy Jones:

It was my pleasure. Bye. Bye bye. That brings us to the end of another show. It was really good to have you on the show with me today. I'm wind h Jones. And you can find me at Wendy H jones.com. You can also find me on Patreon where you can support me for as little as $3 a month which is less than the price of a tea or coffee. You go to patreon.com forward slash Wendy h Jones. I'm also Wendy h Jones on Facebook, Twitter, Instagram and Pinterest. Thank you for joining me today and I hope you found it both useful and interesting. Join me next week when I will have another cracking guest for you. Until then, have a good week and keep writing. Keep reading and keep learning