LEVEL UP: A Wedding Photography + Videography Podcast

Building Your Brand Beyond Your Local Market

Taylor Petrinovich & Kelley Gilster | The Level Up Co. Episode 208

Doors to The Luxury Mastermind are officially OPEN 🥂Learn more + enroll here >> https://thelevelupco.com/mastermind


🚀 In this episode of The Level Up Podcast, Taylor Petrinovich and Kelley Gilster sit down with Skylar Ball to share the exact strategies that helped him break through pricing plateaus and start booking luxury weddings.

If you've ever felt stuck at the $5,000 mark or struggled to make the leap to five-figure bookings, this episode is for you. Skylar opens up about his journey from starting during COVID to landing high-end clients—proving that mindset shifts, strategic networking, and the right business moves can make all the difference.

We’re diving into how to:
- Stop playing small with your pricing and own your worth.
- Build relationships that position you as a premium vendor.
- Maintain work-life balance while scaling your business.
- Tap into new markets and make your brand irresistible to luxury clients.

Whether you’re a seasoned pro or just starting to think about leveling up, this episode is packed with actionable insights to help you book higher-paying clients without burning out. 🎉

You’re more capable than you think—and sometimes, all it takes is shifting your mindset and getting in the right rooms. 💪 Tune in and get inspired to GO FOR IT! 🏃‍♀️

Timestamps:
[00:00 – 05:45] Starting and Scaling a Profitable Wedding Business
[05:46 – 10:12] Breaking Through Pricing Plateaus
[10:13 – 15:00] The Role of Education and Mindset in Growth
[15:01 – 25:30] Building a Sustainable Business and Expanding to New Markets
[25:31 – 30:30] Creating Exceptional Experiences That Lead to Referrals
[30:31 – End] Growth Mindset, Final Takeaways, and Networking Tips

Connect with Skylar:
🔗Instagram: https://www.instagram.com/skylarball_/
💻Website: https://skylarball.com/

The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 12 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind


📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.

The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset

Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/