LEVEL UP: A Wedding Photography + Videography Podcast
Ready to take your wedding photography or filmmaking business from mainstream to luxury? We are on a mission to equip YOU with the information and resources you need to scale your business into the premiere and luxury markets, where you can successfully 2-3x your prices.
Every Tuesday we invite you to tune in on conversations with Kelley and Taylor, luxury wedding cinematographers and business coaches, as we teach you what we have learned over 22+ years of combined experience in the wedding industry.
Learn the ins and outs of the luxury market, how to align your brand within it, and become fully prepared to take your business from mainstream to luxury.
In a nutshell: this is the wedding filmmaking + photography podcast for creatives striving for MORE in their businesses.
The wedding industry can be a challenging place to build a career, and we are here to help.
https://thelevelupco.com/
LEVEL UP: A Wedding Photography + Videography Podcast
Average is Taken
There’s a reason your business feels like it’s hitting a ceiling—and spoiler alert: it’s not your talent. It’s that you’re still playing by rules that don’t serve the next level you’re aiming for.
In this episode, we’re digging into the uncomfortable (but necessary) truth: average is already taken. If you’re still trying to blend in or wait for the perfect moment to make your move, you’re going to stay exactly where you are.
We talk about what it really takes to stand out in the wedding industry, especially if you’re a photographer or filmmaker who’s been at it for 2+ years and is ready for more—more income, more visibility, more aligned clients. We’re breaking down mindset shifts, why strategy always comes before aesthetics, and how to build something that actually feels like you—not a copy of someone else’s brand.
✨ Ready to stop settling for “safe” and start owning your space in the luxury market? This episode is your wake-up call.
[00:00 – 04:45] Why Playing It Safe Is Costing You Growth
[04:46 – 07:25] Average Is Already Taken: What It Takes to Stand Out
[07:26 – 10:12] Scaling in Small Markets: Dismantling the Big City Myth[10:13 – 13:56] The Tools That Got You Here Won’t Get You There
[13:57 – 18:00] Strategy Before Aesthetic: Rethinking the Rebrand Timeline[18:01 – End] Fear, Timing, and the Truth About Leveling Up
The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 12 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind
📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.
The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset
Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/