Shine Podcast with Shanna Star

Building Your Bold Business: Operations, Visibility, and Finding the Right Rooms with Amy Pocsik

• Shanna • Season 1 • Episode 111

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Amy Pocsik returns to discuss how to build authentic networks and shift your business toward the right opportunities by implementing strategic operations, discerning which yeses matter, and getting into the right rooms for growth.

• Building authentic networks requires creating genuine value in every interaction
• "The check-in is dead" – show up in someone's inbox with real value
• Shorter meetings (15-30 minutes) are more effective than hour-long Zooms
• Having a compelling five-year vision helps you make better decisions today
• Building operations before seeking visibility ensures you're ready for growth opportunities
• It typically takes three years of consistent outreach before opportunities start coming to you
• Your personal brand should be positioned above your business brand
• Focus on becoming "the best" at your specialty before expanding
• Creating community around your brand is one of the most effective current strategies
• LinkedIn effectiveness comes from intentional engagement with ideal prospects

If you have a dream to build a business and wake up every day doing work you love, keep going. Your work in the world is important and we are all cheering for you.
https://www.bold-moves.com/

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Keep Shining- Shanna Star

Shanna Star:

Hello, hello and welcome back to an episode of the Shine Podcast. I'm your host, shana Starr, and today I had to bring all of the energy with me for my returning guest, whom I love, have been following, adore and is a true inspiration to me. Amy Posk is back and we last time chatted all about building an authentic network. So, of course, we went back, caught up a little bit and got to talk about how that shifted or changed in her business. But we also got to chat about shifting into the right yeses operations to get right and getting into the correct rooms for you, including masterminds and classes and all of the good things. So I'm excited for you to hear this conversation.

Shanna Star:

I wish you could see her face the whole time. She is so beautiful and bubbly inside and out. So let's get to it. Last time we chatted was actually November 2023, and we talked about building authentic network and, of course, your amazing business, bold Moves, and how that is a brand that's building and really branching out and you team up with businesses to scale and grow and enjoy life again. So, first of all, welcome back, amy Poxick. We've already started chatting and we're like, okay, we better start just recording. So welcome back, I am so thrilled to be here with you.

Amy Pocsik:

Me too.

Shanna Star:

So first of all how has Bold Moves your business, how has it shifted and grown, and tell me all the things that have changed since almost like two and a half years ago.

Amy Pocsik:

It feels like a decade has gone by since we chatted. So much has changed, but, you know, the heart of the business has stayed the same and always will, and that really is coming alongside entrepreneurs and helping them create a business and life that they're so proud of and lit up to wake up to every single day. Right Because we've got this one life day. Right Because we've got this one life, and I think that we should all have a massive impact and make all the income that we need to do the things that we are here to do.

Shanna Star:

Yes, and I remember last time I had to actually go and listen to it, but last time we chatted, you kind of touched on a few things that I want to bring up again and see, like are you still implementing these and how those change as well? And one is the give 30. And that's where every Friday you reach out for 30 minutes to create value and I actually, since we started talking the last time, have told so many people about that and I always forgot what it was called. But it's basically you reaching out to maybe do a Google review or send a note of encouragement or make an introduction. Are you still doing that and how has that changed since?

Amy Pocsik:

Absolutely, absolutely. That has been. I've literally done that since I started my career in corporate, all the way through all my different iterations of being a multiple founder and all the things. But what I will say the sort of modern update to that in the past two years, if you will is that now more than ever, if you can create value for others, you become valuable, and there's so many different ways that we can do that. You know whether it's something on LinkedIn, but I will tell you. I was just having this conversation with a client. Today. The check-in is dead Show up in my inbox with value and I'm pumped right. So this is a great lesson, for if you're reaching out to a prospect or if you are reaching out to somebody who's potentially giving you an opportunity, you don't want to be in their inbox saying, hey, just checking in and listen. I've been there, we've all done it. But in this environment where every minute counts and people's attention is at a premium, we've got to be on our value creation game.

Shanna Star:

I totally agree. I was just thinking about, okay, so what does that look like then, as you were speaking, and I was like, okay, that that doesn't have to be huge, because sometimes when people hear create value, they think, oh my gosh, what do I have to make, build, give, purchase, and and it could just be as simple as and correct me if I'm wrong on how you use it as well, just like as a photographer, I can tag another business again and send them more content that I've already had. So what are some ways that then you dig into some of those DMs in a way that creates value for them?

Amy Pocsik:

I think it begins with listening, and you do this so well. Begins with listening and seeing what's going on in their world. You know, with social media, there's no excuse not to do our research. And so it, you know, looking and seeing. What are they talking about, what do they care about? And then looking at what you have, the resources that we have. We tend to discount what is already available to us, and there's so much that we have. Whether we can offer a connection, an introduction, whether we can say hey, I noticed you've got this coming up. Here's a resource, here's a person you should connect with, here's somebody who might be interested. That speaks volumes, right. So to your point, yes, it doesn't. You don't have to go out and build something brand new. You already have a lot to offer. And it starts with that mindset, right, that mindset of I have a lot of value that I can create. You've got to own that. Then you can show up powerfully and help others.

Shanna Star:

Absolutely. And I really do agree with what you said about just checking in, because if I see that in my any message not that I purposely ignore it, but it's an easier one to just be like, oh, I can't, I don't have the time, I don't have that effort but if you see someone really like they did a little research, they scrolled on your page, which you said there's no reason not to. Everyone has so much information about who they are, what they like, that it's easy to be like hey, I saw you like this, I just worked with them. I know that you know whatever that looks like. So I totally agree, there's no reason not to be able to add that value.

Amy Pocsik:

The other update to networking that I'm seeing is, you know shorter meetings. You can get it done in 15 to 30 minutes and if you can't, you've got to look at the framework that you're using right. So I teach my clients number one do your research. You want to show up to that call, knowing what's going on in that person's industry, what's going on in their business and what's going on with them personally. You show up, you understand that you have a lot to offer and you connect right. The 60-minute Zooms are dead.

Shanna Star:

It's harder to do, even with friends. I have a friend of mine where we'll walk for hours and because of that I think we don't do it as often because we're like, oh my gosh, this is going to take hours. But if we just knew like we just have an hour or we just have whatever that's going to look like, there's a boundary set there, it's a lot easier to take that jump and take that call or take that meeting, for sure.

Amy Pocsik:

All right, we are just taking things off of people's to-do lists. We've got no more check-in emails. We've got no more hour-long meetings, right.

Shanna Star:

I love that Perfect. Most of it can be an email anyway. I feel so when we're first starting out in business and I know we just talked about this before we started actually recording when we're growing that network, it's almost like throwing spaghetti on the wall, which has its merit. At first, you have to figure out how to navigate your path and what works, but after some time, not only does that create burnout, as you know, and it really you should have the foundation set. So how then do you get to that next level, because what brought you here won't bring you there and how do you come to that place of discernment that you know the right yeses and how to navigate that?

Amy Pocsik:

I love that you said the right yeses. So the first thing, number one, you've got to have a compelling vision for your future. So if I walked up to you on the street and I said, hey, where are you going to be in five years? I want it to be at the tip of your tongue. I want you to tell me who you're going to be, what you're going to be doing and what you're going to be having, like what is happening in your life in five years. And it's not that you have to create that exactly, but you do need some directionality and you need to have a compelling vision, meaning you're excited to wake up and build it, even if you're not there yet and even if you don't know exactly how it's going to happen. Holding that faith and having that vision is going to propel you forward.

Shanna Star:

Yeah, I love that there's actually and again, we brought this up too. We should have been recording we just too many good things. You touched recently on a point in a Forbes article that I researched and absolutely loved, and I'm summing this answer up so it's not word for word here, but one of the touch points I really loved is, out of the six visibility secrets that actually work and I want to share, one was to build the machine first and have the operations in place in order to operate from who you are as a leader. Hopefully I said that correct, but I've been doing reflecting on that, but I'd love to dig into that more and more to that quote and what you mean by that and how to build that.

Amy Pocsik:

Absolutely so. This is something that a lot of people have been asking me about, so I'm thrilled to talk about it. You know, in the beginning especially, there's this overwhelming feeling like you have to be everywhere and do everything and you can think I have to try to get my social media amazing and I have to, you know, do PR and I have to do collaborations, I have to do partnerships. I have to do all these things All the while you're actually building your business and you're building the foundation and, unfortunately, being distracted and pulled in so many different ways really dilutes the efficiency of your business.

Amy Pocsik:

So I always say I sometimes view a business as a child and different stages require different things. So when you're just starting out, you want to nail your operations, you want to streamline the way that you do business, so that way you are well positioned. When you do get all that visibility and that press because it will happen You're ready for it and then it's a really amazing experience, as opposed to working on visibility, getting an opportunity that you're not really set up for just yet and floundering because nobody wants that. You want to build strong, you want to build steady and you want something that is poised for really great growth, absolutely.

Shanna Star:

I remember when I was first starting to really just listen about implementing that, like I had my business and I'm kind of you know and kind of growing and you get a client and it's kind of like you always just do the same things but you don't have anything in a set way that's clear and concise and easy.

Shanna Star:

You're kind of retyping the same things over and over and I remember listening to people talk about having the next step ready and in my head I'm like that's so boring, I don't need to do that. That doesn't sound like any fun, but I will say it's been a lot of fun because then you can actually add more value in when they need it. Can actually add more value in when they need it, for instance. So I use a platform that's specific for photographers, so I know when I meet with them how to book, how to get them their photos and so on, and then in between can send value. So what are some ways that you maybe have implemented it where it's like okay, I know this doesn't sound fun, but here is how to make an operation work.

Amy Pocsik:

Yeah, for me it's been really all about getting the right team around me, and that means internal team, right? So folks that work with me and for me and we collaborate, and then also the external aid team around you, so making sure that your business banker knows your name and your business. Your accountant is somebody that you're psyched to call your lawyer already understands the scenario before you even call. Right, getting the right team around you is huge. When you have those big opportunities, you're ready, like you are ready, to go, no matter what. I also say in the beginning, one of the best things to focus on is becoming the best. What are you going to be the absolute top choice for? What are you going to put, you know the stake in the sand and say I am the best photographer, I'm the best marketer, I'm the best you know fashion stylist, I'm the best accountant, lawyer, marketer, whatever it is, but what's the lane that you're going to own that you can be the best of the best in. Focus on that and then everything else will come.

Shanna Star:

Absolutely. I do want to say I did not say this before. Congrats on the several Forbes articles you've been in and all the things too. I jumped right into the question. I was like, oh my gosh, I need to tell her that's huge. You've been doing some huge things with your business too. So that means the world.

Shanna Star:

Thank you so much yes, and I know part of that is actually something that I know you believe in too is getting into the right rooms, just like the right yeses, and I know we mentioned that just a little bit earlier in the conversation. But I know you also host your own masterminds classes. You speak in front of so many incredible women and I'd love to know more about that experience maybe your first time on stage, what that looks like to now leading and hosting, and maybe some just suggestions or things that you would tell people how to kind of get that and navigate that way.

Amy Pocsik:

I'm so thrilled that you asked this, because one of the most amazing strategies that is working right now and people need to know about is creating community around your brand. So the way I started was literally getting two or three other women that I thought were up to really big things around a table. And you can do this tomorrow. You can do this at a coffee shop. You can do this for $10, right, and you just start where you're at and you practice. So it started around a small table, right, and then it started with being on a panel right, I was a panelist, I did that for a long time. I then maybe it started on jumping on stories on social media and talking to the camera, because everybody has a stage in their pocket, you know. So that really helped.

Amy Pocsik:

And you're all the while you're refining and you're seeing what stories resonate. What value can I offer? What? Where am I getting the laughs right? What jokes are people enjoying? But you're testing out your material, your content, to see the feedback. So mine was very, very organic. The. It kind of went from just in-person small gatherings Then I was on panels hosting a little bit larger gatherings, you know, then guests speaking on some other people's stages. It was very, very gradual.

Amy Pocsik:

I mean, I've been at this, probably for gosh seven eight years now and I'm a big proponent of hosting things because I think that makes you a better speaker on other people's stages, because you understand that when someone gives you a microphone, it is such a privilege and honor to serve their audience that you show up at a whole other level.

Shanna Star:

When you first started speaking maybe not not the hosting part, but it was. It's something that you were reaching out to businesses or communities, or were they then already reaching out to you just because of the community?

Amy Pocsik:

you built. Okay, I'm such an open book, I'm just going to tell you everything, so I will. People told me this before and I didn't really believe them until I experienced it for myself. So I would say there was a good three years or so where I was outreaching, outreaching, outreaching, outreaching, and all the while I was building my brand, showing up. Specifically, a lot of my clients are on LinkedIn.

Amy Pocsik:

So I did a lot of brand development, personal branding work on LinkedIn, instagram too, and I was, you know, writing articles. I was investing in PR. Also, along that time, I invested in media coaches, speech writers and speaking coaches, right. So I was working on my craft, working on myself all the while. Right around that three-year mark, it was almost like a light switch just switched and I don't know if it was the culmination of all the work I had been doing or what it was. But then people started outreaching to me and I am very lucky and thankful that I've had TV interviews and all different kinds of experiences. But I will say, and everybody says this, it was about three years of honing my skill and building it on my own and, asking, and asking, and asking, and asking, getting a whole lot of rejections for a couple of yeses.

Amy Pocsik:

There's a quote that says yes lives in the land of no, and I believe that.

Shanna Star:

This is such a weird thing to write down, but in the past when I've spoken about just building businesses is I always say give yourself three years, cause I would be moving about every three years for a while. I've been here now for like eight and a half. I'm staying here, but every three years I was moving and I found out just when I was about to move is when my business was like they would come to me, and so it's so funny that you say that Now again, I was always reaching out and building and trying and advertising whatever that looked like. But I totally agree Three years is really as long as you're digging your heels in, you'll start to see some of those things come back to you for sure.

Amy Pocsik:

There's definitely a season for planting and a season for harvesting, absolutely.

Shanna Star:

Yes, even in like not just my full-time business, but even podcasting. It took quite a while.

Shanna Star:

I'll have to go back and see if it was three years, but it took quite a while where I was reaching out to people that I looked up to and then eventually I started hearing from PR companies that would be like my client wants. You know, this would be a good fit. And I was shocked. I was like, oh, this is how this works, cause it was brand new to me. But that it's incredible, you're. You're absolutely right. We have to do the reaching out and the building and the trying, and you know, the first time, to hear no is scary, the first, quite a few times, and then after a while, you're like I almost made it a game. What's the percentage that's going to say yes over the nose? And as long as you don't take it to heart, it doesn't mean you're a wrong fit in the future. It just means maybe the capacity is wrong, whatever. So, yeah, and what would you say to those people who are like, oh, hearing no is scary, how do I reach out and all of those things? What would you tell them?

Amy Pocsik:

Yeah, I would say no just means next one Perfect, good, easy, keep moving, just keep moving, just keep moving. And I totally empathize because no used to take me out. I used to have all this mind drama about what it, but really it was like what was I making that no mean. And if I was assigning that meeting, I could also change that meeting.

Shanna Star:

Absolutely yeah, I totally agree. And when new businesses come in or friends that are starting businesses, it's like, oh no, it has nothing to do with your company. You could be the very best at it. It's just not right now and you can try again later. It might be a yes in the future with that same business or person.

Amy Pocsik:

So I also think projection is redirection too. You know that's important.

Shanna Star:

Yes, oh, you're right, absolutely Going back to that article that I mentioned, and I said that there were six like points that you were helping people with and we only touched on the one. So I would love for you to maybe touch on a few more that really means something to you, or anything that you would want to suggest to those building that community something to you or anything that you would want to suggest to those building that community, I will share it.

Amy Pocsik:

The one thing that really made a huge difference in my journey was really owning my personal brand, and I had a lot of confusion about what a personal brand was, why I even needed it, how was it different for my business? But when I leaned into that and up-leveled my visuals with amazing photography which I know you can help with, and you didn't make me say that, but I'm just, but you do have some fabulous ones.

Shanna Star:

Every time I see your new stuff, I'm like dang it. I wish we lived closer. I want to photograph you, so we're going to make that happen at some point. But yes, yes.

Amy Pocsik:

And you're coming to Boston or I'll come see you and we're going to do this. But, yeah, so really owning and I listen, I did not want to do it, I mean, I did not want to do that first photo shoot but doing really understanding what my story was, really owning my story and communicating it in a way that reached my ideal clients. And being consistent, because when people see that you have a consistent brand, they trust you. My highest compliment is when I get on a call with somebody I've never met and they say I've been following you for years, you're just like you are online. That's absolutely true, yes, and I'm like, yes, that means it's working Right. And then you know it's, then it's just a conversation. They already know they want to work with me. It's, it's great. So I would say, lean into your personal brand and it really does open a lot of doors.

Shanna Star:

Yeah, I, I will speak on that, because you have your own Instagram and then you also have one that's attached to your business, which is great, and I know a lot of people struggle with that because they're like, well, where do I post today? Do I tag this? How have you sort of like navigated that? But there's still one, you know you still they're still on both pages, and how do you decide that? And what made you decide to have both pages?

Amy Pocsik:

So, in terms of Instagram, I'm just going to say I'm not an IG expert. I have a talented team that helps me, but I will share a mindset switch that really, really helps me in thinking about this. So I used to always view my business brands above my brand and really switching that made all the difference. So you, as the personal brand, are the highest level of your brand and when you invest and you share your story and share your values and who you are as a person, it actually supports every other thing that you do. Because you're going to have multiple businesses potentially, maybe you do philanthropy. Because you're going to have multiple businesses potentially, maybe you do philanthropy, maybe you're on a board. All your other interests are strengthened by your personal brand. So just keeping that in mind really changed the way I viewed content, because, at the end of the day, people want to be in a relationship with you and they want to understand what you do and who you are as a person.

Shanna Star:

I think that's such a great just everything about that. Just because I think of, like, okay, well, let's say, you have this business and you cut ties, Well, that doesn't change your personal brand, and maybe you shift that business and now it looks completely different. Well, it still aligns with who you are. You just have grown, and so I think that's such an important way to view it. I love that. I've never visually seen it that way, but I love that. That was perfect.

Amy Pocsik:

Think about it this way too. What really locked it in for me was you as a person are amazing, right. You've got so much. You've got so much to give, so many gifts and talents and interests. The fullness of you as a person could never be contained inside of a business. You could have pieces of it, but it's never going to be the fullness of you as a brand. That's where the energy, that's where the power is, and then you can direct it into whatever vehicle you choose, yeah, and it also just brought up for me.

Shanna Star:

I know you have a team, and so that probably helps. Let me know if this is wrong or you want to expand on this too. It probably helps then give those other pieces of the brand to people, because that's not who you are. You're a piece of the brand. Maybe you are the founder of the brand, but it still allows people to bring their secret sauces and their creative everything to that brand as well. Do you feel like it's been easier then to disconnect with the pieces that don't align or maybe aren't for you?

Amy Pocsik:

Yes, and you know it's true about every project, right. For example, I host the Boston Women's Leadership Summit every February and you know I have a vision for that event. And then when I start to bring on partners and sponsors, they have a vision too, and then it grows because they're adding their talents. And that's what's so exciting about collaborating whether it's a team member or a partner or a colleague, you have your vision and then when you bring on the right people, the vision expands. I always say if you have a dream on your heart that you can make all your own, you've got to dream bigger, Because a dream worth pursuing, it takes a team.

Shanna Star:

Yeah, it does, and we're not going to be good at every piece of it.

Shanna Star:

I know when we start a business we are all of it or it seems that way and um, but we got to let and find those people that are better than us do those things in the business for sure. Yeah, so I know that you do so much within your business and you do a lot of coaching and you have those speaking engagement masterminds which look incredible, so I know there's lots of ways to work with you If someone listening wants to know like, oh, am I the right fit?

Amy Pocsik:

or maybe I know I'm the right fit.

Shanna Star:

Can you tell them how you can work with them as a?

Amy Pocsik:

client? Yeah, absolutely so. I love to come alongside professionals that are specifically in professional services industries. So this is going to be everything in marketing, lawyers, accountants, graphic designers, photography I've worked with doctors and but professional services. I love to come alongside them and help them grow and scale their business and make a huge impact. So one of the things I'm loving right now is strategy sessions, because delivering that clarity and that focus and then aligning the strategies that are going to deliver the results that you want is so important right now. So I love that I've got two spots left for the summer, which I'm super psyched about.

Shanna Star:

And then, of course, love working one-on-one and Mastermind comes around in January, so I know you touched on the strategy session. For somebody listening, they might go okay. Well, what's my strategy? What is a strategy? What does that look like? Will you just touch on that just a little bit as well.

Amy Pocsik:

So it's really about creating that compelling vision. We're going to work together to get clarity over what is it that you actually really want to create. You know you've got so many different options in so many different directions, but over the years, I've developed these really great frameworks that help us nail your vision. And but we can't stop there, you know, because if you don't put the action in, it's not going to happen. So we get the clarity on your vision, then we're going to align the right strategies that feel good to you, that are also extremely effective, so that you've got a real clear roadmap to get there. That's perfect.

Shanna Star:

I feel like that's so many people's sticking point, even if they have a vision that feels clear-ish, actually implementing it is like even just social media and I know that's not all of it part of the strategy, but it's such a huge part now where it feels like I don't even know which social media platform is right for me or where my clients live, and just figuring out that alone that's huge, that's incredible.

Amy Pocsik:

Thank you. Yeah, it's an honor to do this work. I absolutely I have the best clients in the world.

Shanna Star:

So super random speaking of social media stuff, do you still like live in LinkedIn and get a lot of clients or community or building from there for you?

Amy Pocsik:

So LinkedIn is my primary platform. I think it's super important to understand what's your primary platform, what's your secondary platform, so that you can align the right strategies and you can also allocate the right resources. So, for me, linkedin is my primary platform. I would encourage everybody look back over your past six to 12 months and identify where your leads are coming from, where your prospective clients are coming from, and double down on those efforts. So, for me, instagram, funny enough, is secondary. So, yeah, it's just just happens to be, you know, yeah, just happens to be what it is for my business.

Shanna Star:

Yes, yeah, and kind of speaking on that as well. Like I always look at my website of OK, where did the clicks come from? And I will say Pinterest is huge as far as clicks, but my ROI from there is very, very low. So it's easy to do and it brings people there and maybe they'll purchase like one of the little things I have, which is great, but it's definitely very low for ROI. But it's the highest lead to my website, so it's super interesting to kind of learn where people are finding you for sure.

Amy Pocsik:

Yeah, so fascinating. I love data. I'm such a geek Me too.

Shanna Star:

I look at it. I'm like 80% from Pinterest and like 7% from Facebook, but the people who go there from Facebook are, like 90% likely to purchase.

Amy Pocsik:

So, it's just, it's very interesting so and it's different, like you said, for every business. Yeah, and then it's so. That's the online play, but also the in-person events. The referrals are huge, and how quickly are those converting as well, which is awesome.

Shanna Star:

So, being on LinkedIn, I know there's so many people that live there and that's their, their primary. How have you started to build that community there Like? Are you always posting? Do you have little like groups within there? What have you loved about LinkedIn?

Amy Pocsik:

Yeah, so I don't have a ton of time. Biggest bang for the buck, right. So my, it has to be something that you can actually handle. So my commitment has been and I'm not perfect at this one post a week, high quality post a week, and then, if something else is going on, maybe I'll throw a second one in there. But and you know I also I use I have an amazing copywriter. She helps me, which is so great, and I really try to show up and engage. So I try to be thoughtful and engage about 20 minutes max a day Now when I go onto the platform. There's another little trick I have a list of ideal prospective clients that I'm specifically going to wanting to be visible on their feeds. So, instead of just opening up the platform and commenting on whoever LinkedIn decides to serve me up, I'm being super intentional and actually going and searching for prospects or referral partners that I specifically want to be visible to.

Shanna Star:

Yeah, I think that's so important. And something else that came up then is content, cause I know you said you write articles and your team helps you with some of those as well, and I think often we any person in any business forgets that we have. We have all of this back content that we've used, maybe for years, or created, and some of them are great. And so how often or what do you suggest for reusing content, and are you a lover of reusing content?

Amy Pocsik:

You know that's a great question. I have friends and colleagues that love to reuse content and it works for them. I just get bored really fast, so I will take a piece of content that I wrote and then I'll refresh it.

Amy Pocsik:

Yeah, so I more use it for ideation and how can I now add value for what's happening right now? Because if you look at a lot of the content out there, it does feel kind of stale right. There's very few people that do content very well and very engaging. So and I always try to do that Like if I'm going to write something, I always think about why am I writing this and who does it serve?

Shanna Star:

Yeah, yeah.

Shanna Star:

I think that's really important but that's true, it's super especially as a photographer, depending on if you have a physical one too. You can always reuse that content, but you can refresh it just a little bit or change it or tweak it or see how else you can use that. So that's important to remember it. Just sometimes it has felt overwhelming for people I talk to that they always have to come up with brand new ideas, but just tweaking a little bit can really help, for sure. Yeah, Is there anything new that you can share and exciting on the horizon that's coming up for you? Anything that's like woohoo, I can't wait to tell you all about this.

Shanna Star:

Well, we are doing an incredible event in Boston on July 17th.

Amy Pocsik:

If you're in the area, definitely reach out and message me. It's an event like I've never done before. I have so much to give and so much to share. I cannot wait. So that's going to be a fabulous morning coaching. It's going to be wait, so that's going to be a fabulous morning coaching. It's going to be amazing. Also, going to be doing an event in New York in the fall New York City. So if you're looking to connect with a group of high vibe entrepreneurs and executives there's only going to be 50 spots. It is going to be invitation only. So if you want an invite, please reach out to me and we can have a conversation. And then my mastermind is coming back in January and I can't wait for that.

Shanna Star:

That's perfect. I love that. So is there anything that you're reading or listening to? Either? You know podcasts or books, whatever that looks like that you're loving and want to share that maybe came up for you?

Amy Pocsik:

Yeah, you know, I am always in my mindset work right, it's always a part of my daily work. I've got to be working on my mindset, I've got to be keeping, you know, my energy high and caring for myself that way. So right now, actually, I am reading the Untethered Soul. I am reading the Untethered Soul and I'm just getting started, but it's it's very interesting.

Shanna Star:

It's thought provoking and it's all about our inner dialogue. So that is a question for anyone listening, but it's also for me, because I always need new books. But I totally agree, even at the gym, depending on the day, sometimes I'm listening to just nonsense podcasts and not music anymore, which is very strange, but sometimes it's mindset or health or whatever that looks like, and then I'll go into the sauna and I'll listen to like a meditation or prayer podcast. So I feel like it's always something and sometimes I need a break from it, but I think it's important to have all those new things. So thank you for sharing that.

Shanna Star:

Yes, yes, and I'm going to be linking our first podcast episode at the bottom of this. But how can we find and follow you and work with you?

Amy Pocsik:

Yeah, it's Amy Pasek. Everywhere it's P-O-C-S-I-K. You can find me on Instagram. You can find me on LinkedIn and feel free to email me amyatbold-movescom.

Shanna Star:

Perfect, wonderful, and if they slide in your DMs, have some value too, would be extra great. I love that. Well, thank you so much. Is there anything else you'd like to leave us today? You already gave us a ton of tidbits, but I just always love your wisdom and your big smiles, and hopefully I'll do a little clip so they can see how beautiful and just smile you are. I love it.

Amy Pocsik:

Thank you so much, Just saying you know, if you have a dream on your heart to build a business, to wake up every single day to do the work that you love, Keep going. It's hard in the beginning, but you got this. You're worth it. Your work in the world is really important and I don't want you to stop. You got this and we are all cheering for you Absolutely.

Shanna Star:

I love that. Well, thank you again, amy. I just adore seeing you. It was so much fun too. I mean, I always see your stuff on social media, but now I got to just search again through some things and really dig into articles you've been in and the masterminds you've been doing and you're just incredible and someone I look up to as well, and I think you're killing it on social media, because I'm so proud of all the photo shoots you've been doing of yourself, by the way.

Amy Pocsik:

You're fabulous. Well, thank you so much, it's been a pleasure.

Shanna Star:

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Shanna Star:

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Shanna Star:

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Shanna Star:

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