Stories and Strategies with Curzon Public Relations

Stories and Strategies is the podcast for public relations and communications professionals who want substance, not slogans.

Hosted by Doug Downs and Farzana Baduel, the show is released every Tuesday and breaks down what’s actually shaping modern PR: the changing media landscape, measurement that goes beyond dashboards, leadership realities, behavioral science, and the ethical principles that keep persuasion honest.

We also keep it transparent. Our download numbers are public on OpenSource3, showing we average about 10,000 downloads a month, helping make Stories and Strategies one of the most listened-to PR podcasts globally.

If you’re responsible for the story people believe about your organization, you can’t afford to guess. Follow Stories and Strategies wherever you listen.

All Episodes

Stories and Strategies with Curzon Public Relations

The AI in PR ethics report

September 13, 2020 • JGR Communications • Season 1 • Episode 20

0:00 | 24:19

"Society is changing... there's a new elite emerging and those elite have huge amounts of power."
Professor Anne Gregory, Ph.D., BA, FRSA, HonFCIPR, Huddersfield University, a.gregory@hud.ac.uk

"The problem with algorithms is they... discriminate almost by design. They're missing on diversity and inclusion, so you have to get in there as PR people."
Jean Valin, BA, BA (Hons), APR, FCPRS, HonFCIPR, Valin Strategic Communications, jvalinpr@gmail.com

The Artificial Intelligence in Public Relations panel was founded in 2018. It’s a global volunteer committee, developed through the Chartered Institute of Public Relations (CIPR) comprising senior communications professionals and leading PR academics and researchers. Recently CIPR and the Canadian Public Relations Society (CPRS) partnered to publish the AI in Ethics Guide which seeks to improve ethical decision-making of algorithms and other automated tools to avoid harmful impacts on individuals.

To access the Ethics Guide to Artificial Intelligence in PR:

https://www.cipr.co.uk/ai

Support the show