More working from home, more freelancers, great focus on influencer marketing, and the rising wave of popularity for audio and video formats.
In her December newsletter, communications trend-setter Michelle Garrett takes stock of many of the things impacting marketing and communications right now. Surveys are showing more than 90% of employers confirm they will permanently offer remote work opportunities compared to just 52% the previous year. Another survey is proving the Gig economy is real and there are distinct advantages to employers hiring skilled consultants.
And when it comes to measuring the effectiveness of marketing efforts – there could be a revamp in store with a new lens for success to be applied.
Guest: Michelle Garrett
Email michelle@michellegarrett.com
Website https://michellegarrett.com/
Follow Michelle on Twitter @PRisUs
Michelle’s December 2021 Newsletter re PR Trends
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