The Medical Science Liaison (MSL) has gone through a bit of an identity overhaul. A role that used to lean almost exclusively on scientific acumen must now more than ever also rely on business chops and people skills. A shift akin to moving from Geek Squad…to Apple Genius Bar.
Keith Morris, Executive Managing Director, Medical Affairs at Syneos Health Consulting, and Ric Phipps, Senior Vice President, Global Field Medical Affairs for Syneos Health Deployment Solutions discuss the increased complexity of the role of as the needs of today’s customer groups are evolving and how, as a result, the required competencies and skillsets of these field teams have changed.
For more episodes on Medical Affairs:
MA “Squared”: Medical Affairs Meets Market Access
Medical Affairs Series, Part One – A Foundation for Medical Affairs
Medical Affairs Series, Part Two – Measuring the Unmeasurable: Medical Affairs Metrics
Medical Affairs Series, Part Three – Moving to the Left
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The views expressed in this podcast belong solely to the speakers and do not represent those of their organization.
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Like what you’re hearing? Be sure to rate and review us!
We want to hear from you! If there’s a topic you’d like us to cover on a future episode, contact us at podcast@syneoshealth.com.