Today we’re going to be sharing different things you can pitch to brands as a microinfluencer. One of our most common questions is, “what do I offer when I pitch a brand?” so we hope this podcast episode answers this question.
Before we dive into the tips, we define what influencers offer to brands and how they deliver value to their brand partners.
Influencers provide a service to brands by creating content – photos, videos, copy or captions to brands. Influencers are another form content marketing to brands. Influencers help brands:
A few ideas you can pitch to brands include:
Idea #1: Instagram posts
Whether you’re negotiating paid brand deals or you’re just starting out with gifted exchanges, Instagram posts are one of the most common things you can pitch to brands. Instagram is one of the most popular social media channels in 2020.
Idea #2: Instagram stories
Instagram stories are great deliverable to include in your pitch to a brand. IG stories are great way to connect with your audience beyond the Instagram feed. Instagram stories can be a mix of still photos and videos.
Idea #3: Instagram Reels
Reels is one of the newest features on Instagram and is heavily prioritized on the explore page and the algorithm because Instagram wants to compete with IG.
If you’re looking to pitch a clothing brand, you can pitch:
Tune in for the rest of the tips!
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