In this episode WSL’s Wendy Liebmann and Candace Corlett discuss that, in spite of all the attention given to ecommerce during the pandemic, the physical store matters. But not the same way it used to.

They discuss:

• Why the store still matters to shoppers
• What shoppers expect from stores today [hint: efficiency and happiness]
• How, in a world of so many choices, people have created a new shopping journey for themselves, often and always
• How old retail terms now have very new meanings
• That saving is about time as much as money, and
• Why ecommerce is a solution, but not the only solution

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