EP44: How Retail Can Be A Solution for Loneliness with Matthew Liebmann, Vista Group
Dec 22, 2022Season 2Episode 44
In this episodeWendy Liebmann talks with Matthew Liebmann, Chief Innovation & Data Officer at Vista Group about the role of physical experiences in addressing the increasingly disturbing societal issues of loneliness.
Loneliness and the decline of socialization prior to the pandemic, and its continuing impact across populations
The opportunities that retail and movie theaters have to create in-person occasions to socialize – and differentiate themselves from competition at the same time
How to get beyond demographic proxies to understand peoples’ tastes, preferences, and behaviors to build more personalized interactions
How to build new habits of engagement in-store and through other physical experiences
The role the employees can play when technology and digital tools free them up to interact rather than transact with shoppers