With $200 in her bank account and a huge leap of faith, Michelle Martin left her job to start The Ag Mag, a print and digital magazine dedicated to farmers and ranchers in the Rio Grande. But Michelle didn’t stop there. Michelle started Farmer Who, a program which allows the consumer to quickly access information with their phone by the Farmer Who label on packaging. She is also the owner and host of Ag on Wheels available on RFD TV, YouTube, social media and her local ABC channel.